Ari Herzog

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Meet 7 Twitter Influencers Who Follow Millions

Ari Herzog

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. love Twitter lists. treat Twitter like TV and radio stations. Media Twittermillion.

Facebook LinkedIn Twitter in 2013

Ari Herzog

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Twitter in 2013. Related, I intend to publish an e-book on my Twitter evolution in the coming months… Other Applications in 2013. Please continue reading Facebook LinkedIn Twitter in 2013 and leave a comment if inspired.

Why Twitter Hashtag Infographic Fails

Ari Herzog

Twitter launched this infographic on August 21, 2013. From Twitter’s cheat sheet for hashtags : Take the American version of X-Factor as an example. The show started promoting #xfactor in the second episode, and saw an immediate increase in the Twitter conversation. Media Twitter Mashable and other sites spread it the following day. It’s everywhere.

…and My Twitter Experiment Dies

Ari Herzog

Four days ago I wrote : Twitter users are influencers when they are followed by a lot of people and are retweeted more often than they tweet themselves… I further this definition by the stereotype that most influencers broadcast more than they reply. Media identity Twitter The fallacy is I already am an influencer. Over 4,800 people follow @ariherzog. Thanks for reading.

Why 84% of Your Facebook Fans are Lurkers

Ari Herzog

Forget Increasing Twitter Followers or Facebook Fans – Be Meaningful Instead. How many times has your social media consultant, the local chamber of commerce, a conference presentation, and your favorite blog encouraged you to create a Facebook fan page? “It’s the largest social networking site, and you’d be crazy to ignore it!” ” someone cries out to you.

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Why (and How) I Forced 912 People to Unfollow Me on Twitter

Ari Herzog

This screenshot, courtesy of TwitterCounter , shows a 3-month tally of my Twitter followers. Next is an account for Formulists, a Twitter application that went out of business two years ago. Not on Twitter, anyway. But classes have been in full swing since and their Twitter account just sits vacant. Media Strategy Twitter That is no accident. What about people?

Why You Should Unfriend Facebook Friends

Ari Herzog

Comments Comments Related Stories How to Manage Facebook Relationships: Reciprocal Friends and 1-Way Subscriptions Why Facebook Will Be Right Back Twitter Verifies Vice President Paul Ryan. The average Facebook user in the United States has 229 friends, initiating 3 friend requests every month and accepting 4. Generation Xer, my friends today number 334. That number is decreasing every day.

19 Twitter Best Practices That Show the Real You

Ari Herzog

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. joined Twitter 6 years (and 32,951 tweets) ago today. Thanks to Twitter & my Twitter friends for six always interesting years. Related Stories 13 Words of the Day By My Bouncy Twitter Followers My Social Networking Primer in 2014 Analyzing AriHerzogDotCom: Day 2. Media Strategy Twitter frequently peruse the list to get inspiration. The below tweets are pure and unfiltered.

Mark Schaefer on The Tao of Twitter

Ari Herzog

Mark Schaefer introduced his first book, “ The Tao of Twitter ,” on his blog on February 15, 2011. In that blog post, he wrote , “Every Twitter success story, case study, and business benefit has a common formula.” If you dissect any Twitter “success story” it may appear like luck. And to some extent there is a certain randomness to Twitter.

Why Alps Bethneck is 5 Years Old

Ari Herzog

2010: Twitter. Do I want to use Twitter to tell the world what Stephen Black ate for lunch or do I want to connect with an audience interested in art and creative writing? When I finally became serious about Twitter in 2010, I thought the basic homepage was so-so. This is a guest blog post by Stephen Black. This is his story. 2005: Flickr. Ask Chiaki Williams. 2007: Facebook.

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Why I Killed 61% of My LinkedIn Friends

Ari Herzog

If you want to connect with strangers or those you don’t know well, use the follow feature on Facebook or the list feature on Twitter. Recognizing I had 2,474 LinkedIn connections three months ago, I posited a question on this blog: Should my network be tight enough that they can recommend me without asking who I am and what I do? You need to grasp that LinkedIn is an ecosystem.

30 Days Since Quitting Twitter…

Ari Herzog

P.S. Here is a 6-step guide to quit Twitter. Related Stories Farewell to Twitter Analyze Your Visits to My Blog 1 Week Later: The Results of @JuliaCSocial and Pinterest. Media Twitter Farewell. link]. — Ari Herzog (@ariherzog) October 18, 2013. That was my last tweet. People keep following me at @ariherzog for reasons unknown to me. Maybe because their friends follow me? Because they saw an old link recommending me? Maybe because they hope I will tweet again? As I blogged about my tweeting departure , the social networking site lost usefulness for me.

How Twitter Gentrified a City Intersection

Ari Herzog

Every Twitter user who included that hashtag was automatically added to the mural as a digital signature; and the company promised to donate $1 a tweet to the Canadian Art Foundation. Please continue reading How Twitter Gentrified a City Intersection and leave a comment if inspired. Media branding TwitterThe above photograph was uploaded to a Google Maps server in June 2009.

Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

by David Miller Related Stories Why I Want a Dumb Phone 30 Tips To Be a Digital Storyteller 10 Tips to Be Productive on Twitter. Photo by Pieter Vieu. Used with permission. No joke. The fix is easy: turn off the GPS “feature” for your camera and video, keeping it on for the apps that need location information. Cheers to JO Social Branding for the reminder.

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Why Twitter Does Not Promote Friendship

Ari Herzog

In their help center article about Twitter following best practices , the following sentence is explicit: “Twitter facilitates social networking, but it’s not a social networking website.” ” Unlike Facebook which requires you to be friends with me for me to be friends with you, Twitter enables you to follow my tweets without my obligation to follow you. Because there is no mutuality requirement on Twitter, their failed logic is the site does not promote friendship because it’s not 2-way. Case Study: Britney Spears on Twitter.

Farewell to Twitter

Ari Herzog

Once upon a time I loved Twitter. But about a year ago when every TV show and every movie and every product placement had a Twitter name or hashtag attached, the site started going downhill for me. Twitter isn’t fun anymore. Going to a funeral puts a whole new spin on the point of Twitter. Further, when I look at my closest circle of friends, none of them ever created a Twitter account nor have any desire to do so. Related Stories Why Twitter Hashtag Infographic Fails Dear Former LinkedIn Friend Facebook Changes, Part 2. Media Twitter

Tell That Story But Be Emotional

Ari Herzog

That’s why we remember them and that’s why we share them. I’m tired of writing about Facebook and Twitter. I’m tired of writing dry stories. It was a 1991 Chrysler LeBaron. Maybe an ’89. It was my first car as a high school junior. I got my drivers license a few weeks earlier and Dad bought the used 4-door sedan for me as a gift. The year doesn’t matter because it was totaled that Saturday night. I was a mile from Jeff’s house. I was going to drop him off, having watched “Wayne’s World” at the movies that night. Jeff first.

SLAPPED! LinkedIn Warns Me For Being Friendly

Ari Herzog

First, I pledge to not invite people I don’t know (without connecting elsewhere in advance, such as a LinkedIn group or on Twitter). Imagine my shock when I attempted to invite someone (who I did not know) to join my LinkedIn network: Huh? LinkedIn’s mission is explicit to “connect the world’s professionals to make them more productive and successful.”

10 Tips to Be Successful on LinkedIn

Ari Herzog

The Oscar Selfie Why (and How) I Forced 912 People to Unfollow Me on Twitter. LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom. Keep your profile updated. Don’t be outdated or inactive. Be the latter.

Facebook Followers: Profiles vs Pages

Ari Herzog

Related Stories Friendship is Supposed to Be 2-Way …and My Twitter Experiment Dies The Mashable Test. With over 39,000 fans today, Jon Loomer struggled to create a Facebook page. It was the winter of 2011 when Jon understood the value of a page but didn’t think his consulting business needed its own. You automatically follow people you’re friends with. didn’t.

10 Twitter Tips to Make Friends

Ari Herzog

Gaining followers on Twitter can be a long and laborious process, so here are some tips and tricks I’ve found that can help you make friends quickly: 1. List yourself in Twitter directories. This is a hidden gem amongst the abundance of Twitter tools out there. find this the most useful Twitter tool out there. 3. Pay attention to the top Twitter users. Thanks!

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Feature Friday: What Nike Can Teach Us About Social Media

Ari Herzog

Sign up for Twitter. On Twitter, which of your tweets are retweeted most? Connect: Twitter | Facebook | Email | 978.558.0008. The following feature article is written by Brandon Yanofsky. Do you know where Nike’s Just Do It! slogan came from? serial killer was about to be executed by firing squad. When asked if he had any last words, he said, Let’s Do It! So do it.

How a Brand is Born Online

Ari Herzog

Follow my brand on this Twitter page. Twitter will act as the hub; and scripts via  Buffer  and  IFTTT  will auto-populate each other. In this way, pins will be shared to Twitter, tweets will be shared to Google+, and so forth. How long will it take for Twitter and Pinterest to get 100 followers? Thank you for reading  my blog where I write and explore digital media. Meet AriHerzogDotCom. On the first day of 2014 I launched a series of social media channels under this name. Follow my brand on this Facebook page. Follow my brand on this Google+ page. Join me.

How to Identify a Twitter Spammer

Ari Herzog

View the story "Guess Which Twitter Account is Fake" on Storify ]. Guess Which Twitter Account is Fake. Please continue reading How to Identify a Twitter Spammer and leave a comment if inspired. Related Stories The Purpose of Twitter The Best Blogs to Read in 2013 Facebook LinkedIn Twitter in 2013. Media TwitterScroll through the below tweets. Posted by different accounts, the fact each is the same is proof that each is controlled by the same person. When 34 different people tweet the same message, could all of them be fake? pCherish Huffman. pSau Bass.

The 4 Social Networks I Use Most

Ari Herzog

On Google+, Pinterest, Twitter, and other sites, I wrote that anything goes; and that I would find order in chaos. Twitter is the social network that I use the most these days. Related Stories Why Facebook and I Broke Up July 17: Turning a New Twitter Leaf Stuff. I started 2014 with a mission to use social networks without rules. My mission to find order in chaos changed a lot.

13 Words of the Day By My Bouncy Twitter Followers

Ari Herzog

I tweeted a selection of my Twitter followers a thank you for following me and casually asked them for their word of the day. Related Stories My Social Networking Primer in 2014 Analyzing AriHerzogDotCom: Day 2 Why My Twitter Break is Over. Media Twitter Below are their responses. ariherzog Stupendous. As in, I just watched Smaug the Stupendous. hobbits. — Robbie (@VenTime) January 6, 2014. ariherzog anticipation. — Arestia Rosenberg (@arestiaR) January 6, 2014. ariherzog I've been using 'gesticulate' a lot today. How about you? ariherzog optimize.

The Death of Blogging: Part 271

Ari Herzog

Verne Kopytoff wrote a sensationalist headline in the New York Times in February 2011 entitled, “ Blogs Wane as the Young Drift to Sites Like Twitter.” 500 over time, that elaborates corporate blogs are disappearing and corporate Twitter accounts are gaining notoriety. It seems that every month there is a newspaper article about the death of blogging. Editors talk.

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Finding Order in Social Networking Chaos

Ari Herzog

When I began speaking at social media conferences in 2009, I auto-followed 7,000 on Twitter and had nearly 1,000 Facebook friends. On the other sites including Twitter ,  Pinterest , and  Google+ , I will follow you because. That is my mission for 2014. I am throwing out the rules. I am eliminating the notes and disclaimers. I am retreating into the past. Bring on the chaos.

The ROI of Social Media

Ari Herzog

Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. Sometimes other KPI. getrealchat. — Scott Gulbransen (@kcgully) February 19, 2014. A2.Yes. SocBiz ROI is achievable. A3: Dancing around ROI. GetRealChat.

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Mobile Technology and Your Small Business

Ari Herzog

Facebook, Twitter, and other online networking sites allow small businesses to reach millions of customers with little to no cost to operate a fan or business page. It can help owners manage their customer relations, keep track of contacts for email marketing, and quickly post updates for sales and promotions or other relevant business information using Twitter and Facebook free apps.

Got Value? Stop Using Social Media.

Ari Herzog

Metrics are  worse on Twitter  – with a half-life four times shorter! Related Stories The Oscar Selfie Why (and How) I Forced 912 People to Unfollow Me on Twitter 20 of the World’s Most Clever Twitter Bios in 2011 and How Clever They Remain Today. Social media posts expire very quickly. Consider Facebook, for instance. Engagement = likes, comments, shares.

3 Decembers of Twitter Data

Ari Herzog

Media metrics Twitter I invite you to rewind to December 2012, December 2013, and December 2014 and observe how my tweeting evolved… These tweets are from December 2012. These tweets are from December 2013. These tweets are from December 2014. Of note, the number of replies increased every year — to the extent that last month saw more replies than the other two months combined.

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You and Your Online Friends

Ari Herzog

The fallacy is of the three big networking sites, Facebook and LinkedIn frown on connecting with weak ties; whereas Twitter is OK with it. Twitter  says  …”people you may know” are based on an algorithm that makes personalized suggestions for you. They mirror you socially, geographically, demographically, vocationally, politically, and intellectually.

Why You Should Care About Klout

Ari Herzog

Very soon after Twitter’s introduction, it became obvious that you should not judge a Twitter user by the number of followers she has. On HootSuite, your Klout score appears on your Twitter profile whether you have logged into Klout or not. Some Twitter users don’t follow anyone with less than a 40; I imagine some users have a higher cut-off value.

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Blog Visits Increase Despite No Tweeting

Ari Herzog

Phil Gerbyshak asked me to provide background to my last post on Twitter that occurred October 17, wondering if that action had any impact on blog visitors. Every blogger is different so my metrics will unlikely be the same for anyone else who gives up on Twitter. Blog News blogging metrics Twitter The above subject says it all. 5,292 unique visitors. pages per visit.

Emulate the @UN and Reply to Tweets

Ari Herzog

Related Stories 19 Twitter Best Practices That Show the Real You 13 Words of the Day By My Bouncy Twitter Followers My Social Networking Primer in 2014. Media Twitter The above subject says it all. Look at this tweet I wrote about the United Nations on a Monday evening: I haven’t looked at the @un account in some time. They’re now sharing pictures, using hashtags, and mentioning others. Kudos. — Ari Herzog (@ariherzog) January 30, 2014. I was impressed with the global nonprofit organization and I honestly did not expect a response. Not from the UN, in any case.

Meet Social Restaurant Co Co. Sala

Ari Herzog

Twitter profiles for restaurants were not common at all. For example, if I notice on Twitter that someone is having a bad day and has reservations at Co Co. Marketing branding Twitter Whenever I am asked to speak about digital marketing, I mention a chocolate lounge in Washington, D.C. called Co Co. Co Co. This is what happened next: Amazing, huh? couldn’t. But hourly?