• IDACONCPTS  |  MONDAY, OCTOBER 20, 2014
    [Twitter] Win 1 of 20 Gift Cards for a FREE ONE Year of the iDcard
    You must provide me your mailing address via private message on Twitter ( @idaconcpts ) or Facebook ( [link] so I can mail the gift card to you. 'a Rafflecopter giveaway. TERMS AND CONDITIONS: A total of 20 gift cards for a free year of the iDcard are available. Only one gift card per person. Each gift card holds no value and does not entitle the owner to any discounts. It is simply a gift certificate. Recipients of these cards will gently scratch off the black and grey material with a coin to reveal a unique promo code. Each code is good for one FREE iDcard that will expire 10/31/2014.
  • THE SOCIAL MEDIUM  |  MONDAY, OCTOBER 20, 2014
    [Twitter] Twitter Followers: Finding Good Relationship Material
    'Once you begin embracing Twitter, every day can be a Christmas of sorts, when you open up your e-mail to notifications of several new overnight followers. As followers disappear without reason, that little tingle becomes a little knot in your stomach, and you wonder what you did so wrong on this Twitter thing, anyway. Margot Tohn, CEO of ParkIt Guides ( @ParkingExpert ), was excited to see her Twitter traffic on the rise, then confused when they backed out just as quickly.  I was seeing an influx of new Twitter followers with high Klout scores. Good riddance.
  • T2 SOCIAL  |  MONDAY, OCTOBER 20, 2014
    [Twitter] Link Building Tips to Keep Your Brand Above Board
    Tell us in the comments below or on Twitter ! 'Google just updated Penguin for the first time in a while, and these link building tips will help keep your brand from being hit by any potential penalties. When it comes to boosting your rankings on Google, link building is among the most viable strategies – assuming, of course, that it’s being done properly. With Google’s latest update to Penguin 3.0, these are a few link building tips to keep in mind in order to avoid any unwanted penalties to your SERPs. Avoid the Manipulation of Shares. Transparency is the Best Policy.
  • DREW'S MARKETING MINUTE  |  MONDAY, OCTOBER 20, 2014
    [Twitter] Are you social sharing to your best advantage?
    11-15 words is the sweet spot for Twitter (about 100 characters) , and you’re safe to use up to 25. Messages on Twitter and LinkedIn receive significantly more clicks if they use a hash tag. smart ways to work with your attorney) generate  more clicks on Twitter. Fridays yield more clicks on Twitter than any other day of the week. Many people check their Twitter stream after they settle into the office, but they are less likely to check it once they start wrapping up for the day. that will benefit your website’s domain. Using a number (i.e.
  • ENGAGE  |  MONDAY, OCTOBER 20, 2014
    [Twitter] Social Media Lessons for Associations and Nonprofits
    Plus, Facebook and Twitter’s very own dashboards allow you to keep an eye on what’s working and what’s not. 'Washington, D.C., is a major hub for associations and nonprofits, and we’re lucky that one of McMURRY/TMG’s biggest offices is right in the heart of the District. As a D.C. resident, this means that not only do I have many friends working in the association and nonprofit sectors — changing the world and whatnot — but I also occasionally get to crash their parties (read conferences, panel breakfasts, and a happy hour or two ). TRENDStweets #TRENDSlive pic.twitter.com/825rOQ8aey.
  • CONVERSTATIONS  |  MONDAY, OCTOBER 20, 2014
    [Twitter] A Simple Trigger Question for the Not-So-Simple “What Next?”
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'One of the most frequently asked questions that come in from the SmallBiz Tracks Daily Podcast “Ask” page is something along the lines of: What Do I Do Next? Sometimes, this question opens up to a larger question, such as: “I’ve just started my own business after years in the corporate world. What do I do next?” ” Many times, it goes along with something like: “I have so much to do, it seems like I’ll never get all of this done. What should I do first?” To much to do?
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 19, 2014
    [Twitter] Week in Review: Posts and Podcasts Oct 12 – Oct 18, 2014
    SBTD Episode 91:  Don’t Give Up on Twitter Just Yet SBTD Episode 90:  Is There Such a Thing as Work-Life Balance? Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Week in Review October 12 – 18: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. by subscribing to  Whistle Stops Weekly  email newsletter. Format.
  • PROBLOGGER  |  SUNDAY, OCTOBER 19, 2014
    [Twitter] Be a Better Blogger by Doing as Little as Possible
    You’re blogging every day, you’re promoting those posts to your Facebook, Twitter, Google+, you’re ensuring all posts have a Pinnable image, and you’re Instagramming the behind-the-scenes for your followers. See evidence on Instagram  here , on Facebook  here , and twitter  @veggie_mama. 'When you make the decision to grow your blog and hopefully create an income from it, it can be so easy to fall into the trap of doing everything all at once in the name of getting as much exposure as you can. But that’s not all. while ago I was listening to the How they Blog Podcast with Kat Lee.
  • TWIST IMAGE  |  SUNDAY, OCTOBER 19, 2014
    [Twitter] First There Was UnMarketing Now There Is UnSelling
    Over the past short while, Stratten has gone from trying to accumulate as many followers as possible on Twitter, to becoming an internationally sought-after writer and speaker on the topic of changing how businesses interacts with human beings. twitter. advertisingpodcast alisonkramer blog blogging brand businessbook businesspodcast customerservice davidusher digitalmarketing facebook google itunes marketingblog marketingpodcast qrcodeskillkittens scottstratten thebookofbusinessawesome thebookofbusinessunawesome twitter unmarketing unselling Seems simple enough, right?
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 19, 2014
    [Twitter] Small Wins Equal Big Victories (Thoughtography)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'The Giants and Royals are about to meet in the 2014 World Series. Neither team won its division. Neither team won 90 games. Some are calling it t he worst matchup in history. No matter what others call it, these two teams did whatever it took to get here – one step away from being World Champions. It’s a big title. It took a lot of small wins to get this close. Baseball is a game where small wins add up to big victories. Moving a runner over and into scoring position is a small win. Consider leaving a comment!
  • BILL HARTZER  |  SATURDAY, OCTOBER 18, 2014
    [Twitter] Bill Hartzer Weekly Update: October 18, 2014
    And in case you’ve missed it, you might want to check out SocialCentiv, a really cool new Twitter marketing tool. What’s really interesting to note that after I posted this and tweeted on Twitter about it, within minutes GoDaddy had this bug fixed. SocialCentive Twitter Marketing Software Free Trial. SocialCentiv is some new Twitter marketing software (it’s really a dashboard) that feeds you Tweets by people. 'Google Penguin Refresh this weekend, and a pricing bug found in GoDaddy’s domain registration. is finally here, after more than a year.
  • KOKA SEXTON  |  SATURDAY, OCTOBER 18, 2014
    [Twitter] Social Selling Tips: 3 Sales Lessons from The Amazing Race
    Start your race by downloading our latest eBook and visit us on Twitter   @LinkedInSelling  for more insights. 'The twenty-fifth ‘trip’ of the long-running reality competition  The Amazing Race  premieres this fall. The show pits teams of two against each other in a race around the world, complete with various physical and mental challenges. Contestants face various fears and risks along the way, including communication barriers and unfamiliar environments as they zig zag across the globe. Still, there are certain similarities between the show and the fast-paced world of social sales.
  • PAMORAMA  |  SATURDAY, OCTOBER 18, 2014
    [Twitter] 12 Essential Elements of a Social Media Marketing Strategy
    Are Facebook and Twitter their platforms of choice? What works on Facebook will fall flat on Twitter, and vice versa. Follow her on Twitter at @pamdyer. 'Do you need some help to get started with your social media marketing plan? If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan. If you don’t, it will be obvious to your fans and target market that you are disorganized. If you’re starting from scratch, it can feel overwhelming.
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 18, 2014
    [Twitter] Lesson from Stand By Me – “TRAIN!” (LIFT Clip)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'There are many business and life lessons in the movies. collect them on a YouTube Playlist: Movie Scenes. One of my favorite scenes is from the movie Stand By Me , and not just because of the railroad tracks as a prop. The scene where the boys decide to walk the train tracks across the river: Can''t see the video in your RSS reader or email? Click Here! This pivotal scene shows a brazen attitude and penchant for shortcuts by Teddy. It also shows the supportive and aware mind of Gordie. Safe, right? LIFT Clip) ! LIFT Videos
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 18, 2014
    [Twitter] Explain Your Story (LIFT Clips for 10-18)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – How to Create a Storyboard Can''t see the video in your RSS reader or email? Click Here! IMPROVE – The Power of Words Can''t see the video in your RSS reader or email? Click Here! FIND FLOW – Explain it With Pictures Can''t see the video in your RSS reader or email?
  • TWIST IMAGE  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Six Links Worthy Of Your Attention #226
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "The most useless piece of information I learned today is the eggcorn. So, naturally I shared it here. An eggcorn is a misspelling or misinterpretation of something which still makes sense. You might be ''curled up in the feeble position'' or provide me with ''antidotal evidence,'' for example. So, here is a database of them for you." extreme.
  • JEFF KORHAN  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Business Niche: How to Build a Predictable Income Model
    Let your Twitter followers know about this podcast with this ready-made tweet. Connect with Jeff on  LinkedIn ,  Twitter ,  Facebook , and  Google+. 'Listen to the Episode Below (0:38:31). Download. iTunes. Stitcher. SoundCloud. Get Weekly Marketing Updates. Discover What is New for Business. Powered by Simple Podcast Press. This is Episode 13 of  This Old New Business  weekly  business podcast with Jeff Korhan. To grow and manage a business of that magnitude requires a lot more than had work. What you learn in this episode cannot be found in popular business books.
  • PWB MARKETING BLOG  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Social Media Tweetable Facts
    Twitter devours 12x more. Facebook social media Twitter social media facts 'Social media statistics these days are all about big data, how companies are collecting (and using) the data, where this data comes from and how social media sites are used.  Do you know the recent B2B social media facts from fiction? Here are several of the latest Tweetable social media facts to consider – No matter how you look at it though, social media is changing faster than a blink of an eye. Social Media Facts: [FACT] Each day, Facebook devours 500x more data than the New York Stock Exchange.
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Creating a Powerful Business Presence with Brochures
    You can connect with Donzell on Twitter. Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Written by Donzell Davis What is it that connects and builds every relationship? The answer is you. When you meet someone your desire is to connect and build based on something that you can provide. Before you provide what you have to offer to your customers, they need to be aware that you exist and what your company does. You need to establish your presence. brochure provides just that: Your presence on paper! So what is so special about having a brochure?  Ok, enough questions.
  • ABSOLUTE PA  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] What I REALLY think about blogging (you’ll be surprised!)
    If you think Twitter is a waste of time… I’ve got a coupla things that you’re going to LOVE. 'Being in the business of modern marketing means I write a lot: Blogs. Guest blogs. Sales pages. Website copy. Marketing emails. Training and workshop scripts. Writing takes up most of my working week, fo’ sure. But, can I tell you a secret? Writing is not something I love to do. Before I started my business I hadn’t written much more than a shopping list since I left school. never journaled or kept a diary. never wrote letters – I’d call instead. Not listened in yet??
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Remarkable eCommerce Results With Small Steps
    Keep up with her on Twitter or LinkedIn. Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Guest Post from Kinsta.com All eCommerce website owners try to make efforts to increase the number of visitors to their sites. Right after starting an eCommerce business, every newbie’s most relevant task is to gain enough visitors/readers/audience for their site. And then, some of them have to face the fact that a visitor doesn’t equal to a customer. Every niche has some tricks to attract their own target audience. However, there are basic rules that all retailers should keep.
  • DEVUMI  |  FRIDAY, OCTOBER 17, 2014
    [Twitter] Online Music Marketing with Tweets: Twitter and SoundCloud Finally Team Up
    'There have been rumors of Twitter and SoundCloud working together for months. reported on Twitter’s interest back then , but now we know for certain that the two titans of rapid fire social media, and online music streaming, are going to work together. Twitter announced it on their blog yesterday, and SoundCloud followed up with an announcement on their own blog. The time to pump up both your Twitter activity, and your SoundCloud content, for your online music marketing is NOW. Online music marketing is all a-Twitter. really love it. nSxejse9Rc. link].
  • SOCIALNOMICS  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] Be More Social in Promoting Your Franchise
    For starters, set up business accounts on sites like Facebook, Twitter, Google+ and Pinterest if you don’t already have them. 'Has working for someone else either gotten old or even stressful at this point in your career? What if you could own your own franchise, allowing you to call the shots and potentially make a decent amount of revenue over time? If it is something you have thought about, perhaps now is the time to take action. For more Americans the idea of owning a franchise has become more appealing especially in a day and age when workplace security is average at best.
  • KOKA SEXTON  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] How I experienced Dreamforce #DF14
    Meeting new people that have started down the social selling path and have already connected on LinkedIn or Twitter but this was the first time we were in the same place was amazing. 'Dreamforce 2014 is now over and I am walking away exhausted but inspired. spoke in 5 sessions total over 3 days to groups ranging from sales to marketing to support. I’m usually lucky to get one session to talk in so it was an amazing opportunity to have so many this year. was collecting all of the tweets from the past few days and surprised myself with all of the activity. Powered by WP Bannerize.
  • PROBLOGGER  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] Top Five Things to Learn from the Greggs vs Google Twitter Debacle
    The gaffe spread like wildfire across the internet, and the Greggs Twitter account was rapidly inundated with tweets. Almost 300 tweets and a new hashtag later, the correct logo was restored – and Greggs had emerged as a Twitter champion. Here are some tips on handling a crisis on Twitter, as demonstrated by the social media team at Greggs: Rise Above It. The whole internet is teeming with trolls, but Twitter is a particularly virile breeding ground. When Twitter catastrophe strikes, never stray from the Golden Rule – DON’T FEED THE TROLLS.
  • FEVER BEE  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] The Hierarchy of Communications
    Members communicate via Twitter. Here are some simple tips: 1) Create a list of your members' Twitter accounts and encourage members to add their own twitter account and follow other members. Introduce a hashtag and encourage interaction via Twitter. Alternatively, simple use a Twitter hashtag. 'If members can only interact via the platform, it will take far longer to develop the community. This is because the level of  social presence  (awareness of an intelligent other) in the discussions are low. Members communicate in person.
  • UNSPOKEN  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] 7 NEW Social Media Solutions to Grow Your Business
    Twitter Promoted Videos. Twitter took the guesswork out of video marketing through Tweets. After months of testing, Twitter found that Tweets with videos generated better engagement and more views. With this new tool, brands can upload, distribute, and enhance marketing campaigns using videos on Twitter. You might check for trending topics on Twitter, or monitor your competition for new stories and updates. 'When it comes to creating buzz online, it’s hard to keep up. Pinterest Messenger. Pinterest users send over two million pins each day. BuzzSumo.
  • DANNY WHATMOUGH  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] ICYMI – Facebook stickers, Video views and Android L
    Sky is the latest publisher to sign up to Twitter Amplify. 'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week?  Subscribe here. recorded a podcast for the Holmes Report looking at the latest research from the PRCA about the Agency of the Future. Stickers are now available in Facebook comment streams. Facebook delivered more desktop video views in August than YouTube. MacDonalds are to roll out 14,500 Facebook pages in the next few years. Campaigns. Image credit.
  • CONVERSTATIONS  |  THURSDAY, OCTOBER 16, 2014
    [Twitter] Coaching Calls with SubCLUBs
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Every business and business owner is unique in more ways than one. Personality, Personality, demographics, location, offerings, the list of differences can get long. These differences are part of what makes the Coaching Calls portion of SubCLUBs so important. SubCLLUBs is a new project offering premium content, coaching, and calibration to help you in building a better business presence. One of the benefits to members of SubCLUBs is the 90 minutes of one-on-one coaching calls (either by phone or Skype). Green = Time Available.
  • SOCIALNOMICS  |  WEDNESDAY, OCTOBER 15, 2014
    [Twitter] T-Mobile CEO John Legere Kills It on Twitter
    Very few CEOs can attract and keep 555,000 Twitter followers engaged (and sometimes enraged) the way he can. He’s most likely chosen Twitter as his platform of choice because of the two-way access it offers. “The truth is I learn almost everything I need to know to run T-Mobile [on Twitter]. On the email from individual customers or on Twitter. Mobile has now had five consecutive quarters with over 1 million customer additions, partly on the backs of Twitter users who are the proverbial choir to which Legere does most of his preaching.
  • DEVUMI  |  WEDNESDAY, OCTOBER 15, 2014
    [Twitter] How to Set Up a YouTube Remarketing Campaign in Google Adwords
    'We recently spoke about Twitter Remarketing here on the Devumi blog, but to keep things fair for all those video marketers out there I am also going to cover YouTube Remarketing so that your videos, and video marketing, can help your end goal of increasing conversions and spreading your brand message to the right people. This is when Twitter Remarketing hits its stride as you perfectly target the audience for your Adword advertisements across the Google networks. Setting up a YouTube Remarketing Campaign. What is remarketing? How to setup your YouTube Remarketing campaign. Wrong!
  • FIREBELLY  |  WEDNESDAY, OCTOBER 15, 2014
    [Twitter] Halloween & Social Media: 5 Must-Reads
    From Facebook, to Twitter, Vine, Blog Social Media 'Don’t be scared of having some fun with your online community this Halloween! Check out these five must-reads for inspiration. Three Frightfully Fun Examples of Brand Generated Halloween Social Media Content By Jessica Gioglio In celebration of this spooktactular holiday, we’re skipping the tricks and going right to the treats.
  • PROBLOGGER  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] Your Blog as Part of an Overarching Business Strategy
    You can follow her on Twitter. 'This is a guest contribution from Sabina Stoiciu. So you have a business blog (you DO have a blog for your business, yes?). Well it’s a great decision, and a decision that is growing in popularity. In In a 2012 HubSpot study , 62% of respondents claimed to run a company blog. number which has consistently grown from 52% back in 2009. Today is also not the first time somebody tells you a blog will bring several advantages to your business. Your blog is not just the place where you write something for someone. So, your blog fulfills the role of….
  • LOUIS GRAY  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] What If We Redid the 2000.Com Monopoly Edition for Today's Web?
    Apologies to WordPress , Box and others) Yellow 2000.com Monopoly edition: eTrade , Monster.com and Marketwatch 2014.com Monopoly edition: Wikipedia , LinkedIn and Twitter Commentary: Monster.com and eTrade were monsters in 2000. Now, people get their financial and business data from each other via LinkedIn, in real time on Twitter, and check its veracity on Wikipedia. Apple Cloud Facebook Google Microsoft Netflix Silicon Valley Twitter Yahoo YouTube 'In the year 2000, as the.com bubble was at its peak, it seemed new tech names were going to rapidly eclipse the old guard.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] Survey Results and Centroids
    Here’s a quick look at the Overall Ranking Factors numbers from lowest to highest: Social Signals (5.8%) (Google+ authority, Facebook likes, Twitter followers, etc.). 'For the last seven years, David Mihm has been conducting some of the most important studies of Local SEO. The 2014 Local Search Ranking Factors Survey  results have been announced on Moz, and of course they are interesting! The comments should be pretty good, too — I love a good discussion by people who are involved with the subject. Behavioral/Mob. Personalization (8.4%). External Loc.
  • PUSHING SOCIAL  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] What Ragnar Taught Me About Grassroots Content Marketing
    Our exhausted and giddy ad-hoc content marketing team created Instagram, Facebook, Pinterest, and Twitter magic chronicling our Ragnar adventure. Facebook, Instagram, and Twitter are the obvious favorites but Pinterest is quickly gaining on the pack. 'I recently ran 14.1 miles over 24 hours through the Adirondack mountains in upstate New York. Before you dismiss this as just something “runners” do, you should know that before to this event the longest distance I have ever run was 3 miles.A few weeks ago I was, according to my wife, “sedentary.”. Now I love my morning run. Enlarge.
  • MINDJUMPERS  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] How to handle a shitstorm – before, during and after
    Content Marketing Facebook Guidelines Marketing & Communication Social Media Social Media PR Social Media Strategy Social Responsibility Tips Twitter brand communication change in communication communication strategy crisis communication Danish Mother Seeking Jane Jordan-Meier shitstorm social media marketing 'With brands increasing their presence on social media regular crisis are to be expected. Lately The key to get properly through a shitstorm is to be prepared and to acknowledge the problem. Here’s how your company should act before, during and after a social shitstorm.
  • CONVINCE & CONVERT  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] Twitter and TV: 4 Ways to Make It Work
    'Image via Twitter Blog It’s that time of year when kids go back to school, football is starting, baseball is ending, Mr. Autumn Man is walking down the street with his coffee, and television’s top shows come back for their big premieres. Twitter has been positioning itself in the mind of network execs as a platform that is complimentary to TV, and user numbers seem to support their claims. In fact, 85% of users active on Twitter during primetime TV hours tweet about TV , with  66% saying. Read the whole entry. » Social Media Strategy
  • CONVERSTATIONS  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] SubCLUBs – Building Your Business Presence a Month at a Time
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'SubCLUBs is an extension of SmallBiz Tracks. We announced a version earlier this year and the feedback was compelling enough to make some changes. As always, we look to accomplish a few things with everything we do: Provide small business owners a LIFT in building their business presence. Practice simple, small steps leading to big results. Prepare owners with instruction towards independence. The new SubCLUBs plan does all that for less than a daily cup of coffee. One-on-One coaching calls totaling 90 minutes each month.
  • JEFF KORHAN  |  TUESDAY, OCTOBER 14, 2014
    [Twitter] How to Be Famous for Your Business Content
    Connect with Jeff on  LinkedIn ,  Twitter ,  Facebook , and  Google+. 'As a marketer you no doubt are familiar with the expression “Content is King” – but do you know who is credited with first coining it? posed that question to my audience at a recent content marketing conference here in Chicago. To my surprise, nobody knew the answer. While it is sometimes disputed, Bill Gates is most often credited for one simple reason: He published it. This is why your business needs to get serious about publishing business content. Claim Your Signature Content. This is the basis of every copyright.
  • SOCIALNOMICS  |  MONDAY, OCTOBER 13, 2014
    [Twitter] The Key Tips on Implementing Paid Social Media for Brand Awareness
    Twitter: Promoted Accounts and Tweets are the easy way in for awareness. Featured Social Media Socialnomics brand awareness digital advertising digital strategy Facebook instagram lexus LinkedIn michael kors paid adveritsing paid media strategy paid social media pinterest social media strategy sponsored posts Twitter YouTube 'First thing’s first, you need your goals (as with any marketing plan). Decide if your paid social media strategy will help for awareness of your brand being on that channel or perhaps help create engagement with a new campaign. Need I say more?
  • BILL HARTZER  |  MONDAY, OCTOBER 13, 2014
    [Twitter] Bill Hartzer: Weekly Update for October 13, 2014
    In case you’ve missed it, you might want to check out SocialCentiv, a really cool new Twitter marketing software product. SocialCentive Twitter Marketing Software Free Trial. SocialCentiv is some new Twitter marketing software (it’s really a dashboard) that feeds you Tweets by people. and here’s the post that I wrote about it: https://www.billhartzer.com/pages/using-socialcentiv-twitter-marketing-software-lead-generation/. But, notably the TopSEOs website appears to have been banned in Google. TopSEOs Banned. 33 Speakers to See at Pubcon. link].
  • SOCIALNOMICS  |  MONDAY, OCTOBER 13, 2014
    [Twitter] Why Social Media Matters in the Job Search
    Much like Linkedin, Plaxo allows you to create a professional profile, but it also draws information from your other social accounts such as Twitter. 'Taking a social approach to your job search might just be the best employment decision you ever make. With more and more social media sites dedicated to the professional job market, going social with your job seeking endeavors is more fruitful than you might think. When you’re ready to find your dream job, here are a few social websites that can help: First Things First: Clean Up Your Social Act. All Begins With Linkedin.
  • LOUIS GRAY  |  MONDAY, OCTOBER 13, 2014
    [Twitter] Cloud Powered Near Instant PC, Mobile Upgrades Are the New Reality
    discussion on Twitter with +Josh Elman and +Edwin Khodabakchian Meanwhile, on mobile, the story is much the same. 'Buying a new computer or getting a new phone used to be a huge pain. Even if everything was up and running right away, you had to plan for hours, or even days, of moving all your data from the old device to the new one. And if you didn’t successfully complete the data migration, or had sufficient paranoia, you could end up with old devices cluttering your home - just in case you might need to get that old content. Samsung''s 2012 Chromebook Got Bumped for the 2014 HP.
  • SOCIALNOMICS  |  MONDAY, OCTOBER 13, 2014
    [Twitter] Surrogate Moms Can Be More Social
    TwitterTwitter is quickly growing and gaining followers. 'A surrogate mother is someone who carries a child via pregnancy for another woman. They may use their own egg or they may use the other woman’s egg. Once the baby is born, he or she is then given to the original parents. While there are no formal statistics on surrogacy, it’s estimated that nine children are born to a surrogate mother in each state every year, according to Modern Family Surrogacy. Are you looking to be a surrogate mom? The article “ How healthy does a surrogate mom need to be ?”
  • CONVERSTATIONS  |  MONDAY, OCTOBER 13, 2014
    [Twitter] Write. Edit. Format. Publish.
    Follow SmallBizTracks on Twitter or Facebook or on Google+. Related Stories Week in Review: Posts and Podcasts Oct 5 – Oct 11, 2014 Free Yourself from Facebook by Leveraging 3 Other Platforms Best Practices – Twitter for Business [Resources] Week in Review: Posts and Podcasts September 7 – 13, 2014. 'Here’s how it often goes… Write a little bit of text … oops, backspace – backspace -backspace … a bit more writing. Think. Fix the margins. Bold … no, nix the bold. Should Thesaurus get capitalized? Where’s that APA sheet?
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 12, 2014
    [Twitter] Week in Review: Posts and Podcasts Oct 5 – Oct 11, 2014
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Week in Review October 5 – 11: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. SmallBiz Tracks Week in Review: October 11, 2014 from Mike Sansone. You can catch a complete review, in addition to top links to give your small business a L.I.F.T Blog Coach Brain Stew
  • PROBLOGGER  |  SUNDAY, OCTOBER 12, 2014
    [Twitter] Rebranding Your Blog: The Resources
    See evidence on Instagram  here , on Facebook  here , and twitter  @veggie_mama. 'Last week we had Jodi from Practising Simplicity talk us through the decision behind rebranding her six-year-old established blog. Many of you had questions about the technical details of moving a blog, so I’ve rounded up some resources to help. You will find everything from changing social media handles to 301 redirects. Feel free to ask any questions in the comments and we will try to assist! Kate also discusses traffic loss due to the switch, and what you can do about it. General
  • TWIST IMAGE  |  SUNDAY, OCTOBER 12, 2014
    [Twitter] Advertising Week With Joseph Jaffe
    twitter. advertisingpodcast advertisingweek blog blogging brand businessbook businesspodcast clioawards davidusher digitalmarketing evolution facebook flipthefunnel google itunes jaffejuice jaffejuicetv jerryseinfeld jointheconversation josephjaffe lifeafterthe30secondspot marketingblog marketingpodcast twitter zero 'Episode #431 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #29.20 of Across The Sound. and his latest business venture is, Evol8tion. Enjoy the conversation. advertising week. blogging. brand.
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 12, 2014
    [Twitter] Reach and Retain in a Subscription Economy (Thoughtography)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'It has been said that in the Subscription Economy , companies should care about one thing: How many customers they can reach and retain. While delivery is still important, building recurring revenue and a happy, growing customer base are keys to the future of business. Maybe, Maybe, just maybe, the number of items shipped or sold now sits behind how many customers reached and retained in measuring and forecasting business. You just finished reading Reach and Retain in a Subscription Economy (Thoughtography) ! Thoughtography
  • TWIST IMAGE  |  SATURDAY, OCTOBER 11, 2014
    [Twitter] Six Links Worthy Of Your Attention #225
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Chills Its Eggs And Most Of The World Doesn''t - NPR. "I''ve always wondered about this. Turns out there are good reasons why. Also, if you live in the US, you probably shouldn''t keep your eggs on the counter." " (Alistair for Hugh). You are not your browser history - Medium. " (Alistair for Mitch). " (Hugh for Alistair). don''t.
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 11, 2014
    [Twitter] Better Habits for Your Business and Brain (LIFT Slides)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are  a few decks on SlideShare  that might help you in building a better business presence and a smoother work flow. LEARN: Get Started with Evernote. 25 Ideas for Getting Started with @Evernote from Steve Scott. IMPROVE: Persuasive Writing Techniques. Persuasive Writing Techniques (With Examples From Apple) from Henneke Duistermaat. FIND FLOW: It’s Great to Feel Great. Subscribe today.
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 11, 2014
    [Twitter] Finding the Skills and Sequences for Success – LIFT Clips 10/11
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – The No. Skill Every Entrepreneur Needs Can''t see the video in your RSS reader or email? Click Here! IMPROVE – Find a Better (Smaller?) Box Can''t see the video in your RSS reader or email? Click Here! Click Here! Click Here! your presence or practice.  Subscribe today.
  • SOCIALNOMICS  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] What Brands Need to Know about the New Twitter Timeline
    'Recent changes to what Twitter users see in their timelines have aroused controversy among some people and enthusiasm among others. In addition to showing tweets and retweets from accounts a person follows, the timeline will now show other “popular and relevant” posts Twitter thinks users will enjoy. The new Twitter timeline. Whether you like it or not, Twitter just took another step toward mimicking social media giant Facebook: Twitter has implemented a timeline feature that will show tweets you may (or may not) care to see. Twitter Quality trumps.
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] A Video Series To Help Bring Your Small Business Online
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Google has created a great series especially made for small business owners, independent contractors, and freelancers. It’s as much interactive, empowering you as a business owner to answer some necessary questions. would (and will) recommend this to every business owner and to those thinking of going into business. You can watch the series below. The playlist runs automatically or you can go to a specific video from the playlist in the top, left corner of the video player. Consider leaving a comment!
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] 3 Ways to Improve Your Website
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'E-commerce is the only trillion dollar industry growing at a double-digit rate, according to RJMetrics. That’s a lot of competition online and does not even account for offline competitors. Although there are many companies that function solely online (such as Amazon or eBay), many online options are supplemental to the physical store. International Business Times reports that 84 percent of shoppers check prices online while standing in a brick and mortar store. And this will greatly affect your sales numbers. Design.
  • DIRECT MARKETING OBSERVATIONS  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] What Does it Take to be a Senior Social Media Manager? [Infographic]
    'Think just because you play on Twitter and Instagram, have a Tumblr page and have a Facebook account that you could “do” social media for a large company? You might want to rethink that.,, social media infographic social media manager
  • DEVUMI  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] Getting More SoundCloud Plays: 5 Dos & 5 Don’ts to get More Plays!
    Try to match your username from Twitter or other social platforms so that things look like they lining up. Go into the Advanced Settings tab and start adding links to your: Twitter. 'SoundCloud is the most exciting opportunity for musicians to increase their exposure, find new fans, and even get discovered. Getting more SoundCloud plays is not, however, as simple as uploading some tracks and letting the magic happen. You have to work for them, and you have to have a good plan to get more SoundCloud plays. They’ll be obvious once you have them done, but you can’t skip them! Tumblr.
  • JEFF KORHAN  |  FRIDAY, OCTOBER 10, 2014
    [Twitter] Community Value: How to Grow Your Business Audience
    Please let your Twitter followers know about this podcast. Connect with Jeff on  LinkedIn ,  Twitter ,  Facebook , and  Google+. 'Listen to the Episode Below (0:25:52). Download. iTunes. Stitcher. SoundCloud. Get Weekly Marketing Updates. Discover What is New for Business. Powered by Simple Podcast Press. This is Episode 12 of  This Old New Business  weekly  business podcast with Jeff Korhan. John Lee Dumas has built a spectacularly successful online business in a very short period of time. Our Featured Guest: John Lee Dumas. Magazines. 1 – Unleash Your Journey to Success.
  • TWIST IMAGE  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] The True Omni-Channel Is Convergence
    Senior retailers from some of the world''s biggest brands at events for Google and Twitter , to local merchants with unique retail specialty at retail association events. If the last mile for companies like Google and Twitter and Facebook to grow are to connect the billions of people who do not have connectivity, perhaps the real last mile for all retailers is to own both the physical and digital consumer in one closed-loop. twitter. 'Convergence used to be a bad word. It was this "be all. you get the idea). That word. Convergence was akin to saying, "money pit."
  • CONVINCE & CONVERT  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] How to Make Marketing Analytics Easier
    These “vanity metrics” include data like total page views, Twitter followers, and other fluffy numbers. 'Tons of marketers hate data, so they only focus on the low-hanging fruit. The strongest marketers are the ones who collect actionable data. Doing so leads to the most profitable outcomes. If you’d like to be more actionable with your analytics, start with the “so what?” question. For example, clickthroughs and blog views are nice to have, but do they impact revenue? When you frame your. Read the whole entry.
  • SOCIALFISH  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] Overhaul Your Social Media Marketing Strategy with These Basic Approaches
    If you were to login to your Twitter account right now, I know I can safely assume that 90% of the messages you’re seeing in your feed are irrelevant to you as everyone is chaotically trying to tell their own story, promoting their own opinions, ideas, newest blog post, etc. Here’s what you need to do to enhance your diversification strategy: Weigh diversification in favor of content – Although you may have accounts across LinkedIn, Twitter, Snapchat and Facebook, your message published on one network may not be suitable for another. Image source. Image source. Image source.
  • CONVERSTATIONS  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] FAQs Found in the Archives
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'One of the great things about blogging as part of your web presence, is how some of those blog posts you’ve written are answers to some of your “quick question” requests. You know those questions that start out innocently with, “I have a quick question for you.” ” While the question is quick, the answer is often not-so-quick. good answer might be found in your inventory of blog posts. This practice remains a great way to synchronize your communication. It Depends. When is Email Spam?
  • SOCIALNOMICS  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] Socializing Your Career for Greater Rewards
    Among the tips to remember: Create at least three social media accounts – Facebook, Twitter and LinkedIn are great places to start. 'Currently, there are 1.73 billion people using social media. For businesses, more than 80 percent of small and medium-sized businesses are on social media and almost 100 percent of large companies engage in social media. As an employee, you can use this to your advantage when it comes to finding jobs, changing industries, networking or even getting a raise. First, remember that almost all businesses will look at your pages at some point or another.
  • ENGAGE  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] Launch a Twitter Account From Scratch With These 8 Tips
    'Launching a brand-new Twitter account for a business, product or initiative—and attempting to make it a social media sensation—can seem like a daunting undertaking. However, the task of growing a new Twitter account from the bottom up has both benefits and disadvantages. So often, Twitter accounts are judged by their number of followers, and unfortunately, when you start a new account—that number is zero. Challenges of starting a new Twitter account: The Twitter account’s follower count starts at, yes, a depressing zero. Share relevant and compelling content.
  • JACOB MORGAN  |  THURSDAY, OCTOBER 9, 2014
    [Twitter] Is “Privacy and Security” Really Dead?
    This whole series on privacy and security was inspired by the movie “Terms and Conditions may Apply” which provides a fascinating look at how organizations such as Google, Amazon, Twitter, or Facebook are collecting, and using information that users may or may not be aware that they are giving away. 'Click Here to Subscribe via iTunes. Click Here to Subscribe via RSS Feed (non-iTunes feed). link]. The one stat you need to know. 86% of internet users have tried to use the internet in ways to minimize the visibility of their digital footprints. – Pew Research.
  • PROBLOGGER  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] 5 Crucial Link Building Strategies After Google Panda 4.1
    Follow him on Twitter and Facebook. 'This is a guest contribution from Rizvan Ullah. Many people have been affected by the chain of Google Panda updates which began to roll out in February 2011. With an influx of information readily available, it’s become more important to provide only the best results for those using Google while skimming through search results. Google has said numerous times that their mission has always been to be the best search engine providing users with solutions to everyday problems, questions, references, etc. Let’s get started… 1. Google Ranking Criteria.
  • SOCIALNOMICS  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] 3 Strategies to Leverage Social Media During Major Sporting Events
    As the stadium’s 30-minute blackout halted the event and the viewers’ ’second screen’ became the primary focus of attention, Oreo seized the opportunity to engage Twitter users live. The Tweet wasn’t terribly innovative or eye-catching, but it was completely relevant to the moment for thousands of Twitter users. Reacting quickly to real-time events in sports gives brands a chance to utilize the essence of what social media sites like Twitter are all about— giving users a space to engage in virtual conversation about what’s relevant at the present moment.
  • CONVINCE & CONVERT  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] 10 Proven Ways to Get People to Come to Your Online Event
    Online events, whether they are in the form of a conference, a webinar, or a Twitter chat are great ways to position any brand as a thought leader in a niche and acquire new followers and/or leads. 'In my post yesterday, I talked about how virtual conferences are the dipping dots of marketing—marketing of the future and my current favorite outreach marketing tactic. If you missed this little run down you can check it out here. Of course, you have to get people to actually sign up for said epic. Read the whole entry.
  • DIVA MARKETING BLOG  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] Is Your Personal Brand Attracting the Right Audience?
    With each network you participate in from tier one e.g. Facebook, Twitter, Linkin, YouTube, Pinterest to tier two e.g. Instagram, SnapChat, Jelly, dating sites, etc,  . It was a fun exercise and Madison Harris even shared hers on Twitter. . 'This week it was my honor to present at South Wired 14 , formerly known as Digital Atlanta. South Wired is the longest on-going social media/digital marketing conference in Atlanta. It It was my pleasure to share the stage, as co-presenters, with Dorothea Bozicolona-Volpe. you get the drift. you attract and build an audience. We wondered.
  • SOCIALFISH  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] Association Social Media: ASAE
    The social media manager oversees the daily operations (content creation, posting of content, monitoring, and responding) of the main ASAE Facebook and Twitter feed as well as the major ASAE conferences that have a social media presence.  This includes the following: ASAE Marketing, Membership, and Communications Conference Facebook and Twitter accounts. ASAE Technology Conference & Expo Facebook page and Twitter account. ASAE Annual Meeting & Exposition Facebook page, Twitter account, and Instagram account. ASAE Great Ideas Conference Twitter account.
  • DEVUMI  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] New Instagram Embedding – Great News for Businesses on Instagram!
    If only Twitter would get on board we’d all have more Twitter followers ! 'The new Instagram embedding tools and features made available this week are offering businesses on Instagram some incredible new ways to share their content. If you’ve built a great following on Instagram, and want to start taking that with you to your website or blog, the new Instagram embedding features will allow you to do that! Want to learn exactly what’s going on? Let’s get to it. New Instagram Embedding feature – What it means for your business on Instagram. Feature a follow button.
  • CONVERSTATIONS  |  WEDNESDAY, OCTOBER 8, 2014
    [Twitter] Why Do We Call Google a “Search Engine”?
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'We often call Google a search engine. like to say Google is a Find Engine. Recently, I wanted to know how long it would take to drive to a client location. simply typed in the name of the two cities into Google and the answer was found. also found out other businesses I could call on around the client’s business. remember a time when I used to have to wait for the library to open to ask questions beyond my fingertips. Now the answers are always in finger’s reach (or saying, “OK, Google!”) Googled it.
  • SOCIALNOMICS  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] How To Develop Brand Loyalty Through Social Media
    By having readily available support through Facebook, Twitter, and other social channels, brands show their customers that they care about their experience. 'One of the predominant ways companies benefit from strong social media management is that it develops brand loyalty. This is a process that takes time and requires a successful, long-term strategy, but the reward is worth the effort: loyal customers are repeat customers. Loyal customers also serve as brand advocates, engaging with your brand online and speaking well of it offline. First, brands must post valuable content.
  • ADAM SHERK  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] The Best Tools for Keyword Research, Competitive Analysis and Trending Topics
    Bing News also provides trending topics on its home and section pages, as well as links to news that is trending on Facebook and Twitter. Enter any domain or topic and get a list of the most shared content across Facebook, Twitter, LinkedIn, Pinterest and Google+. Topsy’s Social Trends is a good source for monitoring trending topics and articles on Twitter. 'Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. There is a wide universe of tools out there and my intention is not to cover them all.
  • SOCIAL MEDIA NETWORK MARKETING  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] The 10 Most Used Social Media Websites As Of October2014
    'Let''s see if you can name The 10 Most Used Social Media Websites As Of October2014 You will be able to name many - Like Facebook, Twitter, Pinterest, LinkedIn. but did you think of Vine? What about Tumblr? and VK? VK stands for the Russian Social Media Platform. VK is the largest Russian Social Networking Platform in Europe. It is available in several languages and is popular among Russian-speaking users around the world, especially in Russia, Belarus, Kazakhstan, Uzbekistan and Ukraine.] Here goes the list for The 10 Most Used Social Media Websites As Of October2014
  • WEBBIQUITY SMM  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] 5 Fast Hacks To Increase Your Twitter Click Through Rate
    There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass. But after that success, how do you make the most of Twitter as a traffic driver to your blog posts, landing pages, and other valuable content? You’re already using a URL shortener to make the most of the limited space you have on Twitter. Random characters in a link have the whiff of spam, so they may get unfairly overlooked on Twitter. Gaining followers is only half the Twitter battle. Follow him on Twitter @LM_Strain.
  • CONVERSTATIONS  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] Finding Local Public Speaking Opportunities
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Local public speaking opportunities are often overlooked as a way to market your business, build relationships within and around your community, and potentially grow your business beyond current geographical borders. Small business owners, especially in smaller towns or rural settings, can use speaking gigs, workshops and seminars, or networking events as a way to share their expertise and engage with current customers and potential prospects. Don’t give up the farm all in one writing. It’s really not about you.
  • DIRECT MARKETING OBSERVATIONS  |  MONDAY, OCTOBER 6, 2014
    [Twitter] Social Media is the Back Channel for Teen Angst
    Initially I thought it was amusing to see how middle school and high school students use Twitter and Instagram. What happens in school is now being played out on Twitter and a myriad of other social sites. 'First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. The paper is titled, The Drama! Teen Conflict, Gossip, and Bullying in Networked Publics. Here’s the quote: “Drama is a gendered process that perpetrates conventional gender norms. Now for the back story. It resonates.
  • JEFF KORHAN  |  MONDAY, OCTOBER 6, 2014
    [Twitter] 4 Pillars of Online Marketing Success
    Considerations should be YouTube, LinkedIn, Twitter, Facebook, Google+, Instagram, and Pinterest. Connect with Jeff on  LinkedIn ,  Twitter ,  Facebook , and  Google+. 'Too many businesses are overwhelmed with social media, and for good reason. Even those with abundant resources cannot manage all of the major social media channels well. Facebook advertising alone is a major undertaking. If you narrow your focus to one or two channels, then it’s only a matter of building the discipline of doing at least one thing each day to get results. Here they are in order of importance.
  • PROBLOGGER  |  MONDAY, OCTOBER 6, 2014
    [Twitter] Things Bloggers Should Know Before Using Google Adwords
    You can follow him on  Twitter  or reach out to him via  Linkedin. 'This is a guest contribution from  Jignesh Gohel. Google Adwords has been the most popular tool for online advertising. It is easy enough to set, optimize and start reaping the profits. However, a few know that it can be a highly relevant tool for bloggers too. Many popular blogs are already using Google Adwords to popularize and monetize the sites. While you might already be using other advertisement platforms, Google Adwords opens new ways to rise to the top. Google Adwords policies to drive traffic. Arbitrage.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, OCTOBER 6, 2014
    [Twitter] Get A Volunteer Staff With Sharable Content
    She points out that social sharing happens billions of times a day, crossing various social media networks like YouTube, Twitter, Facebook, Pinterest, and the rest. 'What happens when someone sees content that they want to share? They volunteer to be on the staff, working for the original business or person who is the source of that content. Instead of paying for marketing, an army of volunteers spreads the word by hitting the “share” button and that content is seen repeatedly for who knows how long. What Makes Content Sharable? Think about what you see shared.
  • SOCIALFISH  |  MONDAY, OCTOBER 6, 2014
    [Twitter] On Paid Social Amplification
    Twitter has the option of sponsored Tweets, while Facebook recently introduced promoted advertising. 'Guest post by Jennifer Landry. ————— You have web presence on several platforms, with consistent, creative content. You post and share readable items relevant to your target audience unique to the platform placement. Your online marketing strategy is cohesive and strong, and yet you’re just not generating leads like you should. If you want to widen your reach online, consider employing paid ads. you’re creating and publishing original content. What You Get.
  • CONVERSTATIONS  |  MONDAY, OCTOBER 6, 2014
    [Twitter] The Biggest Problem Small Business Owners Face Daily
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As I talk with small business owners, I hear the problems they face and the variety of problems are numerous. But are they so different? Sometimes, the problem isn’t always the problem. The deeper our conversations with get, the more I recognize the similarity, the common thread, that is thwarting the best laid plans of many small businesses. The biggest problem small business owners face daily is focus – or lack thereof. Know Your Next Rung – In monkey bars, distractions can hurt if you miss the next rung.
  • T2 SOCIAL  |  SUNDAY, OCTOBER 5, 2014
    [Twitter] 4 Methods to Build Your Influence on Social Media
    There, we answer questions that have come in on networks like Twitter or LinkedIn from our audience. Tell us in the comments below or on Twitter ! 'When it comes to growing your social business, one thing you’re going to want to leverage is your influence on social media. Influence on social media can be valuable to helping build your brand online. But attaining a level of influence on social media that makes an impact with your target audience can be a tough thing to accomplish. Write What You Know Best. Answer Questions. On sites like Quora, Blurtit and Yahoo!, Conclusion.
  • DIGITAL DIVA  |  SUNDAY, OCTOBER 5, 2014
    [Twitter] Weddings, Orchestras & Studded Boots
    Emma from The Awkward Magazine posted on Twitter that she was searching for the perfect white shirt. 'Another busy week draws to an end. Lots of people have been telling me I’ve been tiring them out with my endless zipping around and sharing on Facebook… it’s true, I’ve been up to a lot and although I’m thoroughly enjoying myself… I could really do with slowing down a little! I’ll try  ;-). did have a bad cold this week and so I popped into Superdrug to see if they stocked anything to up my vitamin intake. Layers seem to be the best option.
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 5, 2014
    [Twitter] Week in Review: Posts and Podcasts Sept 28 – Oct 4, 2014
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Week in Review September 21 – September 27: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. SmallBiz Tracks Week in Review: October 4, 2014 from Mike Sansone. You can catch a complete review, in addition to top links to give your small business a L.I.F.T
  • TWIST IMAGE  |  SUNDAY, OCTOBER 5, 2014
    [Twitter] The End Of Absence With Michael Harris
    "Every revolution in communication technology - from papyrus to the printing press to Twitter - is as much an opportunity to be drawn away from something as it is to be drawn toward something. twitter. advertisingpodcast blog blogging brand businessbook businesspodcast davidusher digitalmarketing facebook google itunes marketingpodcast michaelharris theendofabsence twitter vancouvermagazine westernliving 'Episode #430 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Why would we care than an absence had disappeared?"
  • CONVERSTATIONS  |  SUNDAY, OCTOBER 5, 2014
    [Twitter] One Rung at a Time (Thoughtography)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. '“If you’re climbing the ladder of life, you go rung by rung, one step at a time.” ” – Donny Osmond Often, we get distracted by what we want to see rather than focusing on what’s in front of us. The next step. One rung at a time. One Rung at a Time (Thoughtography) is a post from: ConverStations. You just finished reading One Rung at a Time (Thoughtography) ! Consider leaving a comment! Thoughtography
  • PAMORAMA  |  SATURDAY, OCTOBER 4, 2014
    [Twitter] 5 Mistakes That Prevent Your Content From Going Viral
    You share them on Twitter, Facebook, YouTube, Instagram, and your other social media channels. Facebook promoted posts increase visibility, as do Twitter ads and promoted pins on Pinterest. Follow her on Twitter at @pamdyer. 'Why isn’t your amazing content going viral? You do everything you’re supposed to do. You write great blog posts, film interesting videos, and take amazing photos. You wait for something to happen, and then … *crickets*. Why aren’t people sharing your content? What There is a science to creating viral content. Day of the week.
  • KOKA SEXTON  |  SATURDAY, OCTOBER 4, 2014
    [Twitter] How I do it : Bulk URL shortening for #socialmedia updates
    What I want to focus on is a way that you can take all of the collected and curated content you have and generate customized shortened URLS for them so you can easily have the updates scheduled for social marketing activities across platforms like Twitter and LinkedIn. Blog Geek Break Social Media Social Selling Strategies Technology Entrepreneur Google LinkedIn marketing Social Marketing social selling Twitter 'I post a lot of updates on social media some for marketing and others for social selling activities. But I’ll write that post another time. Get a bitly account.
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 4, 2014
    [Twitter] Presentations, Prose, Productivity and Possibility (LIFT Slides)
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on SlideShare  that might help you in building a better business presence and a smoother work flow. LEARN: Create Better SlideShare Presentations. How to Create SlideShares That Convert @slidecomet from Slide Comet | Singapore Presentation Designer Agency. IMPROVE: Write Better Sentences. Ways to Write a Damn Good Sentence from Copyblogger Media. your presence or practice. 
  • CONVERSTATIONS  |  SATURDAY, OCTOBER 4, 2014
    [Twitter] LIFT Clips: Color, Story, Pace, Decisions
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. Learn: Your Use of Color Can''t see the video in your RSS reader or email? Click Here! Improve: Your Story Can''t see the video in your RSS reader or email? Click Here! Finding Flow: Your Pace Can''t see the video in your RSS reader or email? Click Here! Click Here! your presence or practice. 
  • JEFF KORHAN  |  SATURDAY, OCTOBER 4, 2014
    [Twitter] Customer Experience: How to Use Social Media to be Amazingly Helpful
    Please let your Twitter followers know about this podcast. Connect with Jeff on  LinkedIn ,  Twitter ,  Facebook , and  Google+. 'Listen to the Episode Below (0:36:44). Download. iTunes. Stitcher. SoundCloud. Get Weekly Marketing Updates. Discover What is New for Business. Powered by Simple Podcast Press. This is Episode 11 of  This Old New Business  weekly  business podcast with Jeff Korhan. He will reveal how your business can make the most of customer service week to honor its customers – and to be amazingly helpful for them every day of the year. wrote down ‘happy’.
  • TWIST IMAGE  |  FRIDAY, OCTOBER 3, 2014
    [Twitter] Six Links Worthy Of Your Attention #224
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Reddit. "The book The Hot Zone is a chilling story of America''s last Ebola outbreak. That one didn''t get any people, just monkeys. But it''s still a great cautionary tale, and required reading for medical students. His answers are as interesting as the questions (''can it be transmitted by mosquitos?'') Here''s hoping the CDC is reading too."
  • TWIST IMAGE  |  FRIDAY, OCTOBER 3, 2014
    [Twitter] Focus And Attention Will Kill Your Fear
    You can spend the whole day floating through Buzzfeed , Facebook and Twitter , but what you will find is that you are not diving deep. twitter. attention businessbook buzzfeed content contentconsumption ctrlaltdelete digitalchannel facebook fear focus google googlenyc marketing newbusiness onlineadvertising pitchingbusiness reading sethgodin twitter unleashingtheideavirus whattodowhenitsyourturn 'A lot of what we do in marketing is fear based. We don''t change things because we''re scared that they won''t deliver the same results. It happens to this day. It happens often.
  • DANNY WHATMOUGH  |  FRIDAY, OCTOBER 3, 2014
    [Twitter] ICYMI – Atlas, Windows 10 and Twitter TV ratings
    Kantar has launched official Twitter engagement TV ratings in the UK. Twitter is working on a native polling feature. 'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week?  Subscribe here. Facebook launched (relaunched) Atlas – a new people-targeting ad network. Microsoft released a preview of Windows 10. Google rolls out Panda 4.1 and takes aim at thin content. Facebook rolls out a mobile ‘like’ button. Campaigns. Image credit. icymi
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 3, 2014
    [Twitter] The What, How, and To Whom of Delegation
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'Written by Joe Pawlikowski “Time is the scarcest resource and unless it is managed nothing else can be managed.” ” – Peter Drucker On the surface, time might not seem scarce. What do we have if not time? In fact, our time is the one advantage we can use against competitors with greater physical resources. It’s time to start thinking differently about time. If you waste gasoline, you can go refill. If you waste energy, you can recover. If you waste money, you can earn more. What Can You Delegate?
  • JACOB MORGAN  |  THURSDAY, OCTOBER 2, 2014
    [Twitter] Education Is Broken: Open Badges Might Be The Solution
    Jade Forester (jade_forester) | Twitter. 'Click Here to Subscribe via iTunes. Click Here to Subscribe via RSS Feed (non-iTunes feed). Click here to download the episode  (right click “save as”). link]. The one stat you need to know. I’ll use this excerpt from Sir Ken Robinson’s Huffington Post article. “In 1970, the U.S. had the highest rates of high school graduation in the world, now it has one of the lowest. According to the OECD , the overall U.S. graduation rate is now around 75 percent, which puts America 23rd out of 28 countries surveyed. million a year. Podcas
  • CONVERSTATIONS  |  THURSDAY, OCTOBER 2, 2014
    [Twitter] Componentizing: What Do You Want On Your Salad?
    Follow SmallBizTracks on Twitter or Facebook or on Google+. 'When we scope out a project for a client , we outline the project. Each scope is made up of tracks. Each track is a component of the project. Essentially, we are componentizing the work so that we can be under your budget, with quick turnaround. We’ve found this to be easier for small business owners to digest and understand the new, and easier to manage and implement into the old. Componentizing isn’t new. There are plenty of metaphors and analogies. The project is the salad you take to the table. Small Business
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