Gemma Went

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The social media strategy series: Is social media right for your.

Gemma Went

Twitter search is a nifty little tool that offers a variety of ways to search for brand names or keywords on Twitter. « JustGiving blog Skype interviews, podcasts, Twitter newspapers … whatever next? | The tCn Blog Click here to cancel reply. This week, I’m looking at whether it’s right for your business. Social media has been big news for a while now.

The social media strategy series: Getting Buy In « The Cube

Gemma Went

It’s less about setting up a Facebook page or Twitter profile and hoping for the best and more about aligning social media to your core business objectives and treating it with the strategy it deserves. Twitter? Show what people truly think of your brand using the free tools such as Social Mention and Twitter Search. This, my friends, is the tricky part. Linked In?

Buy 52

Free social media strategy ebook

Gemma Went

Blogging Facebook Foursquare Linked In Social Media Social Media Strategy Series Twitter free ebook social media strategyAs regular readers know, at the end of last year I ran a series on this blog on how to develop and deliver a social media strategy. This has now been gathered together into an easy to read ebook which covers each stage of the process, from getting buy-in at the start to ongoing management, [.].

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The social media strategy series: Finding your audiences « The Cube

Gemma Went

These could be people that stand out within your communities, people that others listen to, people that create action (tip: this doesn’t necessarily mean those people with thousands of Twitter followers, true influence is far more than simply big numbers). Twellow is the Twitter equivalent of the Yellow Pages.  A directory sorted by occupation. Not necessarily. Handy.

The best advent calendar. Ever.

Gemma Went

The master of finding awesome stuff (aka James Whatley) shared this on Twitter yesterday and I fell in love. I had to share this. Had to I tell thee. It’s brilliant. It’s now on my bookmark bar so I can visit it daily and smile. suggest you do the same. Click here to see … Read more. Awesome stuff Marketing

My tool de jour: Buffer

Gemma Went

Facebook Social Media Tools and Apps TwitterMost social folk tend to have their own special way of doing things. suite of favourite platforms, a certain way of using them and the tools that tie it all together. I’m no different. A big part of my social strategy is to curate and share interesting content and I have a list of … Read more.

Social media management systems: A comparison

Gemma Went

“A Social Media Management System (SMMS) is a software tool that uses business rules and approved employees and partners to manage multiple social media accounts such as Facebook, Twitter, and YouTube. I just read a very handy post on We Are Social’s blog detailing a recent report by  Altimeter’s Jeremiah Owyang comparing Social Media Management Systems. … Read more. Social Media Tools and Apps social media management systems

Top 10 Social Media, PR and Marketing Links of the Month: December

Gemma Went

New readers, these are the most popular links I share on Twitter (some mine, mostly other clever folk), so [.]. Ok, you got me. haven’t done this for ages (since August). All I can do is apologise (hey, I’m only human). With that done, I’m back with my Top 10 links of the previous month. Marketing Social Media Top 10 Links of the Month top 10 social media marketing pr links

Case Study Crunch: IT and Technical

Gemma Went

Dell Rides Twitter to $6.5 How to market with Twitter: Case study NameCheap.com Social Media Today // 18-03-09. Case Study: Dell Twitter 101 // Date unknown. If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. From the corporate giants to the SMEs, there should be a case study relevant to all. Hope they’re useful.

The role of social media in brand storytelling

Gemma Went

Branding Facebook Social Media Twitter Aleksandr Orlov brand story brand storytelling Compare the Market Isaiah Mustafa social media Old SpiceI thought I’d share a recent post I published on Brand Republic’s The Wall on the role of social media in brand storytelling. hope you enjoy it … Brand storytelling is a bit of a buzzword right now. You can’t read a magazine, blog or agency website without it cropping up in some form … Read more.

Unlocking the value of Foursquare « The Cube

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! Foursquare is the clear favourite for me so I will focus more on that here. The premise is that they allow you and your friends a new way of exploring your city, or cities you visit. Well done so far. what a year!

Top Digital & Social News from Last Week – 11/7/16

Gemma Went

Twitter in testing Twitter is currently trialling a number of new customer services functions to make life as a business tweeter much easier, including: Displaying average response times on a brand’s profile A “Featured Tweets” tab, rounding up that users top tweets At the moment we’re not sure if these new options will be rolled […]. The post Top Digital & Social News from Last Week – 11/7/16 appeared first on Gemma Went. Social Media Tools and Apps

Retuning your Twitter dials

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Retuning your Twitter dials 22/09/2010 tags: reducing Twitter noise , Twitter by Gemma Went Photo by Mr Thinktank I went through a lengthy process last week. needed to make the most of one of my favourite Twitter friends. How do you manage your Twitter dials? Winner.

Survey results: The top Twitter tools and apps « The Cube

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Survey results: The top Twitter tools and apps 06/10/2010 tags: Twitter tools and apps by Gemma Went This is the second in the series of results that came out of my tools and apps survey a few weeks ago. Other clients used include Tweetie for Mac , Mixero , Destroy Twitter and Yoono.

Tip of the Week: Twitter Search

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Tip of the Week: Twitter Search 10/03/2010 tags: Twitter Search by Gemma Went Those who use Twitter know that the real power is filtering the noise and listening to the conversations that are relevant to you. One of the best ways of doing this is the relatively unknown tool, Twitter Search.

Chat comes to Twitter in the form of Bonfire

Gemma Went

Ok, so I know we already chat on Twitter (that’s the point, right?) Marketing Tools and Apps Twitter Bonfire Twitter Chat Twitter IMbut a nifty little tool called Bonfire was launched today that allows you to add a plugin to your twitter.com profile that provides an instant messaging service for your contacts. Go here to download Bonfire to your browser. Why would we bother? … Read more.

Chat comes to Twitter in the form of Bonfire

Gemma Went

Ok, so I know we already chat on Twitter (that’s the point, right?) Marketing Tools and Apps Twitter Bonfire Twitter Chat Twitter IMbut a nifty little tool called Bonfire was launched today that allows you to add a plugin to your twitter.com profile that provides an instant messaging service for your contacts. Go here to download Bonfire to your browser. Why would we bother? … Read more.

Top 10 Social Media, PR and Marketing Links of the Month: August.

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Top 10 Social Media, PR and Marketing Links of the Month: August 06/09/2010 tags: top 10 social media marketing pr links by Gemma Went Here are the top ten links our Twitter followers found most interesting last month. Need to monitor your web ranking accurately? We can also chat there if you like.

Top 10 Social Media, PR and Marketing Links of the Month

Gemma Went

Here are the top 10 links most popular with our Twitter community during July. If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. There are some gems in there, particularly nice to see three of our own posts make the top spots. Case Study Crunch: Retail Social Media Case Studies Digital versus traditional: Where’s your money going?

Listen, Share, Engage: Have You Got the Balance Right?

Gemma Went

16/06/2010 tags: Social Media , Twitter by Annalisa Morgan Twitter has made multitaskers of us all. Party metaphors aside, let me assure you that the aim of this post is not to cyber-stereotype or Twitter-typecast, but rather, to serve as a simple reminder of the value of taking a step back and reviewing your tweeting activity. The only difference is, the time we spend on each.

Tip of the week: Tweetdeck

Gemma Went

This downloadable Adobe Air Twitter client makes using Twitter and connecting with Facebook and Linked In so much easier. I’ve not created a complete ‘how to’ as that would have gone on forever. I’m also aware that many of you are already using Tweetdeck, so may not appreciate the basics. For the more serious twitter user I would recommend Hootsuite.

Lovin': Paper.Li

Gemma Went

02/06/2010 tags: Social Media , Twitter , twitter apps by Annalisa Morgan Whilst doing the usual morning scan of Facebook, I came across a sponsored link to a new Twitter app which grabbed my attention; it’s called  Paper.Li. By simply authorizing the app to access your Twitter account, Paper.Li Go ahead, give it a try and let us know what you think. what a year!

Stop charging towards the future and drink in today « The Cube

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Stop charging towards the future and drink in today 17/06/2010 tags: appreciate today , Vision by Gemma Went As those that follow me on Twitter will know, I’m spending this week working from Woolacombe, North Devon. needed some space to think. Which got me thinking: how often do we do this?

Top 10 social media, marketing and pr links from last week

Gemma Went

My top 10 social media, marketing and pr links from last week as voted for by my Twitter followers (or rather those 10 that got the most clicks). If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. hope it’s useful. Without Being An Expert) 5 Things That Can Make (or break) A Killer Website Design. Did you enjoy this post?

Which are the top tools and apps: The results « The Cube

Gemma Went

The survey was broken into the following categories: General social media tools Twitter tools Other digital tools Organisational tools What did we miss? The other tools suggested were: Twitter Grader , Google Analytics , 1000Heads doing their swanky own thing again, Scoutlabs , Tweetlevel , Tweasier , BackTweets , Twitalyzer , Brandwatch , Tweetstats , Peerindex and Bit.ly. clout.

Top 10 social media, marketing and pr links from last week

Gemma Went

Ning and Customer Betrayal 11 Signs You Are An Old School Twitter User Marketing feedback: This just looks horrible! If we’re not connected on Twitter , follow me there where I share lots of useful links every day. Enjoy. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Leave a Reply Who writes this stuff?

Tip of the week: Nutshell Mail

Gemma Went

handy email notification tool that aggregates your Twitter, Facebook, Linked In and Myspace notifications into one easy to digest email you can receive as often as you like. If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. This little vid takes you through how to use it. Did you enjoy this post? Leave a Reply Who writes this stuff?

The social media strategy series: Developing tactics « The Cube

Gemma Went

Note how we’re only looking at that now, ahead of this we have: Looked at whether social media is right for your business Worked out how to get buy in Identified goals and objectives Found our audiences There’s been no Twitter profile or Facebook Page in site. This could also be a hashtag around a regular Twitter chat. Next up we’re looking at the tactics.

Which are the top business tools and apps?

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! We’re watching you.

The #CommsChat Social Media Strategy Special

Gemma Went

The skinny on the hour long Twitter chat is here and there will be a transcript posted to the same location once the session is over. My topic of choice is, of course, social media strategy. Well it made sense while I’m in the middle of my social media strategy series. It’s open to all, so please come along and join in. look forward to chatting with you. Well were nice like that.If

Top 10 social media, marketing and pr links from last week

Gemma Went

How to do PR in New Media The secret of successful company blogging 5 Tips for More ReTweets Twitter’s New @ Anywhere Platform Three Steps to Make Your Next Speech Your Best 5 Emerging Social Media Sites to Watch in 2010 How can I track my social media marketing efforts? If we’re not connected on  Twitter , follow me there where I share lots of useful links every day.

A framework for measuring social media « The Cube

Gemma Went

If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe A framework for measuring social media 24/08/2010 by Gemma Went Measuring social media and ROI are hot topics right now. Hotter than hot in fact. How are you measuring your activities? what a year!

Case Study Crunch: Retail Social Media Case Studies « The Cube

Gemma Went

Starbucks | Smart Blog | 29-06-2010 Andy’s Answers: How Starbucks used social tools to launch VIA Channels and platforms: Facebook, Twitter, MSN, Photo sharing. Best Buy | Jeffbullas.com | 26-05-10 How Best Buy Energized 170,000 Employees With Social Media Platforms: Blogs, Forums, Wikis, Video, MySpace, Facebook, Twitter. million – and counting. Larry Danna). Einstein Bros.

Social Media Marketing for Business: Presentation « The Cube

Gemma Went

If we’re not connected on  Twitter , follow me there where I share lots of useful links every day. Yes Apple is talked about in social media, but I can’t remember the last time I saw their advertising or messaging in Facebook or Twitter for example. Did you enjoy this post? Then you might like to  subscribe by email or RSS to future posts, delivered straight to you. what a year!

Top 10 social media, marketing and pr links from last week

Gemma Went

If we’re not connected on Twitter , follow me there where I share lots of useful links every day. We can also chat there if you like Share this: StumbleUpon Digg Reddit from → Marketing , PR , Social Media , Top 10 links of the Week ← Tip of the Week: Hootsuite Tip of the Week: Twitter Search → No comments yet Click here to cancel reply. Did you enjoy this post?

My tool de jour: Buffer

Gemma Went

Facebook Social Media Tools and Apps Twitter Buffer Facebook status update scheduling Tweet Scheduling Twitter toolsMost social folk tend to have their own special way of doing things. suite of favourite platforms, a certain way of using them and the tools that tie it all together. I’m no different. A big part of my social strategy is to curate and share interesting content and I have a list of … Read more.

Do You Know Who's Watching You?

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! Well were nice like that.If

Video: Vital statistics for B2B marketers

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! Well were nice like that.If

The importance of taking a break. Im off.

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! Im off. know, ouch).

The Strategy Series

Gemma Went

youd like to receive a copy of this hot off the press (well hot off the internet), sign up here to receive a shiny new copy once its done Connect elsewhere *Website Delicious Facebook Flavors (everything in one place) Flickr Foursquare LinkedIn Slideshare Twitter You Tube Search ANY CHARACTER HERE Twitter followers Share or bookmark this blog/page Stumble It! Well were nice like that.If