| | | Digital Voices | |  Twitter | 7 articles |
| Page 1 of 1 | Previous | Next | DIGITAL VOICES JULY 16, 2010 Maximizing the effectiveness of your social marketing activities While your web site may still be the primary platforms to share information - Company blogs, Twitter, Facebook, Foursquare, Linkedin etc. may For instance, at Ayantek, we feel our business audience is usually checking twitter between the hours of 7-10am (at the breakfast table, so to speak), 12-1pm (during lunch hour) or 4-6pm (wrapping up at work). simple tool is the “Save search” feature on twitter that allows monitoring of the twitter-o-sphere for relevant keywords. The proliferance of social channels over the last 5-6 years is simply amazing. | DIGITAL VOICES FEBRUARY 13, 2013  How Social Media Marketing is Driving Big Businesses To cash in on this growing opportunity, according to a new study by the University of Massachusetts at Dartmouth 2 , 73% of all Fortune 500 companies used Twitter, 66% had a Corporate Facebook page and 28% had a public facing blog in 2012. Dell “tweets” about special promotions for its followers on Twitter. At the opening of 2013, one thing is certain. million followers. | DIGITAL VOICES NOVEMBER 6, 2010 Why is social media so difficult for B2B? of facebook or twitter followers). The use of Social Media in the consumer space is widely written about. Success in the B2C space frequently garners good media attention. It has been difficult to crack the puzzle of social media in the B2B space though. Most B2B firms who have engaged in Social Media do not typically see immediate impact from their investments whether it be in terms of generating leads or increasing their market reach. Not It is not difficult to fathom the reason behind the lack of success. As a result, sales and suppport cycles are typically quite long. Stay posted! | DIGITAL VOICES JULY 16, 2010 Maximizing the effectiveness of your social marketing activities While your web site may still be the primary platforms to share information - Company blogs, Twitter, Facebook, Foursquare, Linkedin etc. may For instance, at Ayantek, we feel our business audience is usually checking twitter between the hours of 7-10am (at the breakfast table, so to speak), 12-1pm (during lunch hour) or 4-6pm (wrapping up at work). simple tool is the “Save search” feature on twitter that allows monitoring of the twitter-o-sphere for relevant keywords. The proliferance of social channels over the last 5-6 years is simply amazing. | | | | | | | |
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DIGITAL VOICES | SATURDAY, NOVEMBER 6, 2010 Why is social media so difficult for B2B?
of facebook or twitter followers). The use of Social Media in the consumer space is widely written about. Success in the B2C space frequently garners good media attention. It has been difficult to crack the puzzle of social media in the B2B space though. Most B2B firms who have engaged in Social Media do not typically see immediate impact from their investments whether it be in terms of generating leads or increasing their market reach. Not It is not difficult to fathom the reason behind the lack of success. As a result, sales and suppport cycles are typically quite long. Stay posted! MORE >>
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