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  • JUGNOO  |  WEDNESDAY, AUGUST 14, 2013
    [Twitter] What’s in a Social Media Strategy?
    Current vs. Published – For example, Twitter and Facebook messages are in real time, Facebook posts, blog articles and YouTube videos are published content that is consumed when users see them. 'The following elements should be included in a social media strategy. Management – Because of the nature of social media, how it is multi-dimensional, multi-channel, and in various modalities of text, pictures, and videos – it makes sense to have a cross-functional team involved in managing it. What are they saying? What are people responding to? Where are they getting traction?
  • KIKOLANI  |  FRIDAY, NOVEMBER 18, 2011
    [Twitter] Fetching Friday – Resources Mashup & Petting Owls
    10 Words That Will Increase (or Decrease) Your Twitter CTR – After compiling a dataset of more than 200,000 link-containing Tweets to generate the CTR heatmap, the author decided to dig into what words, phrases and characters correlate with higher (or lower CTR). This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Lovely Owl.
  • FEVER BEE  |  TUESDAY, AUGUST 21, 2012
    [Twitter] Designing The Perfect Newcomer To Regular Journey
    Facebook, Twitter, white-label software, and even many enterprise platforms don't let you do this.  Letting members register through FB/Twitter accounts works well too. Perhaps the biggest benefit of using your own platform is you get to control the journey from newcomer to regular participant.   We've covered this before , but let's try to present it as the 'ideal' journey for a newcomer. Treat these each as unique steps. You can optimize each one in turn. These steps are also listed in the priority of importance.     Step 1) Awareness.
  • WAXING UNLYRICAL  |  FRIDAY, MAY 6, 2011
    [Twitter] On Attracting v. Closing Business
    That being said, I am currently working to apply my skills to my own endeavors (re: web site, blog, Twitter, etc…) and wanted to get insight into how you gained your first few clients and maintain your success.&#. Yesterday I received an interesting email. say “interesting&# because it resulted in my writing this post… and maybe some more will come of it. It was from a guy who was let go from him job late last year, and who is now “actively pursuing&# self-employment. To that end, he wants to pick my brain. Image: Yorick_R via Flickr, CC 2.0. Attracting v.
  • SOCIALFISH  |  MONDAY, JULY 16, 2012
    [Twitter] How to Boost Your Marketing Plan for Spectacular PPC Results
    What about on popular social media sites like Twitter, or the all-important Facebook? Follow him on Twitter! Courtesy of FreeDigitalPhotos.net. Pay per click (PPC) advertising should be an important part of any marketing campaign. lot of people are scared of it, though, and rightly so. Failure to properly prepare for a PPC campaign can mean you’ll shoot a lot of money down the drain in record time. How do you keep this from happening? You can avoid disaster and court success by asking yourself the following three questions. How Does Your Audience Talk? Of course not.
  • CONVINCE & CONVERT  |  WEDNESDAY, OCTOBER 27, 2010
    [Twitter] Digital Sharecropping – Why Most Facebook Customization is Wasted Effort
    North Social has more than 20 plug and play apps to juice up your Facebook page, from a video player to a Twitter integration, and everything in between. Tweet Part 3 of a 3-Part Rant. The time, money, and overall exertion being spent on customizing Facebook fan pages is largely misspent. Just because you CAN replicate much of your corporate website functionality on Facebook, doesn’t mean you SHOULD. Your Facebook fan page is not a collectible automobile. You do not get extra brand advocacy points for fuzzy dice, pin stripes, a chrome engine, or a bitchin’ stereo.
  • CONVINCE & CONVERT  |  FRIDAY, JUNE 27, 2014
    [Twitter] How Sprouts Farmers Market is Serving Up Social Retail Success
    ” Holy Social Budweiser and Twitter have teamed up to present the 2014 FIFA Man of the Match. “ By Twitter enabling folks to actually create this conversation inside of one shared space, they’re trying to keep that all within the context of social networks ,” he says. “Not “Not only are you consuming your information from Twitter about the World Cup. 'Tweetable Moments We want to humanize our brand as much as possible. danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. via FIFA.com Nick loves this idea.
  • STEPHEN P SMITH  |  TUESDAY, OCTOBER 2, 2012
    [Twitter] Ways Online Marketing Strategies Are Improving Business Outreach
    Popular social media sites like Twitter, Facebook, Pinterest and LinkedIn allow businesses to generate interest in their products or services. Guest post: Jeffrey Obrien – Jeffrey blogs about food and entertainment. When he is not writing about the latest and greatest, he is hiking or fishing in Howard County, Iowa. Social media has made such a profound impact in the way we connect and communicate with people in both our personal and professional lives. Social media is increasingly becoming part of the fabric in the way businesses run. Here’s how.
  • STEPHEN P SMITH  |  SUNDAY, APRIL 1, 2012
    [Twitter] What Clients Say About Us
    Stopping there would be like using my inbox as a Twitter client. A couple of nice reviews came in over the weekend and I wanted to share them with you. The first is a review of the Weekly Letters from Todd Jordan: I’ve been receiving the newsletter a few months now and each is more than just a blog post in email. Stephen starts with real world touch points; context is everything here. In one instance he tells us how clients new to social media use with old school marketing approach then walks us and them to a more accurate model. Sound bites. Creating a newsletter needs more than that.
  • PROBLOGGER  |  THURSDAY, NOVEMBER 24, 2011
    [Twitter] Social Engagement is the Way Forward for SEO
    Use Tweet Old Post and Twitter @Anywhere Plus. These plugins are good for Twitter activities. Twitter @ Anywhere plus enables the @Anywhere feature to allow readers to share your content easily on Twitter. One other thing which I would like to point out here is your Twitter handle. Twitter provides a very nice and easy way to remind people to follow you if they tweet your content. So if you use tweet buttons on your blog, you wanted to make sure that your Twitter handle is included in your tweets. change in tack. Check out the below screenshot.
  • CONVINCE & CONVERT  |  THURSDAY, JULY 26, 2012
    [Twitter] How to Be the Architect of a Passionate Community
    On Twitter, the goal is to be a part of a much larger, on-going conversation, while your fans on Facebook will almost always “Like” your page because they are interested in YOU, not news about other topics. Feel free to connect with him on Twitter,  @KratzPR ! Recently, I was lucky enough to give a talk at Syracuse University during their #140cuse conference on building cause-passionate armies. The talk was well received and mainly focused on how we can utilize the communication tools we have today to inspire change and social good around the world. Empower your members.
  • CONVINCE & CONVERT  |  FRIDAY, MAY 20, 2011
    [Twitter] Speak No Evil – Why Trust Isn’t a 4 Letter Word in Social Media
    I’ve been in meetings and heard these exact words spoken, “It would be great if we had a lot more people active on Twitter, but we’re scared to death to encourage sales reps to set up accounts.&# At least on Twitter you only have 140 characters to give people the impression that you’re stupid. Now is the summer of our discontent. It was the best of times, it was the worst of times. The Steelers disavowed his statements, and Mendenhall eventually apologized. Trust Is Not a Four Letter Word. understand the concern, I really do. Seriously? Insensitive.
  • SOCIAL WAYNE  |  SUNDAY, AUGUST 29, 2010
    [Twitter] Blog Confessional: Seven personal career mistakes to avoid and the lessons I learned from them
    started spending more time on Twitter and other social networks and soon after realising that was a mistake I launched SocialWayne.com in 2007 and have been blogging constantly ever since. flickr photo By griffithchris. They say confession is good for the soul and it is Sunday so here we go. Starting tomorrow I’m venturing into another new project with high expectations for success but it also includes a lot of work. Along with having a new baby on the way due in January, to say I’m nervous, stressed and excited at the same time is an understatement. Smith Jr. WayneFail.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 23, 2013
    [Twitter] Taco Bell Puts a Ring On It
    Dig deeper into the handwritten notes sent to the ladies and you’ll see zany lines like, “You’re funny, cool and you like Taco Bell,” or, “Following you on Twitter was the best decision we ever made.” 'First, it was a custom speedo for a high school student that prompted people to think outside the buns. Now, Taco Bell’s custom ring bling gifted to a few “special ladies” is generating headlines for the company’s unique influencer strategy approach. Fast-forward to the present, and Taco Bell is using its ring and personalized handwritten notes to woo a handful of special ladies.
  • CONVINCE & CONVERT  |  MONDAY, FEBRUARY 16, 2015
    [Twitter] Be Social Don’t Just Do Social
    He can be found co-hosting Twitter and Google Hangouts, like Social Business Hour  and Cloud Talk , as well as his podcast. 'Tweetable Moments From CEO to entry-level employee, it’s your own responsibility to tell your story. iSocialFanz Tweet This A Passion for Change Brian Fanzo partnered with Daniel Newman halfway through 2014 to continue to build what Daniel had started as BroadSuite Consulting. Brian’s focus is on the media group side, working with a lot of enterprise and mid-market technology brands. Brian is also known for his personal brand, iSocialFanz. Be yourself.
  • ACIDLABS  |  WEDNESDAY, JANUARY 11, 2012
    [Twitter] Creative work can be measured! Just not like that
    The other day I was reflecting on previous employment experiences and during that reflection I let loose on Twitter with some rather harshly-worded criticisms. Originally published on purecaffeine.com , this is the first ever guest post on acidlabs. Written by longtime acidlabs friend, Nathanael Boehm , it’s a fantastic reflection on creative and knowledge work and measuring its value. From time to time, with acidlabs’ focus shift for 2012, we’ll be publishing interesting content from guest writers. It’s not unique to graphic design or business strategy or industry visionaries. Facepalm.
  • SOSHABLE  |  FRIDAY, AUGUST 5, 2011
    [Twitter] On My Reddit Birthday, I Contemplate Why More People Don’t Know
    Social media is my life – I help businesses and organizations with strategies on Facebook and Twitter with the goal of teaching them that social media is more about listening than broadcasting. Call this a rant, but how in the world do mindless sites like Facebook and Twitter that encourage dimwittedness (just made that up, spell check be damned) have hundreds of millions of users while Reddit and all its glory is a name that so few would even recognize. Today is my 2nd Reddit birthday. should be happy, but I’m not. Some get it. Most do not. use it to laugh. Reddit
  • PROACTIVE REPORT  |  WEDNESDAY, AUGUST 14, 2013
    [Twitter] How to Write a Press Release in 2013
    Twitter. 'Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Register here. Back in 2006 a few very smart PR folk recognized the need for PR content to be found online and that search engine optimization would become a necessary PR skill. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. Instead of PR content becoming a natural part of a brand’s online message, press releases became a tool in the SEO arsenal. See the PR Content Timeline. Links.
  • KIKOLANI  |  FRIDAY, JUNE 28, 2013
    [Twitter] Fetching Friday – 22 Marketing Links
    10 Easy Ways to Get More Retweets – Twitter offers a great way to extend your influence online: the Retweet. Be sure to follow Kristi on Twitter and Facebook. 'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. This Week on Kikolani. Blogging / Content. Business / Career. You hit publish. Nothing. Search Engines / SEO.
  • KIKOLANI  |  WEDNESDAY, DECEMBER 29, 2010
    [Twitter] 5 Things to Be Careful About When Driving New Traffic to Your Blog
    When posting your comments on one’s forum, blog or Twitter or Facebook website/company page, you should always make sure your comment is not going to be reported as spam. Posting on Twitter or Facebook does not require any promotion merits at all – if you look and sound interesting enough – the other visitors will check out your page and find your company details and interesting blog articles there. This is a guest post by Arkadij Shkolnik , PR Manager of SiteValley.com. The popularity of social media resources keeps increasing. Beware of Spamvertized Comments. Don’t Be Careless.
  • WAXING UNLYRICAL  |  THURSDAY, JANUARY 20, 2011
    [Twitter] Tunisia, Social Media And Change
    Twitter and, in Tunisia’s case, Wikileaks, have been on the receiving end of yet more favorable PR and held up as catalysts for revolution. As events moved quickly on Friday, January 14 th , I certainly relied on Twitter to get first hand information on the situation. Get Shareaholic test Filed under Conway Wigg , Media , Social Media , Twitter | Tags: jasmine revolution , revolution , tunisia , twitter as a change agent | Comments (6) Site settings comment help? This post was mentioned on Twitter by Alexela Technologies, ConwayW. It is just a facilitator.
  • SOCIALFISH  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Twitter] Is Geolocation Really the Next Big Thing for Nonprofits?
    So I was shocked when, on a Sunday afternoon, I happened to do a Twitter search to see if anyone had retweeted it and saw dozens of results. I honestly am not trying to be self-serving by rehashing a post from my own blog, but I was shocked how much traction my post about Foursquare Fatigue got over the weekend and had some additional thoughts as a result of all the comments and tweets. wrote how my enthusiasm for Foursquare has definitely waned, and wondered if anyone else was thinking Foursquare may have jumped the shark.
  • BRASS TACK THINKING  |  MONDAY, NOVEMBER 8, 2010
    [Twitter] Judgment Day: Social Media and Your Front Lines
    He blogs over at Techguerilla , and you can find him on Twitter at @techguerilla. Today’s post is from our friend and frequent guest contributor  Matt Ridings, Founder of MSR Consulting. He’s He’s a thought leader on integrating social media into the realm of business design and relationship marketing. Take a look at your front lines for a moment. Those initial contact points within your organization that create a first impression. An impression that will either give you an advantage, or that you must struggle to overcome. Actions Speak Loudly. Enter social media.
  • SOCIALNOMICS  |  WEDNESDAY, FEBRUARY 18, 2015
    [Twitter] 4 Social Media Marketing Tips to Use in 2015
    Twitter has already made first steps in this direction with the introduction of their Product Cards , but this trend is going to gain momentum, and judging by how quickly things happen in this sphere, it won’t take long for a full-fledged system to develop. 'Nobody can ignore social media marketing anymore, but very few actually understand how to approach it. Most small businesses create an account in Facebook, update it from time to time and leave it at that. However, if you want more than to just tick a corresponding box, you need some actual techniques. Diversification. Scommerce.
  • SOCIALNOMICS  |  FRIDAY, JANUARY 9, 2015
    [Twitter] Design a Social Media Plan for Home Improvements
    By utilizing Facebook, LinkedIn and Twitter at the very least, you will set yourself apart from your competitors. 'We all know social media has exploded in recent years. What started out as just a way to connect with friends has transformed into a way to keep up with local and world news, find a job, connect with people in your line of business and save money on everything from clothing and accessories to home improvement projects. That’s right, social media can help you save money on your next home renovation or repair. Setting One’s Self Apart From the Competition.
  • SOCIALNOMICS  |  MONDAY, NOVEMBER 17, 2014
    [Twitter] How Social Media Is Changing Prime Time TV
    Billions of people fill their minutes (which add up into hours) with Facebook, Twitter, YouTube, Instagram, Snapchat, LinkedIn, Pinterest and Vine. 'It’s easy to talk about how social media is changing the world. What’s harder to put into words is how social media has changed us. But is social media a pastime? Or is it now a fully integrated part of our lives, impacting much more than simply how we interact with technology. On one hand, we now have more control than ever before over what we consume when it comes to media because we manage our own information networks.
  • SOCIALNOMICS  |  MONDAY, JULY 7, 2014
    [Twitter] Social Media has Changed the Ways We Do Business
    Like them or not, social media platforms like Twitter and Facebook have once again transformed the way that people communicate, and in the process, have changed the way that businesses conduct commerce , handle public and consumer relations, and promote brand identity. 'Of all the technological developments to be born in the first decade and a half of this century, it can be argued that the one to have the largest impact on business is the social platform. Complaints are suddenly very real and very conspicuous, and businesses ignore them at their own risk. Featured Socialnomics
  • IDACONCPTS  |  FRIDAY, AUGUST 22, 2014
    [Twitter] Managing Feedback
    You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. You can practice these skills while you campaign on social media outlets like Twitter, where limits on how much you can type force good copywriting habits. 'Community feedback–that is, when a customer actually uses your product and provides real feedback to improve it–is the dream that everyone’s chasing. That dream is largely a fantasy when it comes down to the nuts and bolts. So the solution is to take more control over your brand.
  • CHRIS BROGAN  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Twitter] Help! My Groceries Are Tweeting And They’re TERRIBLE!
    He pointed out that the Ragu sauce Twitter account was out there spamming the heck out of dad accounts on Twitter. wondered, “Just how many other grocery shelf products are botching their chance to capture our attention on Twitter?” There are plenty of abandoned “official” Twitter accounts for food. They haven’t updated Twitter since last year? The nice folks at Hormel mistook Twitter for their press release media page. Why not try something more personable on Twitter? I was inspired by C.C. So, I looked around.
  • KIKOLANI  |  MONDAY, AUGUST 27, 2012
    [Twitter] How to Use AIDA, ROI and KISS to Boost Your Sales
    Be sure to follow Kristi on Twitter , Facebook , and Google+. This is a guest post by Jani Seneviratne. Are you tired of your copy being ignored by prospects? Are you searching for a proven way to create copy that is well optimized for sales? AIDA, ROI and KISS were first coined by advertisers and an engineer but have since been applied to the online marketing industry. Some copywriters have adapted the formulas to suit their own personal tastes whilst some argue that these formulas are outdated and have disregarded them all together. Attention. What’s in it for the consumer?
  • SOCIALFISH  |  THURSDAY, APRIL 28, 2011
    [Twitter] Help Support the Next Generation of Women in Tech
    They are also, of course, on Twitter , and on Facebook. NextGen Tech Women is an effort organized by our friends Danny Brown ,  Geoff Livingston ,  Kami Watson Huyse , Allyson Kapin , and Julie Pippert. They are hoping to raise $25,000 between now and May 5, 2011 to support the next generation of women technologists. Can you (or your association) help? Individual and corporate donations are welcomed. In its fifth year now, the NCWIT Award for Aspirations in Computing has grown to a combined national and affiliate program. Here’s more info on recent awardees. Names to watch!!
  • SOCIAL MEDIA STRATEGERY  |  TUESDAY, MARCH 10, 2009
    [Twitter] An Interview with Blogger Bob From TSA's Evolution of Security.
    am also spending a lot of time on Twitter lately seeking out TSA questions and providing answers. It will be interesting to see how our use of Twitter evolves.&# too always use the example of the TSA blog and LAFD using Twitter to talk to those who have no idea that there are gov agencies out there using this stuff. too always use the example of the TSA blog and LAFD using Twitter to talk to those who have no idea that there are gov agencies out there using this stuff. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.
  • SOSHABLE  |  SUNDAY, AUGUST 22, 2010
    [Twitter] Tumblr’s Biggest Strength is its Biggest Weakness to Google
    The pace that it’s currently growing is similar (if not greater than) the type of growth that Twitter experienced 2 years ago. If you haven’t heard of Tumblr, you will. The blog/microblog/community hybrid social media site is well on its way to hitting the mainstream soon. While its users and fans are often rabid, there is one entity that doesn’t give it much respect: Google. Search engines in general are frowning on ranking Tumblelogs well in their results pages because of Tumblr’s greatest strength: ease of content aggregation. Simplicity, Thy Name is Tumblr.
  • SPIN SUCKS  |  MONDAY, APRIL 25, 2011
    [Twitter] When Metrics Lie
    Find him on Twitter and LinkedIn. Steve McKee is a BusinessWeek.com columnist and chief blogger at StalledStuckorStale.com. The other night I had the most amazing bite of peanut butter chocolate cheesecake. say “bite” because, while I did my best to clean my plate, by the time the slice was halfway done I was all done. It was too rich to finish, and I went from shoveling it in to shoving it away in a matter of minutes. You might say that the cheesecake functioned well in terms of “peak performance,” but it certainly wouldn’t have been a good choice for a meal. It did mine. Or devotion.
  • SPIN SUCKS  |  THURSDAY, FEBRUARY 3, 2011
    [Twitter] The Art of Marketing
    Check them out on facebook and twitter.). Annelise Loevlie loves to laugh, ski, write, do BIZ, create, and a whole lotta other things that won’t fit in a two line bio. This summer I met a man who changed his name because of a book he read. Hans Lysglimt (“Light-Shine”) formally Hans “Something else”, was a stoic, chisel-faced Norwegian who, over a Las Vegas salade Nicoise and a watered down iced tea, brought to my attention the importance of Romance, yes romance, in everything we do. As a self-proclaimed romantic, I was intrigued. Romance is magic. I wondered. Dance. Writing.
  • MINDJUMPERS  |  FRIDAY, MAY 6, 2011
    [Twitter] Why Social Media is not a Cheaper Alternative > $5 [part II]
    You can follow Tehneyat on Twitter @tehneyat. Tweet Written by Tehneyat who works with social media for UK’s largest direct agency, Wunderman , in London. Social is all about: Return on Investment and Brand Loyalty. As mentioned in Part I , Dennis Yu’s (very good, must read) article on How to Run an Effective Facebook Campaign for $5 discusses the costs of specific activities (ads) in social, but annoyingly like many other articles, fails to address that social media, when done right, actually costs. Measurements. social strategy should encompass and reflect brand values.
  • FEVER BEE  |  SUNDAY, FEBRUARY 26, 2012
    [Twitter] The Joy Of Technology
      I doubt that becoming good at FourSquare, Twitter, Pinterest, Quora, YouTube has made anyone a better community manager.  I was criticised for not having used Google+ hangouts before last week. Someone who is heavily involved in online communities should know how to use all the latest technology releases, apparently.    Perhaps, but I'm not so sure. Any technology that is popular today is going to be easy to use. Technology is getting easier every day. It wont take you long to learn (Google Hangouts didn't). It wont help much neither.
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 24, 2013
    [Twitter] The Biggest, Yet Never Mentioned, Benefit of Content Marketing
    You can follow him on Twitter  @FeldmanCreative. 'We can pretend we’ve all accepted the commonly understood benefits of content marketing. But we’d be pretenders. Let’s deal with the digits.  Content marketing can help you make money. Planned and executed by marketing professionals, your content marketing efforts will  drive traffic to your site and increase leads. It’s capable of playing a role in helping you better qualify leads, too. Well-played content marketing tactics will  build authority, foster trust, create and activate brand advocates, and inspire referrals.
  • TREY PENNINGTON  |  MONDAY, NOVEMBER 9, 2009
    [Twitter] Links I commonly share
    He’s worth following on Twitter , too. Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Links I commonly share by trey on November 9, 2009 Though I typically custom create each presentation I give, it seems I frequently mention some resources over and over again. disclaimer: I am NOT a SEO guru nor do I use keyword research to shape content to “trick&# search engines. For me, keyword research gives me a “feel&# for the questions readers are asking. ROI is an objective measure.
  • PAMORAMA  |  SUNDAY, DECEMBER 13, 2009
    [Twitter] What Google's Real-Time Search Means for Brands
    In addition to traditional search results — Web pages, photos, videos, maps, blog posts, articles, and news stories — Google’s universal search now streams real-time results from Twitter and from public pages on MySpace, Facebook, and other sources. It doesn’t matter whether someone has thousands of Twitter followers or just a handful — they have the ability to impact the conversations around them, in real life and online. Maybe it’s time to rethink letting an intern manage your Facebook Page and corporate Twitter account.
  • KIKOLANI  |  TUESDAY, JULY 31, 2012
    [Twitter] The Truth About You, Your College Degree and Your Job
    Be sure to follow Kristi on Twitter , Facebook , and Google+. This is a guest post and video by Farnoosh Brock of Prolific Living. Too many times in my engineering degree, I felt frustrated and unhappy. Many more times in my 11-year corporate career , I felt trapped, discouraged and miserable. And I did absolutely nothing about it. Well, that’s not entirely true. griped. complained. wallowed in my own self-pity. The end. How can we stray away from this if we want to be “responsible” and “successful” adults? Are You Married to Your Job? What Really Counts!
  • KIKOLANI  |  MONDAY, JULY 11, 2011
    [Twitter] Why I Am Attending Blog World Expo 2011 Plus a 20% Off Discount Code
    Let me know so I can add you to my BWELA Twitter list! It’s that time of year again. For those who missed out on Blog World Expo in New York comes the West Coast event – Blog World Expo 2011 in Los Angeles on November 3rd – 5th. Early bird pricing is on through July 21st and you can even save an additional 20% using discount code KIKOLANI20. Why I’m Attending Blog World Expo in LA. Last year was my first Blog World, and I have to say it was a blast! Here are just some of my favorite highlights. Meet your favorite bloggers in person. Learn from the experts. 1,297.
  • JACOB MORGAN  |  THURSDAY, JUNE 2, 2011
    [Twitter] Computer Says No!
    shared my experiences on Twitter and I had several responses from people telling me about a show called Little Britain and a skit they do called, “computer says no,&# although it’s hilarious it’s actually a bit scary because it’s true. I’m having a very interesting debacle with United Airlines and Lufthansa. Long story short I flew to Slovenia on Lufthansa (a star alliance member). Somehow my 12k miles were added to a Lufthansa frequent flyer program instead of my United Mileage Plus program. Funny isn’t it?
  • SOCIAL WAYNE  |  FRIDAY, MARCH 11, 2011
    [Twitter] SXSW – Holler! The next great mobile meetup app?
    The app is called Holler and you can sign-up to be notified when it’s ready for launch at [link] and/or follow Holler on Twitter at @holler. The SXSW apps demos and pitches continue. Last night while hanging out in the Hilton lobby, I ran into Nick O’Neill @allnick , entrepreneur and founder of AllFacebook.com. Nick is working on a new mobile app that’s going to make it easy for you to plan meetups with friends. Sounds cool right? Just wait until the app launches. CrunchBase Information. Nick O’Neill. Information provided by CrunchBase.
  • SPIN SUCKS  |  FRIDAY, JANUARY 30, 2015
    [Twitter] The Spin Sucks Inquisition: Monica Rodgers
    Where You Can Find Monica Rodgers You can find Monica on LinkedIn , Google+ , Twitter , YouTube , Quora , and on her blogs, Aubia Communications and Working 2 Live (where she talks about all of the travel she and her husband do…I think they’re up to 30 countries!). 'By Gini Dietrich I’m going to be fully transparent here: I am not above bribery. Monica Rodgers sent a gorgeous bag of chocolate and made me indebted to her for life. Therefore, I have pasted below an excerpt from her story so you can see what I mean. The action moved fast but coordinated. Air Force.
  • CONVINCE & CONVERT  |  TUESDAY, NOVEMBER 5, 2013
    [Twitter] Making Contact: How You Deliver Your Content Matters
    Twitter. To read his other articles, check out his content marketing blog or follow him on Twitter @kevinrcain. 'If you are reading this blog post, you probably already know that content can be a valuable tool for attracting and retaining great customers. In fact, you may already be dedicating the time and resources it takes to create high-impact content that’s not only designed to resonate with your target audience, but that’s also inherently useful. Great, we are all on the same page, right? Not necessarily. Let’s be honest, a few tweets just won’t do. Social Media Channels.
  • LOUIS GRAY  |  MONDAY, NOVEMBER 15, 2010
    [Twitter] Does an Invisible Path Draw Intrigue or Fatigue?
    led to Twitter and Foursquare and so on, as the more intellectual pursuits that were noteworthy challenges had less success getting steam. As most tech insiders know, one of the more anticipated stealth startups, Path , unveiled itself to the world last night. Founded by respected Valley names with pedigrees from Facebook and Napster , and funded by a long, yet elite, list of active angel investors, the service launched on iPhones, presenting the concept of sharing photos with a smaller network of one's closest friends. While the knee-jerk reaction to something like Path is to ask "why?",
  • LOUIS GRAY  |  MONDAY, NOVEMBER 8, 2010
    [Twitter] RockMelt's Social Hooks Put Users In Control Of Invite Flow
    You often see a flurry of posts on blogs or Twitter , or pings via e-mail that amount to "Who wants into Service X? Capping initial access to one's service has long proven to be one of the most successful ways to drive buzz around the product. Today's launch of RockMelt is an interesting tweak on the old model, and a first test of the browser's real integration with Facebook as your social engine. It is not too uncommon for users who gain early access to a product to have a limited number of invites to pass to their friends. have 10 invites!" Should I reward close friends? Family?
  • CONVINCE & CONVERT  |  FRIDAY, APRIL 25, 2014
    [Twitter] How to Create a Thriving B2B Advocacy Community
    This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on. Some social networks, notably Twitter, are particularly inscrutable for new users, whereas others are more intuitive. 'Tweetable Moments Too many marketers these days are like T-rexes, with little, tiny arms. jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. ” Nick’s grandmother doesn’t want to be left out. Holy Social!
  • DANNY BROWN  |  WEDNESDAY, JULY 28, 2010
    [Twitter] Bonsai Interactive – Kind of a Big Deal - Danny Brown
    We’d love for you to join us online, and you can find us over at Facebook , Twitter , YouTube , Flickr or our blog. You might also like: How to Use Blog Lists for Your Social Media Strategy The Power of Emotional Impact Hootsuite Just Took the Lead in Third Party Twitter Apps Tags: bonsai interactive , Marketing , social media 26 voices - share yours! This post was mentioned on Twitter by Grant Griffiths, Grant Griffiths, Steve Akins, James Ball, Blog Manana and others. So, Bonsai Interactive. What is it, and why are we kind of a big deal? Why Bonsai? and Argentina.
  • YMARKETINGMATTERS  |  MONDAY, NOVEMBER 11, 2013
    [Twitter] 4 Ways to Make Sure You Always Have Something to Say Online
    Hashtags: It used to be that #hashtags were used almost exclusively on Twitter. 'It’s probably the most common problem faced by business owners who use social media and blogging for their business: What am I going to say? What can I post that is topical, interesting and valuable? Stoked with enthusiasm and lots of great ideas, they start blogging, posting and tweeting away. But that’s like hopping into a car and expecting to drive forever. Everything goes along smoothly until the fuel runs out. It’s a big reason why so many company blogs and social media accounts are abandoned.
  • KIKOLANI  |  MONDAY, MARCH 7, 2011
    [Twitter] 4 Important Things to Do After Your Product Launch
    Wrote a awesome reviews post two days after the launch with a compilation of the initial responses for the eBook from other bloggers and via Twitter. There is seemingly a LOT of information out on the Internet about what to do before and during a product launch, which is pretty helpful when you are embarking on selling your first product. One area that doesn’t seem to get a lot of attention, however, is what happens immediately after the launch. My Product Launch in a Nutshell. Finished the eBook, a six month labor of love! After the Product Launch. Replies, Replies, and Replies.
  • SOCIAL WAYNE  |  TUESDAY, AUGUST 10, 2010
    [Twitter] 16 trends I’ve noticed from marketers attending recent geo / location-based events
    Marketers really don’t want another application to have to manage outside of Twitter, Facebook, Linkedin and WordPress/blogs. Flickr Photo  By ashley.adcox. Over the last few weeks team @TriOut (@LawPower, @GreggVM and myself) have been on what seems like a location-based check-in speaking tour. All three of us delivered talks at the  NCTech4Good conference on non-profits and location-based applications and yesterday we spoke at the inaugural Marketing Mondays at the RTP headquarters. Two weeks ago TriOut Founder, Lawrence Ingraham spoke at a NC New Tech meetup to a group of VCs.
  • SOSHABLE  |  TUESDAY, DECEMBER 6, 2011
    [Twitter] Social Media to Promote Health Awareness
    According to the statistics, about five to six hundred million people daily visit social networking sites like facebook and twitter. Since the last decade, social media has become a major source in promoting health awareness. Many newspaper articles, magazines, blogs, websites and social networking sites help in spreading awareness about many diseases. They provide knowledge about how to prevent and overcome from these diseases. These articles mainly consist of information about different diseases and precaution methods to avoid these diseases. Men’s Health. Men’s Fitness. Redbook.
  • SOCIAL WAYNE  |  FRIDAY, FEBRUARY 25, 2011
    [Twitter] Day 25: People of color impacting the social web – Kalimah Priforce #28DaysofDiversity
    For day 25 , I would like to introduce to some and present to others: Kalimah Priforce Twitter: @kapriforce Website/Blog: careersters.com Bio Kalimah Priforce discovered his calling to “transform children’s lives&# after his 18 year old younger brother was shot and killed right behind their old elementary school in the Bedford-Stuyvesant section of Brooklyn, New York. As we all know, February is Black History Month. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space.
  • THE WAY OF THE WEB  |  THURSDAY, NOVEMBER 18, 2010
    [Twitter] From flash mobs to toast mobs?
    The phone itself is HTC’s latest handset with the HTC Sense implementation of Android, a Friend Stream to check Facebook, Flickr and Twitter at the same time, and caller ID which includes the Facebook status of the caller and other details (Something increasingly useful). It seems as if one of the industries creating more unusual advertising and marketing material has to be mobile handset makers. e.g. Share hosted by Wikio. Which is linked to the new HTC Wildfire , as well as setting a new Guinness World Record for toast mosaics. There’s more detail on the HTC Wildfire, here.
  • KIKOLANI  |  FRIDAY, AUGUST 31, 2012
    [Twitter] Fetching Friday – Resources Mashup & Otters Stacking Cups
    Be sure to follow Kristi on Twitter , Facebook , and Google+. This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. Conduct Unbecoming a Dull Writer: How to Write for Traffic – Is your content great? Or does it suck? How do you know? Business / Career. Freelancing. Or kill it before it gets off the ground?
  • PUSHING SOCIAL  |  SATURDAY, SEPTEMBER 4, 2010
    [Twitter] Why Passion Posting May Be Hurting Your Blog's Traffic
    do however get requests for followers on twitter & emails from people, but not as comments on my blog. Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Why Passion Posting May Be Hurting Your Blog’s Traffic by Stanford on September 4, 2010 Spread it! Share Email This I wanted to weigh in on the “How often should I post?&# debate.  There are several schools of thought on this one. One schools says that more posts = more traffic.  I’ve been able to confirm this myself. In July, I was posting once a week. I get it.
  • CONVINCE & CONVERT  |  MONDAY, JULY 26, 2010
    [Twitter] Co-op SEO and the Future of Websites | Guest Posts | Social Media.
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Co-op SEO and the Future of Websites July 26th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Jason Kintzler , the Founder and CEO of PitchEngine, where people go to get the word out. Someone searches for you, they’ll find your Twitter profile or Facebook brand page.
  • SOCIALNOMICS  |  THURSDAY, OCTOBER 22, 2009
    [Twitter] Companies Ban Social Media = Bad Idea
    Google isn’t so great at supplying real-time results, but social media certainly is (there is a reason why deals have been cut between Bing, Twitter, Google and Facebook this week).  There has been a lot in the news lately about companies banning social media in the office.  The USA Today reported on October 22, 2009 in their Snapshot®* that 54% of companies completely block Facebook, whereas another 35% apply some form of limits.  That leaves only 11% that don’t put any limitations on Facebook use in the work force.  Why does this feel like déjà vu?  in the work place.  Probably not. 
  • CONVERSTATIONS  |  SUNDAY, MAY 25, 2014
    [Twitter] Don’t Settle (Thoughtography)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Always looking. The most creative people I know are always looking. Maybe for a way to improve, maybe for whatever is next. Always looking. Almost as if they’ll never settle. It works for them. It’s part of the passion that drives them forward. Steve Jobs has said, ”  “If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on.” . Your Big Idea?
  • SOCIAL WAYNE  |  MONDAY, FEBRUARY 28, 2011
    [Twitter] Day 28: People of color impacting the social web – Navarrow Wright #28DaysofDiversity
    Twitter: @navarrowwright. on twitter @navarrowwright. It has also been proven that when we find experiences that appeal to us we can have significant impact on them like we have had on Twitter. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Website/Blog: Navarrowwright.com. and BlackPlanet. sites. He prides.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 9, 2014
    [Twitter] Forget Your Social Strategy. What’s Your HR Strategy?
    If not, at the very least I’m sure a quick Twitter search will reveal some complaints from employees.  'Image via BigStockPhoto.com I’m a firm believer that no one should “own” social. Owning social does not only lead to bias, but it is usually not scalable. As everything I do is through the lens of a global, multi-branded enterprise, I’m big on scalability. And it doesn’t get more scalable than employee advocacy. At Hilton Worldwide, we have a team of 100+ employee advocates that tweet through the @HiltonSuggests handle. The second idea is what I want to dive into today. That’s it. 
  • CONVINCE & CONVERT  |  FRIDAY, MAY 23, 2014
    [Twitter] Social Media Lessons from America’s Biggest Company
    via Walmart on Facebook Chad’s three-person team manages the Walmart blog , its Google+ presence , its Pinterest page , and 7 Twitter handles. 'Tweetable Moments No one will give a standing ovation for all the things that you do right. cmmitchell4 Tweet This Opportunities to Engage Like many of today’s social pros, Chad came to social media from a background in journalism. He also got his career started in politics in Washington. All along the way, he was using his love of writing. The Marketing department manages the  Facebook page.) “Read and learn.”
  • DANNY BROWN  |  FRIDAY, SEPTEMBER 10, 2010
    [Twitter] Why Service Wins Every Time - Danny Brown
    Back to Business and Thank You Response to Barbara Talismans Misinformed 12for12k Post Is Twitter Killing Blog Comments? Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Why Service Wins Every Time September 10, 2010 19 voices share yours! Share Save I’m a marketer by trade. It doesn’t matter if it’s traditional marketing, or digital/online marketing – at the end of the day, the tools may differ but the trade stays the same. And you know what? But that’s where they stop.
  • DANNY BROWN  |  MONDAY, SEPTEMBER 13, 2010
    [Twitter] Sayers and Doers - Danny Brown
    Back to Business and Thank You Response to Barbara Talismans Misinformed 12for12k Post Is Twitter Killing Blog Comments? Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Sayers and Doers September 13, 2010 30 voices share yours! Share 1 save There are two kinds of people in the world – sayers and doers. Sayers sure can talk a lot about a great many things. They might even talk about some of the things they’ve done, or are going to do. What side of the equation do you fit? Enjoy this post?
  • GREG VERDINO  |  THURSDAY, JULY 5, 2012
    [Twitter] What Can Businesses Learn from Buglers?
    And from the moment the first corps steps off at the first show of the season through the moment the last score is announced at the championship event in mid-August, I catch as many performances as I can by online video, keep up with news from my favorite corps through their Facebook pages and Twitter streams, analyze scores as they post to the Drum Corps International website and annoy my wife by playing the DCI podcast on the car stereo. 'What does summer mean to you? For me, summer means drum corps. Reminiscing is nice, isn’t it? And that brings us back to business.
  • THE RELATIONSHIP ECONOMY  |  WEDNESDAY, AUGUST 25, 2010
    [Twitter] Talking & Walking in the Same Direction
    We looked at Fortune’s 2009 list of the top 100 CEOs to determine how many were using Facebook, Twitter, LinkedIn, Wikipedia, or had a blog.  Here are the topline results: Only two CEOs have Twitter accounts. A McKinsey  article titled Leadership Lessons For Hard Times states:  We interviewed the leaders of 14 major companies  all seasoned CEOs or chairmen, asking them to reflect on what they felt they had learned. Herbert Henkel, chairman and CEO of Ingersoll Rand. Bill Nuti, chairman and CEO of NCR. Be transparent with employees. Ron Sugar, chairman and CEO of Northrop Grumman.
  • CONVINCE & CONVERT  |  THURSDAY, SEPTEMBER 26, 2013
    [Twitter] NARS Uses Snapchat to Release Preview of New Collection
    To promote the exclusive Snapchat preview, the company spread the news via its @NARSissist Twitter and Instagram account. Similar to how a response on Facebook or Twitter can make a fan’s day, imagine what sending a personalized Snapchat could do to make them smile, or thank them for their loyalty. 'Call it the ultimate teaser – cosmetics company NARS recently turned to Snapchat to release a preview of its upcoming Guy Bourdin color cosmetics collection. The catch? Once the photo or video is viewed for the set time duration, it disappears and cannot be viewed again.
  • FRESHNETWORKS   |  FRIDAY, OCTOBER 18, 2013
    [Twitter] Friday picks: FreshMinds’ favourite data visualisations
    This beautiful portrayal of the world in 140 characters was put together by Miguel Rios , Visual Insights Manager at Twitter. 'Every Friday we bring you the FreshMinds Friday picks – tools and hacks and ideas to help you make the most of  digital technologies  and to understand how they are helping brands to grow and innovate. This week we’re looking at our five favourite data visualisations:  including car sharing, global oil, Tweets and 19th Century cholera deaths in London. The Bright Future of Car Sharing. Global Oil Since 1965. Real Time Internet Map App.
  • IMAGINE YOUR REALITY  |  TUESDAY, JULY 20, 2010
    [Twitter] Social context is what interests people
    When I see that someone has decided to follow me on Twitter, I check out his/her account and usually can tell if the person is just trying to sell something or is actually engaging people socially by the amount of responses or lack thereof the person makes. What I mean by social context is context where the social relationship is established before the business relationship. Social context doesn’t just occur in social media, but in social media it needs to be more developed because many of the visual and verbal cues are missing from text. Imagine Your Reality. All Rights Reserved.
  • IMAGINE YOUR REALITY  |  TUESDAY, AUGUST 24, 2010
    [Twitter] Customer service is more than damage control
    In Twitter create a specific list called clients and put all of your clients on there. Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes Customer service is more than damage control Posted August 24th, 2010 by admin and filed in Business reputation , Social Media , business Tags: customer retention , customer service , damage control , Social Media , Taylor Ellwood View Comments One of the prevailing attitudes about customer service is that its just about damage control: Dealing with customer complaints.
  • IMAGINE YOUR REALITY  |  TUESDAY, SEPTEMBER 28, 2010
    [Twitter] Social media and geography
    With geo-location services such as Foursquare and now Twitter and Facebook using geo-location its becoming easier for businesses to target people walking buy and get a text sent to attract them to a possible sale or event. It was a rather idealistic, if unrealistic statement. If anything social media is being used as a way to connect people more closely with the geographical region they live in. At the same time the consumer is learning more about what’s in his/her neighborhood and where s/he can go to find something. This isn’t necessarily a bad result either.
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 14, 2011
    [Twitter] 5 Steps to Launch Your International Social Media
    Even though Facebook, Twitter, LinkedIn, and Google are American companies, social media doesn’t begin and end at the shores of the USA. South America – the countries with the highest percentage of Twitter users are in South America. Guest post by Christian Arno , founder of professional translation services provider Lingo24. Launched in 2001, Lingo24 has clients in over sixty countries, and translated over forty million words in the last year. It’s tricky, but not as difficult as it may seem. Choose the right social networks for the country. Owned by Google. Interact.
  • BILL HARTZER  |  TUESDAY, MAY 20, 2014
    [Twitter] Gmail Not Recognizing New gTLD Domain Names
    For example, Twitter at first didn’t recognize the new gTLDs , but they later fixed that. 'As you know, I am a pretty big fan of the new Generic Top Level Domains (gTLDs) that are out, and even ones that have not been released to the general public yet. There are quite a few that I like, but then again there are some that I just don’t understand. So far, there has been a good response to them, and there have been some issues. What is concerning me, though, is that Gmail, so far, is NOT recognizing any of the new gTLDs that are out. Google Plus does recognize them , though.
  • DANNY BROWN  |  FRIDAY, JULY 9, 2010
    [Twitter] Ucubd Offers Cool Mashup Options for Bloggers - Danny Brown
    Standing for “you cubed&# , Ucubd is (in their own words) “a mashup platform that allows bloggers and other web publishers to combine popular social media content from YouTube, Twitter, Amazon and others and embed these mashups on their sites or link to them on our site.&# just put together a quick mashup of a Youtube video and Twitter feed related to Amplify. This post was mentioned on Twitter by Grant Griffiths and others. Back to Business and Thank You Response to Barbara Talismans Misinformed 12for12k Post Is Twitter Killing Blog Comments? Joe New!
  • WEB METRICS GURU  |  WEDNESDAY, JUNE 8, 2011
    [Twitter] Google Moves and Web Journal, June 1-7th, 2011
    But some people carry Facebook likes and Friends too far … see the video that got posted in Gawker the other day… Also saw the notice about SocialFlow – I saw SocialFlow at ReadWriteWeb’s Real Time Summit last year and it looked interesting then (time a company’s twitter communications to have maximum effects, and at the time they had but a few clients who were paying heavily for their services). I noted it last week but didn’t have a chance to post it – Google bought PostRank Analytics – the price of the deal wasn’t revealed.
  • KIKOLANI  |  MONDAY, OCTOBER 31, 2011
    [Twitter] A Fresh Start
    And, speaking of motivation, she sent me motivational messages via email, Twitter, and Facebook that helped me stay confident that I was doing the right thing. Today is a wonderful day! For the first time, I made the commute to work from one room of my house to another. am excited to announce that this Halloween marks the first day that I am no longer a part of the 9 to 5 workforce, but am instead a new member of the proudly self-employed! The Transition. The transition from 9 to 5 to self-employed has been a long journey filled with long days spent in front of a computer screen.
  • SOCIAL WAYNE  |  SATURDAY, FEBRUARY 11, 2012
    [Twitter] Day 11: People of color impacting the social web – Anthony Frasier – #29DaysofDiversity
    Twitter: @AnthonyFrasier. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. For the past two years for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday during the month of February for just being awesome in their own right. Website/Blog: playd.it.
  • SPIN SUCKS  |  THURSDAY, JULY 15, 2010
    [Twitter] Brainstorming: “Yes, and” Like an Improviser | Spin Sucks
    Visit her on the web at e-liz , or follow her on Twitter for up-to-the-minute weather reports and wisecracks. TrackBack URL Leave a comment Latest Popular Tags Twitter What Bristol Palin Can Teach Us About Personal Branding The American Dream: Growing a Business Top Five Stories for Week Ending Sept. Twitter Handles: My Name or a Nickname? So accepting, in fact, that you’re able to embrace and extend your partner’s ideas as if they were your own. Someone on stage just called you “Grandpa”? Accept and further that. Yes, you are their Grandpa. Congratulations! Be patient.
  • CONVINCE & CONVERT  |  MONDAY, DECEMBER 19, 2011
    [Twitter] Now THIS is How You Do Video Marketing as a Brand
    17 Twitter accounts and 17 Facebook pages (and counting). In the zeal to create “viral” videos using puppies, puppets, props, and Pow! most companies completely ignore the power of an inherently useful video, perfectly executed. Recently, global biosciences company Life Technologies (not a business category typically known for its cutting edge YouTube stylings) launched the quintessential useful video that has the best utilization of video  annotations I’ve ever seen. The shoot itself took about 2.5 “Did we have an impact?” Music Video From the Lab. podcast.
  • SPIN SUCKS  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Twitter] Equality in the Workplace for Women | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 01 2010 Equality in the Workplace for Women By Gini Dietrich | Email | Print | 42 Comments | As of late, there has been quite a bit written about equality in the workplace for women. Twitter Handles: My Name or a Nickname? How crazy is that! I own a business. Sorry.
  • CONVINCE & CONVERT  |  THURSDAY, OCTOBER 23, 2014
    [Twitter] What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign
    The posts are also being shared on Twitter, where considerable engagement is being generated as well. It would have been easy for Taylor Swift to reveal the lyrics from her upcoming album as text on Facebook or Twitter, but the combination of song lyrics and visuals strikes the right chord. 'Image via BigStockPhoto.com. Pretend for a moment that you’re Taylor Swift, a megastar with a highly anticipated new album. You have more than your fair share of opportunities to generate buzz and publicity for your new album. Life is good, right? For most celebrities, yes. Make It Special.
  • SOCIALNOMICS  |  TUESDAY, NOVEMBER 26, 2013
    [Twitter] Internet vs. Television: Which Is the Second Screen?
    Social media comes in a variety of different forms, from Facebook to Twitter to Tumblr and beyond. If you haven’t already, create Facebook and Twitter accounts for your blogs. 'Do you spend more time in front of the TV or in front of the computer screen? Just a few years ago, the answer probably would have been the television. But with a growing global online population, the Internet is gradually replacing television in the lives of modern individuals. Why Is the Internet a preferred medium for entertainment? How are Internet users watching TV? Flexibility. They can send emails.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 28, 2010
    [Twitter] Convince and Convert Blog: Social Media Strategy and Social Media.
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 5 Ways to Turn Helpfulness Into Marketing Greatness July 28th, 2010 |Written By: Jay Baer | View Comments Tweet We’ve talked in the past about helping vs. selling , and that the former approach takes you a lot further in the realm of social media and word of mouth marketing. It’s a Bird.
  • BILL HARTZER  |  TUESDAY, MAY 13, 2014
    [Twitter] 34 People I Want To Meet at ClickZ Live Toronto 2014
    Kirstine Stewart – Managing Director, Twitter Canada. 'This week, I’m doing “double duty” at the ClickZ Live Toronto conference, being held at the Eaton Centre from May 14 to May 16, 2014 in Toronto, Canada. I’m speaking about SEO Audits in the “Assess. Diagnose. Fix: How to Become a Leading SEO Mechanic” session on Thursday. As a Brand Ambassador for Majestic SEO , if I’m not speaking, then I’ll most likely be at the Majestic SEO booth. Mark Silver – Head of Digital, The Sports Network. Jeff Lancaster – CEO, Catalyst.
  • CONVINCE & CONVERT  |  FRIDAY, JUNE 13, 2014
    [Twitter] How Customer Service can Devastate Your Social Media Plans
    During the 13-hour live broadcast , Arby’s gave away $20k in prizes and engaged with watchers on Twitter. 'Tweetable Moments Focus on the ‘help’ first. petershankman Tweet This Bragging and Drama The internet is filled with bragging and drama: bragging when you have a good experience and drama when you don’t. As a public-relations and new media all-star , Peter Shankman is interested in how brands foster those good experiences and try to avoid the bad ones. “Not only did they meet my expectations; they exceeded them beyond words.” Richard Branson.
  • SOSHABLE  |  SATURDAY, NOVEMBER 24, 2012
    [Twitter] The Truth About Blog Post Tags
    The community lives off of tags in a way that is similar to hashtags on Twitter, but there are certain ones that are eternally “trending”, so to speak. Let there be absolutely, positively no mistake here. “Tags” have completely different uses depending on the platform on which they’re used. We’re going to take a look at three of the most popular platforms and how tags affect them: WordPress , Ning , and Tumblr. Before we dive into each, let’s get one thing out of the way. They do, however, definitely have an opportunity to benefit the reader.
  • MINDJUMPERS  |  THURSDAY, JULY 22, 2010
    [Twitter] OliveWoo – The First Location-based Date Service
    Social Media Marketing Goals & Tools An Interactive YouTube Campaign By Tipp-Ex Subscribe to Blog Subscribe to Danish Newsletter TOPICS Best Practise Cases (46) Facebook (53) Linkedin (5) Marketing & Communication (104) Mindjumpers (32) Social Media (219) Social Network (128) Social Responsibility (43) Tech Development (51) Tips (25) TribeSourcing (15) Twitter (23) FLATTR MINDJUMPERS Mindjumpers © 2010 All Rights Reserved About SF New Tech SF New Tech is the largest and longest running monthly technology event in San Francisco.
  • MINDJUMPERS  |  WEDNESDAY, AUGUST 11, 2010
    [Twitter] Viral Video Ad Update: Hip Hop Hamsters Closing In On Old Spice
    Social Media Marketing Goals & Tools An Interactive YouTube Campaign By Tipp-Ex Subscribe to Blog Subscribe to Danish Newsletter TOPICS Best Practise Cases (46) Facebook (53) Linkedin (5) Marketing & Communication (104) Mindjumpers (32) Social Media (219) Social Network (128) Social Responsibility (43) Tech Development (51) Tips (25) TribeSourcing (15) Twitter (23) FLATTR MINDJUMPERS Mindjumpers © 2010 All Rights Reserved Little less than a month ago, I was standing on a parking lot in San Diego. Our rented car had broken down, I really liked that car, a mid size Dodge.
  • MINDJUMPERS  |  THURSDAY, SEPTEMBER 2, 2010
    [Twitter] Urban Outfitters Likes Facebook
    Social Media Marketing Goals & Tools An Interactive YouTube Campaign By Tipp-Ex Subscribe to Blog Subscribe to Danish Newsletter TOPICS Best Practise Cases (46) Facebook (53) Linkedin (5) Marketing & Communication (104) Mindjumpers (32) Social Media (219) Social Network (128) Social Responsibility (43) Tech Development (51) Tips (25) TribeSourcing (15) Twitter (23) FLATTR MINDJUMPERS Mindjumpers © 2010 All Rights Reserved Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « The Most Badass YouTube Video Ever?
  • CONVERSTATIONS  |  THURSDAY, JUNE 12, 2014
    [Twitter] Click-to-Call: Keeping Complex Simple
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Keeping complex simple isn’t always … easy. Different people learn differently. One of the reasons for launching SmallBiz Tracks Daily Podcast is to be able to explain things in detail without getting overwhelming. Video and Infographics are another form of sharing a story or viewpoint. Sometimes, that good ole standard – text – is best. One of the most popular pages on this site is the Click-to-Call post , explaining how to hyperlink your business phone number so mobile users can simply click to call.
  • CONVERSTATIONS  |  THURSDAY, JUNE 5, 2014
    [Twitter] Who’s On Our Client List?
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'During the past decade, we’ve worked with over 100 different types of business owners and operators. The list grows because new types of businesses are created all the time. We’ve learned that no two businesses are alike, not even if they are in the same industry in the same town. Maybe they’re in different phases of business or their intended audience is different. No two outfits are the same. When our customers succeed, it is by their own hard work and flexibility towards change. Food Producers. Gift Stores.
  • FEVER BEE  |  MONDAY, JULY 2, 2012
    [Twitter] Beyond Resolving Community Issues
    It’s grown too popular for Twitter. Being an effective community management isn't resolving the issue, it's making sure the issue never happens again. If a member complains about something, the challenge isn’t to resolve the complaint. It’s to make sure future members don't complain about the same issue.    This takes more time in the short term. Yet it saves a LOT of time over the long-term. Getting into this mindset is important. The challenge with any issue is not resolving it, but to make sure it doesn’t happen again. The weekly #cmgrchat has a problem.
  • SOCIAL MEDIA STRATEGERY  |  WEDNESDAY, SEPTEMBER 2, 2009
    [Twitter] What Does Government 2.0 Mean to Me?
    isn’t just about getting on Twitter or building a wiki – those are just first steps.  Contact the author [link] ericbleach (Eric B Leach) Twitter Comment What Does Government 2.0 Social Media Strategery [link to post] – Posted using Chat Catcher [link] ericbleach (Eric B Leach) Twitter Comment What Does Government 2.0 link] gacconsultants (Mark Harai) Twitter Comment RT @sradick What Does Government 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 Government 2.0
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 21, 2014
    [Twitter] 7 Mind-Numbingly Easy Marketing Changes You Probably Haven’t Made Yet
    The average Twitter click through rate is 1.64 So, try this right now : Post an image to Facebook or Twitter that will work as a standalone piece of content, and that will work well in the middle of a blog post. 'Nobody in a sane state of mind can say that marketing is “easy,” but the truth is that sometimes we overcomplicate things. It’s easy to become an information addict, thinking that the next piece of knowledge is what we need in order to blow the competition out of the water. The truth is, you probably already know most of the things you need to know to be a great marketer.
  • BLUE FOCUS MARKETING  |  MONDAY, JUNE 2, 2014
    [Twitter] [BOOK REVIEW] Aaker on Branding – 20 Branding Tips From Marketing Expert @DavidAaker #brands #socbiz
    To learn more about Aaker on Branding , pick up his book or follow him on Twitter ! 'Now on his ninth book, marketing and branding expert David Aaker (@ DavidAaker ) hardly needs any introduction. Indeed, Aaker has contributed so much so often to the topic of branding that, by his own admission, getting through it all can be “a bit overwhelming.” Enter Aaker on Branding: 20 Principles That Drive Success , a book designed to be both a standalone guide to the current branding landscape and a consolidation of ideas forwarded in his previous works. But how do you make your brand shine?
  • KIKOLANI  |  MONDAY, APRIL 30, 2012
    [Twitter] How Green Juicing Paved the Way to My Other Smart Habits
    Be sure to follow Kristi on Twitter , Facebook , and Google+. This is a guest post by Farnoosh Brock. While it may seem out of the ordinary from the usual blogging and social media, I included it for two reasons. 1) Farnoosh is a wonderful friend and inspiring person who has contributed some great articles and interviews here before. 2) Healthy habits are an essential part of blogging – if you aren’t healthy, you won’t be able to produce great content. Enjoy! You have most definitely experienced this. was ready to do anything to get back in shape. It was my job.
  • WAXING UNLYRICAL  |  WEDNESDAY, OCTOBER 27, 2010
    [Twitter] The Value Of A Fire Drill
    One of the most energetic young voices in social media, you can easily connect with Narciso on Twitter. Comment as pts moderator Josh Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Narciso Tovar (Big Noise Communications) Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! This post was mentioned on Twitter by Shonali Burke, Anfisa. Give accurate & correct information.
  • KIKOLANI  |  FRIDAY, FEBRUARY 10, 2012
    [Twitter] Fetching Friday – Resources Mashup & The FitDesk
    MarketMeSuite vs Hootsuite – Solving the Social Media Tools Headache – Which Twitter management tool should you chose to win the social media game? If you've enjoyed this post, be sure to follow Kristi on Twitter , Facebook , and Google+ ! This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing.
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