PROACTIVE REPORT | FRIDAY, OCTOBER 9, 2015
[Twitter] Working with Influencers #ViralChat Q&A
#viralchat is a Twitter chat hosted by Post Planner on Thursday at 9 pm ET. Q1: Why are influencers important to a business wanting to grow a Twitter presence? Q2: How can a business build their influencer list on Twitter? A2: Do a Twitter bio search on FollowerWonk.com using a keyword for your industry or topic. My favorite tool for building a list of influencer contacts is Sendible. Q3: What is the first step to connect with an influencer on Twitter? Q4: How much impact does a Twitter influencer’s follower count have on your business?
SOCIALNOMICS | FRIDAY, OCTOBER 9, 2015
[Twitter] Reading up on the News Habits of Facebook and Twitter Users
Next is Instagram, and then Twitter at 23%. However, Twitter followers use their social media in a different way than Facebook followers do when it comes to news, as you’ll see when you read on. Habits of Twitter and Facebook users : As the following article looks at, through examining the news habits of Facebook and Twitter users , publishers can learn a lot about how to market the best through these sites. Younger adults (under age 35) prefer Twitter. Facebook Twitter readers Social MediaDifferent social media sites cater to different people.
DANNY WHATMOUGH | FRIDAY, OCTOBER 9, 2015
[Twitter] ICYMI – Twitter, Facebook & Pinterest
Twitter names Jack Dorsey as CEO. Twitter rolls out Twitter polls. Twitter expands ‘buy’ buttons. Twitter debuts Moments. Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week? Subscribe here. Facebook launches GIF-style profile pics. Facebook tests emoji reactions instead of ‘dislike’ button. Pinterest expands buyable pins. Facebook tries out new second screen tools for broadcasters. Image credit. icymi
SPIN SUCKS | FRIDAY, OCTOBER 9, 2015
[Twitter] The Spin Sucks Inquisition: Jodi Echakowitz
Like many of our PR peers, Jodi can be found hanging out on: Twitter . By Gini Dietrich. remember the exact moment I met Jodi Echakowitz in person. It was at PodCamp in Toronto, gosh, nearly five years go? think it was March of 2011. Inside PR was a sponsor so I flew up to hang out with my boys and meet some Spin Sucks crazies. Though I knew, Jodi, of course, I hadn’t met her in person and then I ran into her in the hallway and we stood there for a very long time chatting like old school friends. We talked about the pros and cons of a virtual office and it stuck with me. Google+.
DEVUMI | FRIDAY, OCTOBER 9, 2015
[Twitter] How to Get Followers on Twitter: With Famous Examples!
Every new user of the micro-blogging powerhouse is wondering how to get followers on Twitter. The post How to Get Followers on Twitter: With Famous Examples! Beginners Twitter content marketing hashtag marketing social media marketing twitter twitter followers twitter marketingThe main objective is to have a large audience to speak to, and to get them to do what you want them to. This can be great for brand exposure, for people with a cause on their mind, or for […]. appeared first on Devumi.
YMARKETINGMATTERS | FRIDAY, OCTOBER 9, 2015
[Twitter] Social Media Updates: September
Twitter. Twitter Removes Share Counts and Redesigns Its Buttons : Twitter has redesigned Tweet and Follow buttons and is dropping the share count – the displayed number of times a tweet has been shared – sometime in October. Newly designed buttons on the right: Sell Directly on Twitter: That’s right, you can now sell directly on Twitter using the Buy Now button through Twitter’s e-commerce partnerships that will make it easier for retailers of any size to sell products, digital goods, or services directly within a Tweet via the Buy Now button.
SOCIALNOMICS | THURSDAY, OCTOBER 8, 2015
[Twitter] 10 Dont’s on Student Social Media for Students
Nothing gets left out – Facebook, Twitter, and especially LinkedIn. Just when you thought social media was your place to unwind and talk freely, another set of rules come flying at you. Yes, social media is now a place where you can inadvertently ruin your chances of a great career, as well as your immediate education. Students have to exercise caution as anyone could be watching. And that includes teachers and potential employers. 1. Illegal Activities. Nobody wants to associate with a criminal. But first of all, it would be a great idea not to commit illicit acts. Bullying.
SPIN SUCKS | THURSDAY, OCTOBER 8, 2015
[Twitter] The Week’s Biggest Social Media News
Twitter Moments. On Monday, Twitter announced “Moments,” its long-awaited curation tool. Moments is on the Twitter home page between notifications and messages. Twitter Polls. And speaking of the Twitter home page, they really want you to hang out there versus a desktop app, such as Hootsuite. By Gini Dietrich. I am on the road this week, speaking and speaking and speaking…and getting my full-time job done in between it all. Which means, I’m kind of out of ideas for a blog post today. Boring. Don’t care enough right now.
SMALL BUSINESS MAVERICKS | WEDNESDAY, OCTOBER 7, 2015
[Twitter] Social Media Keeps Improving, But So What?
If you need proof that social media continues to improve, just look at the two recent updates from Twitter. So this is a big improvement in my book, as more and more big businesses are letting their employees use Twitter. If you have a business account on Twitter and you tweet from your mobile phone, you can now capture, edit, and share videos right from the app in your phone. That’s powerful, and it takes Twitter to the next level right alongside Pinterest, Instagram, and Vine. Twitter is not the odd ball out. It seems to be working.
SOCIALNOMICS | WEDNESDAY, OCTOBER 7, 2015
[Twitter] The 5 Most Important Things You Need to Know About Programmatic Buying
When you add RTB to social media sites such as Twitter, new strategies show up. As online advertising technology progresses further, new strategies are constantly being evaluated to create ad space buying. Media buyers are turning to programmatic ad buying as an additional advertising tool. Some agencies have also chosen to develop their own media trading desks with full access to ad exchanges. In this article, we briefly explain what programmatic ad buying is and the 5 most important things you should know about it. What is programmatic ad buying. Why think programmatic.
DANNY BROWN | WEDNESDAY, OCTOBER 7, 2015
[Twitter] The Little Book of Inspiration Virtual Tour – Day 1
You’ll then have the option to receive other entries via sharing on Twitter, following Morning Rain on Twitter, visit their Facebook page, and more. Don’t forget to hop on over to each stop on the virtual tour, and you can follow the stops on Twitter with the hashtag #BookofInspiration. Tomorrow, Thursday October 8, sees my first non-business book, The Little Book of Inspiration , published by Morning Rain Publishing. From the book’s description: Yesterday, mortality may have caught up with me. Inspiration is all around us. All we have to do is look.
WAXING UNLYRICAL | WEDNESDAY, OCTOBER 7, 2015
[Twitter] Storytelling through the Eyes of a Child
Twitter Google+ LinkedIn Storytelling through the Eyes of a Child. As a mother of three kids, I’m no stranger to story time. Stories are magical and inspiring. They allow us, if only for a moment, to travel to different times and places without ever leaving the safety of our own home. You may think you’re too old for fairy tales and stories, but think again. You are never too old to apply the lessons learned from stories to your business strategy. Let’s take a look at some lessons learned from storytelling to children that can easily be used by your brand. 1.
SOCIALFISH | WEDNESDAY, OCTOBER 7, 2015
[Twitter] How to generate Twitter leads using automation
Enter Twitter. That said, Twitter is a huge place, so how are you supposed to find all these opportunities flying around you? That answer is twofold; Twitter search operators and IFTTT ( Zapier will work too) are the key. First, Twitter Queries. To be able to find these press opportunities, you’ll first need to first know which queries to use on Twitter. They often need sources for stories, so do a few experimental searches on Twitter and you’re likely to find common phrases like this: “share your story”. IFTTT/Twitter/ClientXYZ). email me at”.
SPIN SUCKS | WEDNESDAY, OCTOBER 7, 2015
[Twitter] How to Build Landing Pages for PR Pros
If you want to test Facebook, Twitter, or LinkedIn ads, they’re inexpensive ways to see if you can attract new visitors who don’t already know about you and your business. By Gini Dietrich. The lines between PR, marketing, and advertising continue to blur, which is great for the PR industry because we finally have data to prove we are an investment, not an expense. But it also means we have to do more than report on media impressions , advertising equivalencies , and increased fans and followers. Which means we have to do more than media relations. It’s frustrating to me.
PUSHING SOCIAL | TUESDAY, OCTOBER 6, 2015
[Twitter] Need More Blog Topics? Start Here
Quick Ways to Get Awesome Topics Twitter Twitter is your real-time view into topics that are popular now. While Twitter’s search features aren’t as intuitive a Google, you can still use it for topic inspiration. Review popular hashtags Hashtags are the shorthand of Twitter. Unique, interesting, and relevant ideas are a business blog’s oxygen. Increasingly, I’m seeing general interest blogs getting beat by small and nimble blogs who find creative ways to identify new topics. It’s not enough to simply write about Pinterest photo tips ad 3x a week.
DIRECT MARKETING OBSERVATIONS | TUESDAY, OCTOBER 6, 2015
[Twitter] Five Simple Rules for Better Tweeting [Infographic]
Often times reading Twitter feeds can seem almost post-apocalyptic. never fear, there’s always Twitter. Twitter has, for quite some time, completely supplanted the title of THE place where anything and everything can be said in an uber public setting. Twitter #socialmedia Twitter Rulesvast wasteland of nothing. You scroll through your feed and you see nothing redeeming. Fun fact, we used to refer to the World Wide Web with the same disdain. It essentially was the wild, wild, west where anything goes and anything went. But I digress. Context?
SOCIALNOMICS | TUESDAY, OCTOBER 6, 2015
[Twitter] The Top Companies Going Social for Breast Cancer Awareness
Social Presence: So far, the company has promoted heavily on Facebook and Twitter, but that’s not why this is going to be a successful campaign. Social Presence: Leaf Filter is promoting the initiative heavily on Facebook, Twitter, Instagram and Twitter. Social Presence: Twitter. Social Presence: The team showed their spirit on Twitter with multiple selfies and pictures from a photoshoot with team members in the exclusive shirts. Facebook Infographic Non-Profit Social Media breast cancer awareness snapchat TwitterThey engage with their shoppers.
SOCIALNOMICS | MONDAY, OCTOBER 5, 2015
[Twitter] Social Media for Financial Investors
Twitter, for example, has overtaken both traditional and online press to become the most up-to-date news source on the planet, with a plethora of massive, worldwide stories breaking on the platform before any other media source. Twitter is one of the best tools in the world for spotting upcoming developments, with a constantly updating Worldwide Trends tab on the homepage and multiple accounts about trending topics set up. They looked into how public sentiment, either positive or negative, on Twitter affected the initial Facebook stock price. Gauging public sentiment.
SPIN SUCKS | MONDAY, OCTOBER 5, 2015
[Twitter] What PR Can Learn from Star Wars
There was a great disturbance in Twitter, as if millions of voices cried out in terror, and then couldn’t be silenced about it.”. — Obi-Wan Kenobi , probably. By Zachary Evans. Our world is filled with a constant stream of marketing and brand recognition efforts. If a company wants to make money, they need people to actually know they exist. Some brands, however, are past this. Everyone knows who they are. Possibly the most notable example of this is the most recognizable entertainment franchise in the universe: Star Wars. Star Wars doesn’t need to market itself, really. Hasbro? Disney?
CONVINCE & CONVERT | MONDAY, OCTOBER 5, 2015
[Twitter] Why Media Must Remember That Twitter is Still Relevant
Edward Snowden Joins Twitter. Fugitive US intelligence contractor, Edward Snowden, is opening up his thoughts to the public through Twitter. Twitter was super amused by the one (and only) account that Snowden is following on the platform: Our other takeaway? This major media outlet was the first to point this out, and in turn, they have the most popular tweet about Snowden’s Twitter presence: Edward Snowden follows just one account on Twitter: The NSA [link] — The New York Times (@nytimes) September 29, 2015. Bingewatchers everywhere, rejoice!
SOCIALNOMICS | MONDAY, OCTOBER 5, 2015
[Twitter] Jack Dorsey Officially Named Twitter CEO
THE STORY – Jack Dorsey Officially Named Twitter CEO. Last week it was up in the air whether or not Dorsey and Twitter would be staying together. Dorsey has a lot of work cut out for him considering Twitter’s stock dropped 25% this year. Reports show that Twitter does not intend to compensate Dorsey for his CEO title but Dorsey seems to be okay with that. Featured Google Socialnomics TwitterIt was announced on Monday morning that Dorsey will permanently be the CEO. Source: CNN ). Source: CNN ). DA SKIM. He does own a $575 million stake in the company.
TWIST IMAGE | MONDAY, OCTOBER 5, 2015
[Twitter] Let's Not Allow The Internet To Make Us Terrible Human Beings
twitter. alonetogether andrelallier appoftheweek apple chom977fm chomfm ctrlaltdelete ctrlaltdeletewithmitchjoel digitalmedia facebook guestcontributor heatherbackman instagram instasnoop jwalterthompson jwt leukemiaandlymphomasocietyofcanada lightthenight mirum mirumagency montrealradio morningshow morningsrockwithterryandheatherb newyorktimes peeple radiosegment radiostation ratemds ratemyprofessors reclaimingconversation sherryturkle socialmedia soundcloud technology terrydimonte twitter wpp yelpmorning show. The segment is called, CTRL ALT Delete with Mitch Joel. Listen here.
SOCIALNOMICS | MONDAY, OCTOBER 5, 2015
[Twitter] Are Your Podcasts Social Enough?
To put social media and podcasts together, remember: • When a new podcast is released, let your SMS and email subscribers know; • Use other forms, like Twitter and Facebook, to promote podcasts. No matter your profession, you know the importance of promotion through social media. But what is just as important, is the cross-promotion and hitting up all avenues of social media. There may be some venues that you haven’t thought of yet, and these can be incorporated to your other forms of social media. Let’s take a look at podcasts. Incorporating Social Media to Promote Podcasts.
MYRLAND MARKETING | MONDAY, OCTOBER 5, 2015
[Twitter] Myrland Marketing Motivation: It Is Inevitable
She is a frequent LinkedIn and Twitter trainer, as well as a content marketing specialist. Myrland Marketing Motivation, A Little Virtual Encouragement To Start Your Week. More Motivation Than Marketing. It’s A Monday Kind Of Thing! There are often situations that test our patience. There are also people who will test our patience. It is inevitable. We might not agree with everything being done, or everything being said, but we need to think twice before we go to the mat with someone over a difference of opinion or actions. Take a moment. Take a breath. Take two breaths.
WAXING UNLYRICAL | MONDAY, OCTOBER 5, 2015
[Twitter] Monday Roundup: Measuring Storytelling
Twitter Facebook Google+ LinkedIn Monday Roundup: Measuring Storytelling. Every PR pro knows the importance of storytelling. But how many of us are effectively measuring it? Here are some tips on getting started measuring your storytelling efforts. 1. 5 “W”s to Consider Before Starting PR Measurement. Why: “And as any good PR pro knows, storytelling is also key to a successful campaign—yet it’s only half of the equation. The other half involves measuring to prove ROI,” says Gina Joseph before she reveals the big “W”s. 2. ” 4. Silverman. 5.
FIREBELLY | MONDAY, OCTOBER 5, 2015
[Twitter] Social Media Management Must-Have: ScheduGram
In my first must-have post, I wrote about Sprout Social —my favorite tool for scheduling content on Facebook, Twitter, LinkedIn and Google+. It doesn’t schedule posts to Instagram. That’s where ScheduGram comes in. Must-Have: ScheduGram. ScheduGram doesn’t just send you a reminder to post to Instagram like Hootsuite and other platforms, it actually posts to Instagram for you. That’s right, you simply upload your photos, add your captions, schedule the days and times you’d like them to post and it does the rest. Must-Haves Social Media Management
TWIST IMAGE | SUNDAY, OCTOBER 4, 2015
[Twitter] The Art Of Work
twitter. advertisingawards advertisingpodcast audio blog blogging brand businessbook businesspodcast davidusher digitalmarketing facebook google itunes jwalterthompson jeffgoins marketingblog marketingpodcast mirum mirumagency theartofwork theinbetween tribewriters twitter wpp wrecked youareawriterEpisode #482 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Passion just isn't enough anymore. if they're passionate about something, they would already be doing it. Jeff Goins lives and breathes this world. Enjoy the conversation. . audio.
PROBLOGGER | SUNDAY, OCTOBER 4, 2015
[Twitter] We Have Smart Homes and Smart Phones – What About Smart Blogs?
Rather than having to move between sites and scroll through pages of updates, Hootsuite Pro brings your Facebook feed and Twitter posts and mentions, as well as any other social media sites you may use, all onto the same page. Follow him on Twitter and LinkedIn. This is a guest contribution from Larry Alton. Automation has become such a pervasive feature in our day-to-day lives that we hardly even notice it anymore, and in fact, we even rely on it. Still, there are certain facets of our lives where we still expect to have to do much of the work, such as on our blogs. General
TWIST IMAGE | SATURDAY, OCTOBER 3, 2015
[Twitter] Six Links Worthy Of Your Attention #276
Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: Haunted by data - Strata - Maciej Ceglowski. The second half of that tale, Maciej Ceglowski told at Strata , which I helped run this week in New York. It asks: what if we stopped praising Big Data, and instead thought of it as nuclear waste? Why should we care? Alistair for Hugh). . amazon.
JANET FOUTS | FRIDAY, OCTOBER 2, 2015
[Twitter] Twitter and DMCA violations
A little while ago people were making a fuss about freelance author @RunOlgaRun who noticed a joke she posted on Twitter being shared without credit. She asked Twitter to take it down as a violation of her copyright and they responded by replacing the tweet in violation with the text. BREAKING NEWS: Twitter is hiding tweets reported stolen. It quickly went viral on Twitter and was picked up by a slew of news agencies, including Time magazine and many others as a new revelation of Twitter policy. Social Media in Action TwitterPlagiarism is bad. Be good.
SOCIALNOMICS | FRIDAY, OCTOBER 2, 2015
[Twitter] Jack Dorsey Could Be Twitter CEO…Again
THE STORY – Jack Dorsey Could Be Twitter CEO…Again. Twitter Co-founder, former CEO, and current interim CEO Jack Dorsey could take over as CEO of Twitter. Dorsey was just doing Twitter a solid and taking over while they did some recruiting but Dorsey is looking for more of a long term relationship with the social media site. He is currently the CEO of payment processing app, Square which means that if he takes over as Twitter CEO (again) he will be balancing two jobs (again). Social Media Socialnomics TwitterSource: ABC News ). DA SKIM.
SOCIALNOMICS | FRIDAY, OCTOBER 2, 2015
[Twitter] Five Things to Know About Stripe’s New Relay API
With Relay, people can buy products directly within an app — like Twitter, ShopStyle or even your own company’s app — rather than getting pushed to third-party websites. . If you’re not already excitedly Googling “Stripe Relay” with baited anticipation of how you can use Relay for your business, here are four other really cool things any marketer should know about Relay: #1: Anyone can now sell stuff on Twitter directly in the app. In addition to Twitter, other Relay launch partners include Inmobi, ShopStyle and Spring. Socialnomics Twitter
PROBLOGGER | FRIDAY, OCTOBER 2, 2015
[Twitter] Reading Roundup: What’s New in Blogging Lately
Twitter Will Reportedly Nix the 140 Character Limit with a New Product // Engadget. I’ve heard the rumours, but now it seems like it’s true: and I’m not sure how I feel about it! Chat with her on Twitter @veggie_mama or be entertained on Facebook. A big hello from ProBlogger HQ on Grand Final Day ! So much footy to be had today ( and tomorrow , for NRL fans!) and so much food to be eaten whilst watching. Ok, that’s probably just me (for the record, I’m making this ). Because without them, your blog isn’t likely to be read. Number 5! Genera
WAXING UNLYRICAL | FRIDAY, OCTOBER 2, 2015
[Twitter] Slum to Satellite – A Story of India
People who are doing their bit to keep India cleaner, like Moksh Juneja and his Pee Provider app … and as an aside, it was super cool to meet him in person at PRAXIS 2015 (I was a keynote speaker) after knowing him on Twitter for the better part of a decade! Twitter Facebook Google+ LinkedIn Slum to Satellite – A Story of India. We know “a picture speaks a thousand words.” Because India is full of stories. Everywhere you go, it’s a story here, a story there. The stories coming out of folk are incredible. Isn’t that remarkable?
CONVINCE & CONVERT | FRIDAY, OCTOBER 2, 2015
[Twitter] How to Sell Smarter Using Social Insights
Discovering your brand’s WOM Score on Twitter can help you gauge where you stand with your competition based on how many people are talking about your brand, and how influential and topically relevant they are to your brand based on specific topics. Insightpool has pulled together industry Word of Mouth power rankings to compare the success of each brand on Twitter. For example, you might find that the people reaching your site via Twitter links might be the wrong demographic or might not be interested in what your site has to offer. Image via BigStockPhoto.com.
SPIN SUCKS | FRIDAY, OCTOBER 2, 2015
[Twitter] The Spin Sucks Inquisition: Frank Strong
You can stalk Frank on: Twitter ; Facebook ; LinkedIn ; Google+ ; YouTube ; Tumblr ; Quora ; Slideshare ; StumbleUpon ; Instagram ; and. By Gini Dietrich. still remember the exact moment I met Frank Strong. spoke at the (then) Vocus Conference and he greeted me with his cheerful face and a real hug. He was always a special member of the PR community here and in other places I hang out, but that really solidified it for me. As I was leaving the conference, I ran into him again in the parking garage and got to have a conversation about his daughter. His entire face lit up. Doubtful. .
DEVUMI | FRIDAY, OCTOBER 2, 2015
[Twitter] Shareable Seven: The Best Free WordPress Themes for Social Media Sharing
Resource Websites content marketing facebook marketing online marketing pinterest marketing social media marketing social sharing twitter marketing wordpressWordPress have done everything possible to help people build great websites. For those looking for the next level of website development and social sharing, this list of the seven best free WordPress themes considers how good the theme works, as well as how easily it leads to social sharing. In a previous article, we looked […].
SOCIALNOMICS | THURSDAY, OCTOBER 1, 2015
[Twitter] Big News Shoppers
Twitter is making shopping a whole lot easier with their Buy button. On Wednesday, Twitter announced their recent partnership with ecommerce companies Shopify, Bigcommerce, and Demandware. This is big news for any retailer big or small that wants to sell to consumers via social media — retailers can use any of Twitter’s new partners to power its e-commerce offerings & use the Buy button to put their products on the site. This new installment also offers merchants access to Twitter product pages. Socialnomics Peeple app Social Media twitter buy button
FEVER BEE | THURSDAY, OCTOBER 1, 2015
[Twitter] Harassment Problems Rarely Have Simple Solutions
Twitter discovered you can be as defined by your inactivity on harassment than your activity. Read this post by Katie and consider what you would do if you were the event organizer. What do you do if someone (especially someone with a reputation big enough to cause you problems) is harassing another member of the group? This is an important challenge for all social architects. The obvious answer, ‘ remove the perpetrator’, isn’t as simple as it seems. First you would need to: Know harassment has taken place (it usually goes unreported). Establish what constitutes harassment?
CONVINCE & CONVERT | THURSDAY, OCTOBER 1, 2015
[Twitter] How to Enable Salespeople With Content Marketing
Merrie Beth’s Twitter. A Data Geek With a Passion for Content. To many of us, Cox Media conjures up images of a huge company, with tons of people, processes, and departments. Merrie Beth works in the B2B side of things, however, preferring to think of her department as a ’boutique ad agency’ within a big company. Merrie Beth seeks to connect local advertisers with local consumers, offering on air advertisement as well as accompanying digital marketing. Her target proposition for businesses is to reach a particular audience in the time and place they want to be reached.
LAUREL PAPWORTH | WEDNESDAY, SEPTEMBER 30, 2015
[Twitter] List of 3rd Party Social Media Tools #Blab #socialmedia
Shares Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. Automate Facebook Posts (schedule, timing) & to Twitter. Automate Twitter tweets (schedule, timing) & to Facebook. Schedule blog posts with WordPress and Facebook & Twitter. This list is not exhaustive, just what we covered in the 1 hour chat. Feedburner and RSS.
SOCIALNOMICS | WEDNESDAY, SEPTEMBER 30, 2015
[Twitter] Edward Snowden Joins Twitter
THE STORY – EDWARD SNOWDEN JOINS TWITTER @Snowden. Facebook Social Media TwitterRemember him? The former NSA contractor who leaked U.S. surveillance programs? America loves to hate on Snowden. Looks like he has decided to join the Twitterverse to share his thoughts, read some hate tweets and follow the NSA. You call follow him @Snowden. Can you hear me now?”. Snowden decided to go with something simple for his first tweet saying, “Can you hear me now?” Within four hours of this captivating tweet, Snowden had 400,000 followers. Now I work for the public.”. DA SKIM.
SOCIALNOMICS | WEDNESDAY, SEPTEMBER 30, 2015
[Twitter] Effective Strategies to Get More Social Engagements
For example, if you are trying to win Facebook likes and comments, you don’t have to get yourself involved in twitter or other channels at the same time. Follow her on Twitter. Of course, getting more engagements on social media is one of the best ways to make your social presence stronger but this is not easy and majority of the people fail to do so. However, they are some great tips and tricks which can be quite helpful for you to achieve the level of engagements that you are looking for in shortest period of time. There is no harm in recycling your content. Author Bio.
SMALL BUSINESS MAVERICKS | WEDNESDAY, SEPTEMBER 30, 2015
[Twitter] 7 Ways to Be More Effective on Social Media
It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Spend more time listening – You don’t have to sit and watch your Twitter feed, but do pay attention to what other people are saying. Make it visual – Even Twitter has become more visual. It’s good that you are active on social media, but how effective is your marketing? Here are seven ways to make your social media strategy more effective for your business.
CONVINCE & CONVERT | WEDNESDAY, SEPTEMBER 30, 2015
[Twitter] 4 Steps to Boost Your Social Media Engagement
While Facebook is getting all the negative publicity for low (or no) exposure, the problem is especially compounded when it comes to Twitter. As you can see in the screenshot above, Tweet Jukebox comes with a free built-in Jukebox with quotes that can be directly posted on Twitter at the click of a “Tweet it Now” button. Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. While the drive to push sales on whatever platform available is admirable, social media (as most of us have realized by now) plays by different rules.
SMALL BUSINESS MAVERICKS | TUESDAY, SEPTEMBER 29, 2015
[Twitter] 5 Offline Activities That Can Impact SEO
Run Frequent Specials – If you have a sale once a month, you can actually train your customers to link to your website from Facebook, Twitter, Pinterest, and their own blogs. In today’s interconnected and integrated world, small- and medium-sized businesses can’t think in binary terms (i.e. online vs. offline). Instead, you’ve got to think about ways you can make all of your marketing pay off both for offline business and your online business brand. Here are five specific offline activities that have the potential to impact your search engine optimization.
TWIST IMAGE | TUESDAY, SEPTEMBER 29, 2015
[Twitter] 12 Years
These people are not just blogging their thoughts, but then promoting them across Twitter , Facebook , YouTube and beyond. twitter. September 29th, 2003. That's when I wrote my first blog post. 5000 posts later. and here we are. Deaths. Births. Downs. Health. Sickness. You name it. The highest of the highs, and the lowest of the lows have all come together in the past twelve years. My life. Your life. These words. While it's hard to love every minute, it's easy to look back on these twelve years of blogging with a sincere sense of happiness, fulfillment and hope for the future.
SPIN SUCKS | TUESDAY, SEPTEMBER 29, 2015
[Twitter] Social Media is Like the Telephone
It’s been nearly a decade since Twitter launched in March 2006 and while it’s been wildly successful, I still encounter business leaders and family members who think it’s all about bad grammar, cat videos, and other junk. You can even segment further by using Twitter lists. It’s easy to pull Twitter lists into tools such as Hootsuite and Buffer to help you manage your social conversations. For example, a quick scan of a reporter’s Twitter feed will tell you if they are open to pitches via social media. By Christopher Whitcomb. It’s all about how you use it.
CONVINCE & CONVERT | TUESDAY, SEPTEMBER 29, 2015
[Twitter] How Blab Went From an Idea on a Napkin to the Hottest Thing in Social Media
Brittany’s Twitter: @brittanymetz. Starting the Conversation. When a team of Idealab innovators gets a little burnt out, Brittany’s experience with crafting Blab is a great lesson on getting back into that startup mentality and emerging with a pioneering software idea. Blab’s unlikely origin story includes an exiled nomadic team of thinkers, a bar, and somebody’s living room. Blab is a revolutionary tool in the never-ending quest for the ultimate social engagement platform. In This Episode. How Blab is keeping pace with the rapid shifting social mediascape.
SPIN SUCKS | TUESDAY, SEPTEMBER 29, 2015
[Twitter] Thirteen Ways to Get the Best Out of Networking
public thank you on Facebook or Twitter. By Gini Dietrich. On Sunday, I was trolling through Facebook during the horrible, horrible, horrible Bears game (yet, I couldn’t bring myself to turn it off) and found an article someone had posted titled, “ How Not to Be a Networking Leech: Tips for Seeking Professional Advice.” ” If you read Spin Sucks often, you already know the “can I pick your brain” question is one of my least favorite (and if you’re new here, I really, really hate it). ” In fact, it’s rather valuable. ” Type OO.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Twitter] Take a Diet of Social Media for Better Skin
You’ll get great articles direct to your social media and you won’t have to search; • Ask questions on Twitter with hashtags – If you want to know the best foods or what’s bad to eat, ask on Twitter. You are what you eat, right? This old adage may be more spot-on than you know. What you eat truly is reflected in your health, your general well-being, and your appearance. One of the most apparent things about your appearance is the way your diet is reflected in your skin. Finding out the Truth. Basic Diet Tips for Beautiful Skin. Using Social Media.
CONVERSTATIONS | MONDAY, SEPTEMBER 28, 2015
[Twitter] Changing Seasons: New ConverStations Coming Soon
Follow SmallBizTracks on Twitter or Facebook or on Google+. I hear another train is coming. As business keeps changing, so should our presence. SmallBiz LIFT continues to grow, as do conversations with business owners and operators. Topics of conversation are more in-depth than just what tools to use and what’s the next trend. Talk has moved beyond the surface and into the Learning , Improving , Finding Flow or Fit , and Thinking ahead. Literally, a Conversation Station. Of course, LIFT will be a framework we continue to use. We’re still putting pieces together.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Twitter] 5 Things Everyone Should Know About Social Media Marketing
There is no single set of rules or laws that cover every single social media outlet. A few of the stipulations in Facebook’s terms of service could actually be quite different than those of LinkedIn or Twitter. We are now living in the age of social media, and companies that fail to harness the power of this technology are quickly going to find themselves falling behind the competition. While these accounts can be powerful tools when used correctly, there are also a number of legal essentials for a marketer and legal issues that all business owners will need to consider.
SOSHABLE | MONDAY, SEPTEMBER 28, 2015
[Twitter] 11 Ways You Can Learn Data Science for Free
Because of this fact, he’s presented five different projects in a variety of fields, such as Titanic dataset from Kaggle , learning to mine twitter on a topic, human activity recognition using smartphone dataset , Hubway Visualization challenge , and Movielens data, to help get you started in data science. 7. According to a report from McKinsey & Company , “by 2018, the United States alone could face a shortage of 140,000 to 190,000 people with deep analytical skills as well as 1.5 Here are 11 options to jumpstart your education in this quickly expanding field. 1. The Data Incubator.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Twitter] Today’s Biz and Buzz
The event that only happens every 32 years was taking over Snapchat, Instagram and Twitter feeds. THE STORY – Volkswagen…Again. Volkswagen cannot get a break. After the emissions scandal, CEO Martin Winterkon stepping down and a new CEO being named, you would think they’ve had enough. What to say when the investigation begins…. German prosecutors said they have launched an investigation on Winterkon. Someone who was probably a little upset with the company complained that he should be responsible for the whole scandal. Source: The New York Times ). DA SKIM. Source: CNN ).
MINDJUMPERS | MONDAY, SEPTEMBER 28, 2015
[Twitter] Video is The New King of Content Marketing
If you’re unsure about introducing video and other types of motion content into your marketing mix then a quick scan through Twitter, Facebook, YouTube or Instagram will quickly show you how widespread video content marketing has become. Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. Get something right and your fans will love you. Commentable.
TWIST IMAGE | MONDAY, SEPTEMBER 28, 2015
[Twitter] Facebook Will Rule Your World
Big (and surprising) news this past week : Instagram in bigger than Twitter. My guess: if Facebook acquires Twitter (they already own Instagram), the Internet could be - primarily - Facebook's platform. . twitter. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. That's not so far-fetched.
SOCIALNOMICS | MONDAY, SEPTEMBER 28, 2015
[Twitter] Give Your Content Marketing a Social Push
Whether it is going on a company’s Facebook and Twitter pages to look at products and services, see customers’ feedback or reading reviews about one’s business, consumers are turning to social media in droves. If you have hit-and-miss efforts on posting your content to sites like Facebook, Twitter and Instagram, many viewers will be first-time and one-time viewers. In order to successfully run a business in 2015 and beyond, social media should be a must, not an option in your branding plans. So, why is promoting your brand via social media a necessity? Consumers Are More Social.
CONVINCE & CONVERT | MONDAY, SEPTEMBER 28, 2015
[Twitter] Will the New Apple Car Have Windows?
Side note: We ran a little contest on Twitter, after Carolyn Kopprasch (Customer Happiness at Buffer) sparked some interesting conversation around when she joined the platform : @carokopp says she joined Twitter in 2009 – can anyone at #SocialFresh beat this? Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). We have a prize for the winner! link].
WAXING UNLYRICAL | MONDAY, SEPTEMBER 28, 2015
[Twitter] Monday Roundup: the Indian Scene
Twitter Facebook Google+ LinkedIn Monday Roundup: the Indian Scene. Last week I was honored to keynote India’s largest communications conference, PRAXIS. So I thought this week I’d introduce you to a few bloggers (and a media star!) on the Indian scene, who you may not have come across before. Enjoy! 1. Rules of Thumb for Successful Brand Publishing. Why: “In order to be effective, brand content must be mapped to business objectives and be appealing,” says Ancita Satija as she explains (right here on WUL!) Eight things companies want from their PR agencies.
GEOFF LIVINGSTON | MONDAY, SEPTEMBER 28, 2015
[Twitter] How Men and Women Differ Online
Meanwhile, men prefer more, shall we say, martial networks (cliche alert) like Twitter and reddit where there is more sparring and contested debate. Social Media equality gender Instagram man men online usage Pinterest reddit twitter woman womenI am not sure writing about this is a good idea, but after reading Pew Internet’s report breaking down how women and men use social media in different ways , I could not help myself. As the above statistics show — though there are drastic standouts — generally, men and women use the same networks at roughly the same pace.
SOCIALFISH | MONDAY, SEPTEMBER 28, 2015
[Twitter] The Marketing of Marketing is not Telling Us The Whole Story About Member Research
We wade through more messages about channel (Twitter, Facebook, etc.) You can find more articles like this on her blog www.SmoothThePath.net or follow her on Twitter. The marketing of marketing is big business. Billions of dollars of marketing products are sold each year: CMS’s, marketing automation, advertising, customer data analysis and more. We marketers are very good at marketing especially the most profitable marketing products. But the most profitable marketing products, the sectors getting the most buzz, can not necessarily solve our association’s problems.
FIREBELLY | MONDAY, SEPTEMBER 28, 2015
[Twitter] 9 Social Media Marketing Twitter Chats You Shouldn’t Miss
Twitter chats can be a great way to solicit (and share) social media marketing advice. The fast-paced nature of Twitter chats can make it difficult to keep up. The post 9 Social Media Marketing Twitter Chats You Shouldn’t Miss appeared first on Firebelly | Social Media Marketing & Management Company. Social Media Marketing TwitterHere is a list of my nine favorites that I think you’ll enjoy too! BLOGCHAT. What: Different blogging topics are discussed each week. Learn more ]. CONTENTCHAT. Learn more ]. SOCIALCHAT. Learn more ]. INFLUENCERCHAT.
TWIST IMAGE | SUNDAY, SEPTEMBER 27, 2015
[Twitter] Think Big. Act Bigger.
twitter. advertisingawards advertisingpodcast audio blog blogging brand businessbook businesspodcast csuitenetwork celebrityapprentice davidusher digitalmarketing donaldtrump facebook google itunes jwalterthompson jeffreyhayzlett kodak marketingblog marketingpodcast mirum mirumagency runningthegauntlet themirrortest thinkbigactbigger twitter wppEpisode #481 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Some people come into our lives in the strangest of ways. His approach was larger than life. Enjoy the conversation. audio. blogging.
TWIST IMAGE | SATURDAY, SEPTEMBER 26, 2015
[Twitter] Six Links Worthy Of Your Attention #275
Some think it's a great platform for content distribution, while others use it instead of blogging. A lot of the reasons can be pulled together by what it's CEO, Ev Williams (also the person behind Blogger , Twitter , etc.) Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. twitter. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Obama is having fun. We know when you go to work, and where you work. We own you.' Yikes." Alistair for Mitch).
PROBLOGGER | FRIDAY, SEPTEMBER 25, 2015
[Twitter] Reading Roundup: What’s New in Blogging Lately
Chat with her on Twitter @veggie_mama or be entertained on Facebook. The sun is shining, the birds are singing – I think spring has finally hit Melbourne! With that, I will leave you with this week’s links to ponder… Instagram Images: How to Stand out on Instagram // Social Media Examiner. This podcast was interesting – I’ve definitely seen the trend for very similar images being used on IG, particularly for specific niches. I’ve experimented with a lot, and I found the opposite of what I often expected. Number 3 I already knew, but Line? General
DANNY WHATMOUGH | FRIDAY, SEPTEMBER 25, 2015
[Twitter] ICYMI – Instagram, The Pope, 360 Video & $48
Twitter rolls out special emojis for the Pope’s visit. Twitter is removing share count from ‘Tweet’ buttons. Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week? Subscribe here. Instagram hits 400m users. 360 video comes to the Facebook newsfeed. How much are you worth to Facebook? About $48 … Gmail launches a block button. Image credit. icymi
SOCIALNOMICS | FRIDAY, SEPTEMBER 25, 2015
[Twitter] Millions of Fingerprints Stolen In Breach
Thankfully, Twitter was working so everyone could share their confusion/anger/feelings with the world. THE STORY – FINGERPRINTS STOLEN IN BREACH. Cybersecurity, hackers, breaches. These are all things that have become way too familiar recently. And it is about to get more familiar. Last spring, the Office of Personnel Management suffered a nasty breach said to be one of the biggest data breaches ever. Hold on tight because it just got bigger. Source: theSkim ). What to say when you thought TSA clearance was bad…. Yesterday the government updated us and said that 5.6 Yes, 5.6
SOCIALNOMICS | FRIDAY, SEPTEMBER 25, 2015
[Twitter] Getting Started with Social Media for Your Small Business
Social media also plays a very important role as Facebook, Twitter, LinkedIn etc. Facebook, Twitter, Pinterest, Instagram, Google+ are some of the prime networks that every company, big or small, young or established need to have an active presence on. Social media is the new driving force behind a majority of the marketers to promote their business. Competition is tough, and getting a wide and loyal customer base is quite an overwhelming task. Social media is only going to grow in the coming years. Listen to the rumor mills. are very important sources for these information. 2.
WAXING UNLYRICAL | FRIDAY, SEPTEMBER 25, 2015
[Twitter] Recap: the September 2015 #measurePR-palooza
October#measurePR Twitter chat announcement. Twitter Facebook Google+ LinkedIn Recap: the September 2015 #measurePR-palooza. In September, #measurePR pulled out all the stops in honor of Measurement Month. We had 10 guests (TEN!): Pierre-Loic Assayag of Traackr. Stephen Waddington of Ketchum. Richard Bagnall of PRIME Research. Margot Savell of Hill+Knowlton Strategies. Johna Burke of BurrellesLuce. Katie Paine of Paine Publishing. Donna Vincent Roa of Securing Water for Food TA Facility. Martin Waxman of Martin Waxman Communications. ” They have channels. Are empowered.
DEVUMI | FRIDAY, SEPTEMBER 25, 2015
[Twitter] How to Promote your Music When Using SoundCloud
Beginners SoundCloud music marketing music promotion online marketing online music marketing social media marketing soundcloud soundcloud marketing soundcloud plays soundcloud promotion soundcloud tips twitter marketing youtube marketingIf you’re on SoundCloud, and you want to know how to promote your music digitally, you’re going to have to be prepared to put yourself out there. While SoundCloud itself is an excellent music promotion tool, and I’ll look at that in this article, it works best when it’s being used alongside other online marketing […].
SOCIALFISH | FRIDAY, SEPTEMBER 25, 2015
[Twitter] Top 5 Twitter Management Tips for Non-Profit Organizations to Increase Followers Organically
Twitter serves as a great marketing tool and has become increasingly useful for all types of businesses who are looking to expand their reach. The challenge for most organizations on Twitter lies in getting a good number of followers, and growing followers. When trying to increase followers on Twitter, you should always aim for a loyal following – users who will engage with your Twitter page and share your content. You can increase the number of followers with good Twitter management. As a non-profit, you need to have or create your own personality on Twitter.
SPIN SUCKS | FRIDAY, SEPTEMBER 25, 2015
[Twitter] The Spin Sucks Inquisition: Lubna Sadik
To get to experience some of her brain, you can find her on: LinkedIn ; Twitter ; Pinterest ; and . By Gini Dietrich. Lubna Sadik is one of my most favorite people on earth. Not only is she pretty and kind and giving, she is ridiculously smart. She is one of the early Spin Sucks brand ambassadors and I’ve had a couple of opportunities to hang out with her in person in Ottawa, Canada (which is where she lives). You likely know her from blogging here from time-to-time. Ladies and gentlemen, Lubna Sadik. What is the Biggest Mistake You’ve Made in Your Career? huge pet peeve.
SOCIALNOMICS | THURSDAY, SEPTEMBER 24, 2015
[Twitter] All I Want for Christmas is a Tumblr Shirt
Just in case you missed it, The Donald announced on Twitter that he is breaking all connections with Fox News. All I Want for Christmas is a Tumblr Shirt. Tumblr is doing what no other social media site has done before. For their 10th anniversary they are introducing a fashion line featuring clothing with popular Tumblr posts. Tumblr has partnered with Print All Over to make your wardrobe one to be jealous of, hmm maybe you’ll finally win best dressed this year. Fashion meet Forward. Popular designs have come from Andrew B. Myers, Brian Vu, John Karel, & more. Source OnPolitics).
CONVINCE & CONVERT | THURSDAY, SEPTEMBER 24, 2015
[Twitter] The Venture Capitalist’s Guide to Content Marketing Strategy
He is also the author of “Twitter Marketing for Dummies,” “Branding Yourself,” and “Social CRM for Dummies.” Venture Capitalists See Content Across Companies. Kyle Lacy is the Head of Marketing Strategy at OpenView Partners, a venture capital (VC) firm. Before joining OpenView, Kyle led the global content marketing team for ExactTarget and the Salesforce Marketing Cloud. ” Kyle’s time at OpenView is split about 50/50 between OpenView’s brand (events, website, content) and consulting with their portfolio. In This Episode. Resources.
SOCIALFISH | THURSDAY, SEPTEMBER 24, 2015
[Twitter] Today’s #CultureChat: The Role of Core Values in Culture
In tomorrow’s twitter chat (1pm eastern), we’ll dig into this topic, so please join us! My post last week about Core Values got quite a bit of attention (thank you for the mention, SmartBrief!), so we decided to do this month’s #CultureChat on that topic: the role of core values in culture. Clearly developing core values is a box that many organizations feel needs to be checked when doing culture work, but are they really that valuable? Do they generate the results we’re looking for culturally speaking? What are the defining characteristics of “good” core values?
SOCIALNOMICS | WEDNESDAY, SEPTEMBER 23, 2015
[Twitter] Volkswagen CEO Resigns Amid Cheating Scandal
Twitter decided to join in on the Popemania and have special emojis that appear next to the hashtags: #PopeinAmerica , #PopeinDC , #PopeinNYC and #PopeinPhilly. You know it’s important when Twitter makes personalized emojis. THE STORY – Volkswagen CEO Resigns Amid Cheating Scandal. Volkswagen has been in trouble recently. With their emissions test cheating scandal being discovered earlier this week, all eyes have been on them. On Tuesday, CEO Martin Winterkorn resigned. Source: USA Today ). What to say when your teacher calls you out…. ” (Source: USA Today ).
WAXING UNLYRICAL | WEDNESDAY, SEPTEMBER 23, 2015
[Twitter] The Continuing Evolution of the Indian PR Landscape
Twitter chats. The trend of Twitter chats is catching on in India. An interesting example: a Google Twitter chat that invited entries to share an app idea for the Prime Minister’s office. million impressions on Twitter. Similar Twitter chat models are being adapted by various companies in India to discuss topical trends in the industry. Twitter Google+ LinkedIn The Continuing Evolution of the Indian PR Landscape. As the Indian PR landscape continues to evolve, it is fascinating to see clients adapt to the integration of digital efforts.
SPIN SUCKS | WEDNESDAY, SEPTEMBER 23, 2015
[Twitter] Why “The PR Industry is Dead to Me” is Overreaching
While this isn’t really a how-to step, he does say, “I am constantly posting videos on YouTube, beating up Twitter like a bully, and banging on every other social platform available to me.” He talks here about creating content on YouTube, Meerkat, Twitter, Periscope, and Facebook. In other words, the expert will “beat Twitter up like a bully,” which means the journalist will get the beating, too. By Gini Dietrich. And involve them in approvals and getting their voice right. But not in creating, publishing, and distributing it. Do Your Own PR.
BILL HARTZER | WEDNESDAY, SEPTEMBER 23, 2015
[Twitter] Tweet Containing Swear Word Appears on Yahoo! Homepage
How is it that a Tweet from Twitter, along with a pretty nasty swear word gets listed as a news story on the site’s home page? I’ve always considered the Yahoo! home page a place with family-friendly content. But lately it’s becoming more family un-friendly. So much so that I’m reconsidering my usage of Yahoo! as a home page for my web browser. Especially because my school age kids use my laptop from time to time to browse the web. Perhaps this “news story” made it onto Yahoo!’s But apparently not. Marketing
BILL HARTZER | TUESDAY, SEPTEMBER 22, 2015
[Twitter] 12 Websites Blocked by the People’s Republic of China
” On the back of the card, there are 12 websites listed: Sites like Facebook, Twitter, YouTube, Google, Flickr, and Instagram are all blocked. This week I am Beijing, China doing a keynote address about SEO and domain names. There is free internet access here at the China World Hotel in Beijing, but is it really free? Thank you for your kind understanding should you need any assistance please contact our service center and extension zero. Certainly there are probably other websites blocked in China but these are the ones listed on the card in my hotel room. Marketing Foo
SOCIALNOMICS | TUESDAY, SEPTEMBER 22, 2015
[Twitter] 5 Tools for Social Content Retargeting
Twitter Tailored Audiences. Twitter’s tailored audience tool allows anyone who engages in Twitter advertising to define groups based on existing or potential clients with your brand. For example, you can highlight users who have searched or interacted with specific subjects or brands even away from twitter. You can also utilize browser cookies through ads partners to match information on existing Twitter accounts so that you can easily match selected user types to the ads you engage. WixShoutOut. And best of all you can retarget directly into Facebook.
KIKOLANI | TUESDAY, SEPTEMBER 22, 2015
[Twitter] Top 15 Editing Tools for Bloggers
You plan to write a blog post within two hours, but you end up spending most of that time on Twitter, Instagram and Facebook? There are many talented bloggers worthy of admiration, but no one has ever written an absolutely perfect first draft. You have to spend hours of researching through facts and figures, considering the opposing arguments, organizing your notes and resources, and writing a brilliant post that would attract tons of views, shares and comments. That’s not enough. If you don’t edit the content, you won’t come anywhere near the results you’re aiming for. Quabel. Skitch.
DANNY BROWN | TUESDAY, SEPTEMBER 22, 2015
[Twitter] My Social Media Story – How Telling My Story Helped Me Find Support
The email that meant the most came from a Twitter acquaintance of mine named Heather. T his is a part of a special series looking at how social media has impacted the lives of its users. This week, the story comes from Karen Wilson. Every time I hear someone talk about how scary they think being online is, I can’t help but think how different my life would be if I wasn’t so connected online. Questions Without Answers. When my son, Brandon, was about 3½ his caregiver suggested that we have him evaluated for language delays. So we did. Waiting is Stressful. Her action motivated me.
CONVINCE & CONVERT | TUESDAY, SEPTEMBER 22, 2015
[Twitter] Which Makes Social Work: Inspiration or Perspiration?
Twitter’s shift from a watering hole to a voyeuristic platform. Scott’s Twitter. Social Pros on the Road. First, it should be noted that this episode of Social Pros is brought to you from the car, where I am driving Scott Stratten and myself from Content Marketing World back to Indiana. The audio quality is not the best, but the conversation is pretty great. Yet produces one, maybe two blog posts per year. The reason? Quality over quantity. Scott is a strong believer in only producing content when it’s stellar. ” —@jaybaer (highlight to tweet). Resources.
WEBBIQUITY SMM | TUESDAY, SEPTEMBER 22, 2015
[Twitter] 22 Expert Guides and Reviews of 200+ Social Media Tools
Noting that 26% “of marketers spend 6-10 hours a week on social media,” Debbie Friez proceeds to “explore twelve possible problems and the tools that can help solve those problems and make you more productive,” among them Directr , which lets you “easily create videos” and “includes tons of storyboards to help you organize your video”; Nuzzle “for Facebook and Twitter, tells you when your friends are sharing a piece of content and emails you with the details of the latest posts”; and Uprise.io for competitive research.
FEVER BEE | MONDAY, SEPTEMBER 21, 2015
[Twitter] How To Measure and Improve Your Community’s Growth and Conversion Rates
You can track this using mention on social media from existing members (you will need the twitter accounts of your members to do this) or simply by having an option on the registration page asking people how they heard about the community. Begin with the number of new visitors to your community. This metric shows you how many people you’re attracting to visit your community for the first time. This is simple to discover in Google Analytics. 1) Select new visitors. 2) Click on new visitors. 3) In the top right select back the previous year. 4) Export the data as a.csv file. Decision Tree.
CONVINCE & CONVERT | MONDAY, SEPTEMBER 21, 2015
[Twitter] How Periscope is Breaking Media Boundaries
Watch what happens on the map below – in realtime – as Fiorna made Donald Trump’s Twitter mentions diminish ( highlight to tweet) : Periscope Revolutionizes the Media Industry. Paul Ronzheimer, a German journalist, began using the app to capture unedited, live footage of his travels with a group of Syrian refugees from the Greek island of Kos across Europe (follow Paul on Twitter/Periscope ). The Second GOP Debate. It was another huge night in politics on Wednesday, as CNN hosted the second Republican debate for the 2016 race to the White House. Some highlights?
SOCIALNOMICS | MONDAY, SEPTEMBER 21, 2015
[Twitter] Hire Social Media to Help You Find the Best Employees
Tweet it with the right hashtag and post it on your Facebook page; Twitter – Speaking of tweeting with the right hashtag, Twitter is an excellent venue for finding good candidates. As a hiring manager, you’ve got to use everything accessible to you find the best people for your company. Have you thought about social media? More and more job seekers are using social media; it’s a great place for hiring managers as well. The job hunt goes both ways – you want to seek out the best possible candidates, but they are seeking you as well.
SMALL BUSINESS MAVERICKS | MONDAY, SEPTEMBER 21, 2015
[Twitter] Video Marketing: Over- Or Under-Used?
Native ads are those ads that pop up in your Twitter and Facebook feeds (and other places) that look a lot like your normal feed posts. One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. In fact, while it is used quite extensively (as of November 2014, 300 hours of video are uploaded to YouTube every minutes), I’d say it’s still a bit under-used. Here’s why. Search engine marketing has the largest share.
WAXING UNLYRICAL | MONDAY, SEPTEMBER 21, 2015
[Twitter] Monday Roundup: #PRAXIS2015
Twitter Facebook Google+ LinkedIn Monday Roundup: #PRAXIS2015. I’m leaving… on a jet plane… … Do know when I’ll be back again… I head to India tomorrow for more or less a month abroad (India + UK, all work!). I’m excited – this is my first time keynoting at #PRAXIS2015 , as well as teaching multiple workshops around India and the UK. also wonder where the scheduling gods were when we started working on this trip, because on the first leg of my trip, I will be in 7 cities in 9 days. That’s just crazy! Go Solo. ” 2. ” 4.
JEFF KORHAN | MONDAY, SEPTEMBER 21, 2015
[Twitter] Buyer Personas: Insights for Experience Driven Marketing
Meet me over on Twitter to take the conversation further. Connect with Adele on Twitter at @buyerpersona. Connect with Jeff on LinkedIn , Twitter , Facebook , and Google+. Meet me over on Twitter to take the conversation further. Connect with Adele on Twitter at @buyerpersona. This is Episode 51 of This Old New Business weekly business podcast with Jeff Korhan. In this episode Adele Revella provides shares valuable insights into understanding what your buyers are thinking throughout the buyers journey. So here’s the plan.”. Key Take-Aways.
TWIST IMAGE | SUNDAY, SEPTEMBER 20, 2015
[Twitter] The Brand Flip
twitter. advertisingawards advertisingpodcast audio blog blogging brand businessbook businesspodcast davidusher digitalmarketing facebook google itunes jwalterthompson liquidagency marketingblog marketingpodcast martyneumeier mirum mirumagency the46rulesofgenius thebrandflip thebrandgap thedesignfulcompany twitter wpp zagEpisode #480 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. have read loved and re-read every little book that Marty Neumeier (he's also the Director of Transformation at Liquid Agency ) has written. Slowly. Over time.
PROBLOGGER | SUNDAY, SEPTEMBER 20, 2015
[Twitter] 7 Crucial Parts of a Successful Outreach Strategy
Buzzsumo then allows you to drill down and see exactly who has shared this post on Twitter. This is a guest contribution from Jonathan John. If you’ve been reading how-to blog and content marketing blogs for very long, then you’ve no doubt come across this buzzword: outreach. Nowadays, all the big guns are talking about outreach and how it’s gonna revolutionize content marketing and take your latest blog posts from 0-100 real quick. But what exactly is outreach? Well, in short, outreach is the art of getting others to share or link to your posts. No, seriously.
TWIST IMAGE | SATURDAY, SEPTEMBER 19, 2015
[Twitter] Six Links Worthy Of Your Attention #274
Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: Tribeca Storyscapes 2015: Experimenting with Immersive Documentaries in that Awkward Headgear Phase - PBS. "I had a great talk with one of the pioneers of VR movies and immersive experiences this week. Alistair for Hugh). personal Knowledge database - Intuition Analytics. Hugh for Alistair).
SOCIALNOMICS | FRIDAY, SEPTEMBER 18, 2015
[Twitter] 7 Mobile Apps to Manage Social Media On the Go
DrumUp helps you out by cutting your Twitter, Facebook and Linkedin management time in half through a smart workflow giving you the ability to juggle multiple social media accounts from a single dashboard. Plume – easy Twitter management. Designed exclusively for Twitter and Tweet maniacs, Plume – the app was formerly known as Touiteur – is a complete package. Plume also helps you track Twitter conversations simply by including a smart discussion reader. The task of balancing multiple social media accounts can often be intimidating and nerve wrecking. Socialnomics
SOCIALNOMICS | FRIDAY, SEPTEMBER 18, 2015
[Twitter] Boost the Social Reach of Your Corporate Video
For example, making use of a question that encourages tagging on Facebook or retweets on Twitter (e.g. You’ve Made A Corporate Video, Now what? Creating a corporate video is just the beginning of a wider strategy for increasing customer awareness of your business. After putting what will likely be a significant amount of time and effort, not to mention expense, into creating your corporate video, you will be eager to see a tangible return on the investment you have made. Using your video in email marketing, for instance, can significantly drive up your average click through rate.
PROBLOGGER | FRIDAY, SEPTEMBER 18, 2015
[Twitter] Reading Roundup: What’s New in Blogging Lately
Chat with her on Twitter @veggie_mama or be entertained on Facebook. It’s the weekend again (with bonus school holidays for some!) and the wrap-up of blogging goodies online. No matter how much I think I’ve read on a topic, there’s always something I learn, or a new perspective to take that I haven’t explored yet. How to Boost Your Engagement with Visual Content // Social Media Examiner. Definitely a few new ideas I hadn’t thought of yet, and links to the tools that make them. Do you agree with these? SEO Tips for Social Media Managers // Sprout Social.
SOCIALNOMICS | FRIDAY, SEPTEMBER 18, 2015
[Twitter] 4 Brands That Are Really Killing It with Social Selling
ModCloth’s Product Cards on Twitter. But did you know that good ol’ Twitter can actually do the same thing? Twitter product cards are an easy and extremely eye-catching way to get your products into the conversation on social media without even lifting a single finger. They implemented Twitter’s product cards right in the source code of their product pages. With dedicated Twitter handles for different geographical regions, they took their own “Think Global, Act Local” tagline to heart. million from Twitter sales alone. Still confused? In Closing.
SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 18, 2015
[Twitter] 5 Online Marketing Terms You Should Know
Popular social media websites include Facebook, YouTube, Pinterest, Twitter, and LinkedIn. When it comes to Internet marketing, one of the most important things to learn right off the bat is the terminology. You can get lost in the maze of language if you don’t understand what HTTP and FTP stand for. Of course, just knowing the language isn’t enough. You’ve also got to know what the significance of each term is and how it can help you in your quest for more traffic, generating leads, and converting traffic to sales. They make great marketing tools.