Once you add the dynamics of Twitter, everything seems to be even stranger. As you read this I have 350 Facebook friends, 1327 Twitter followers, 576 LinkedIn connections and 106 Facebook Fan Page likes. Friendship is defined by the very essence as our abilities as human beings to interact with each other whether that be a lifelong relationship or someone you’ve come to know on Twitter. Tweet It’s been exactly a week since I’ve written my last post and I apologize for that. Though you shouldn’t assume by any means that I was slacking off. So how could I not be there. MORE >>

Home It’s Josip Archives Let’s Talk The Word on the Web 7 Quick Ways To Think Like A Millennial Written on September 10, 2010 by Josip Petrusa 12 Comments Tweet Share 13 saves It’s always fascinating to watch companies, products and brands trying to target Millennials. Yes, we YouTube, Facebook, text, share and connect, but just because we do it shouldn’t suggest that if you do it we’ll necessarily tag along. Just like you shouldn’t assume that if we “like” a Facebook page, it gives you permission to go beyond that and clutter our news feeds. But be creative. Be open-minded. Use it. MORE >>

do find it interesting that the same excessive-socialization they love to criticize us for, e.g. Facebook, Twitter and smart-phones, is the very media they use to “spread the word.&# Home It’s Josip Archives Let’s Talk The Word on the Web What Did The Millennials Ever Do To You? Written on September 1, 2010 by Josip Petrusa 8 Comments Tweet Share 1 save Over the last 2 weeks or so, twentysomthings, Millennials and all those Gen-Y have found themselves on the other side of some harsh rhetoric. After all we’ve never fought a great war. We’re taking to long to grow-up. MORE >>

Consumer Trends Facebook Generation Y/Millennials Internet Marketing Mobile Communication Social Media Technology Twitter BBM BlackBerry collaboration facebooking Gen-Y Generation Y human behaviour iphone Millennials Mobile mobile behaviour Mobile phones smart phones texting TV tweeting webTweet The hyper-acceleration of mobile technologies and their on-going growth has created an environment of constant access. sense of access that follows you and allows you to increasingly take part in anything, anywhere at anytime. Mobile has become synonymous with Millennials. It is who they are. MORE >>

Advertising Branding Strategy Consumer Trends Facebook Generation Y/Millennials Internet Marketing Social Media Technology Twitter brand brandification Branding Brands Douglas Rushkoff Gen-Y Generation Y Millennials social presence sponsored stories UserTweet Douglas Rushkoff was absolutely right when he stated brands have no natural place in peer-to-peer networks. The meagre successes they’ve been able to exhibit within social media are only but a testament to the abnormality what is the “brand”. They aren’t fellow peers. Nor are they actual products. They love the brand. MORE >>