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How Snapchat is Revolutionizing Modern Day Advertising for Nonprofits


She enjoys traveling and spending time outdoors. Social media in general has had a profound impact on the way that people interact and do business, but many people have overlooked its effects on nonprofits. Social media ads and sharing have increased awareness for organizations in a big way in the past few years, but how far can that concept stretch? Succinct Messages Pack a Punch.

How You Can Use Promotional Products to Boost Your Social Media Campaign


recall a travel agency that gave promotional rubber duckies with the agency name and a hashtag printed on them to everyone who booked a trip. Travelers then shared a picture of their rubber ducky in various vacation spots with the hashtag attached. It’s no mystery why more and more businesses are turning to social media to help bolster their marketing campaigns. Potluck

5 Attention Grabbing Twitter Marketing Tactics for Non-profits


Her other areas of interests include business and travel. Twitter is perhaps one of the fastest-moving social platforms. With hundreds of thousands of tweets being shared every day, maintaining visibility and driving engagement become key challenges for most Twitter marketers. Here are a few tips for your non-profit to make sure that its tweets don’t go unnoticed.

Change Happens. Are you ready?


The direction of travel of an organization is set by its senior executives and is overseen by a board. Guest post by Stuart Easton. —————-. Change Readiness Challenge. So are you ready for change? TransparentChoice is challenging you to find out how ready you really are. We will also publish overall results allowing you to benchmark yourself against your peers.

3 Tips For Nonprofits To Boost Their Social Media Presence


Jolkona Foundation, a nonprofit that nurtures future philanthropists, pins videos and photos from various places it travels and helps those in need. The primary goal of Sec. 501 organizations is not profit. But all companies, regardless of how they’re organized under IRS law, need revenue and supporters to accomplish their missions. Social media offers the perfect platforms to do this.

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Is Your Online Community Changing with the Times?


The days of traveling along the volunteer “ladder” for a period of 15 years in order to get to the Board are disappearing. Contact me for details! ——— Today’s “new normal” involves continuous change, which is something the Millennial generation has simply come to expect. We like consistency. We like things to stay the same. This is a challenge. The Changing Volunteer Model.

How to Monitor Your Organization Online


Because news travels fast across social media, it has been the setting for many public relations disasters. It’s not always pleasant to hear what your partners and competitors are saying about your organization online. Try some of the tips and services below to ensure you can keep tabs on your organization in a way that’s beneficial and not distracting, without going over budget.

How to Use Content Curation To Grow Your Online Presence


One might need to travel to a large library, special collections or the headquarters of an association to get technical data. Guest post by Don Sturgill. ————-. In the not-too-distant past, information could be difficult to come by. The Internet changed all that. Now, we are bombarded by information and often suffer from information overload. The Tools You Need.

Would you join a Community Manager Association?


Maggie McGary posits the question on her blog  [my bold]: How many associations pay not only ASAE dues, but also registration and travel for multiple staff to attend one or more ASAE conferences a year–easily more than $1,500 a year per person? A lot. basically any position on an association’s staff has at least one association representing that profession. There’s obviously ASAE.

Eleven Ways Facebook Page Timelines Change Your Content Strategy


You don’t need to include the name of your organization in your main avatar because the name of your Facebook page travels with your avatar everywhere on Facebook. 5. The new Facebook page timeline layout changes the way your organization needs to think about content. For example, custom tabs to encourage users to join and or share a fundraising campaign. Think Pinterest. 9.

The Chicken and Egg Problem of Nonprofit Social Media Measurement


And if I’ve been “doing” social media for associations for five years now and know a lot of these resources just through osmosis or the nerd circles I travel in, what about someone totally new to nonprofit social media management/measurement? Almost. Web analytics is basically an even playing field because Google analytics is free, as are other web stats tools. Not the case for social media.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)


Meg is a high-energy girl living in Portland, OR that loves traveling, being active, spending time outdoors, and eating (A LOT)! Guest post by Meg Rulli, Co-founder,  ModMark Group. ———— “I don’t have time for social media.”. “I don’t have the money to hire anyone to do our social media marketing.”. Social media? wouldn’t even know where to start!”. More like this.

The #FutureOfBusiness Is Social: Adapt Or Die


The speed at which information travels external to the organization effects the company internally. I spoke to someone the other day, who, like me, was trying to sell nascent technology/solutions to businesses who were less inclined to buy, let alone understand these new products and services. Here’s the reality: Media consumption has changed. Technology and social media. Far from it.

The #FutureOfBusiness WILL Radically Change Everything As We Know It


The strength of the collective voice and the speed at which this information travels has squarely transferred power from the business to the hands of the consumer. I had the pleasure of taking part in  GoToMeeting  in Canada’s  #FutureOfWork  debate on Twitter recently. All this evolves the #FutureOfBusiness. how this change will impact business. Business does NOT live in a vacuum.

The flow, the stream and the firehose: social is at the end of the beginning


“…our level of social connection has grown to the point where new ideas can travel much more quickly and economically: this includes all ideas, not just those involved in tech blogging, but tech blogging too. Read this great post by Stowe Boyd:  The End Of An Age, Or The End Of The Beginning? Which is, that the social web is maturing. ” worry. Content Strategy

Association Social Media: ASCD


Our team travels to the ASCD Annual Conference and Exhibit Show each year. ———————  . Meet Tina Byland, ASCD’s Social Media Specialist! 1. First things first - in what department in your organization does your role sit? Who do you report to? . My role as social media specialist sits on the communications team here at ASCD. all week. Facebook.

Conference Season: Learning for More than Members


Since I was going to have to travel all day anyway, I cleared my schedule and figured I would walk the floor looking for ideas we could turn into new campaigns (and more billable work).  You’ve made the investment in time and travel to speak with people. This is the inaugural post for our BRAND NEW “INDUSTRY INSIDERS” COLUMN. Spring conference season is upon us. 

Pinterest demographic data


Online habits include domestic travel planning. Their boards might look something like this: As you can imaging, those in the travel industry (domestic) or craft and home improvement stores should see this as a potential opportunity should Boomers & Boomerangs fit within their target audience. Just something to think about. An example from the post: Boomers & Boomerangs.

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Cool Social Tools: BigMarker


Don’t have time to travel to headquarters half way across the country? This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. ————-. Site: Enter, BigMarker. Before Your Conference. During Your Conference.

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Understanding Meetings Cost in the New Reality [HYBRID EVENT 5/23]


Participate in a “hot-button topic” with engaging content that is fresh, relevant and applicable to the meetings, events, travel and hospitality industries. CommPartners( @CommPart ) is teaming up with the Hospitality Industry Professionals Network ( @HipN etwork ) on May 23rd to deliver the most interactive, entertaining and stimu lating hybrid event ever. Don’t wait!

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Is the Financial Services Industry Poised for Market Disruption?


The segmentation opportunities outside of transaction can be broadened to include interests, motivations, and purchase influence, travel preferences, creating a more holistic view of the customer and enabling greater opportunities for predictability. Back then, being a bank customer often meant you would be a customer for life. Leaving a bank was difficult. After That was then. This is now….

What freedom in a humanized culture looks like [case study]


Netflix’s policy for expensing, entertainment, gifts, and travel: “Act in Netflix’s Best Interest” That’s it. Jamie posted about this last week , and I think we’re both just at the beginning of a whole series of possible posts about the human attributes we see in this Netflix slide deck about their corporate culture. Stay creative and small?

Digital media etiquette: Where do you stand?


With more and more people working from home and traveling for work purposes,  conference call services  have become a major hit for businesses. Modern technology has made of us less formal when it comes to communication. Just because you’re not always able to see the person in whom you are speaking to, doesn’t mean that you can cease to use good manners. Social Media. Blogs.

Digital disruptor: How Bitcoin is driving innovation in entertainment, media and communications


Read PwC’s report to learn about the evolution and impact of Bitcoin, and its adoption in sectors such as entertainment, media video games, casino gaming, travel & tourism, telecom and internet. My friend David Neff has written an excellent white paper about Bitcoin for PwC. Bitcoin is a digital peer-to-peer currency which has been gaining momentum globally. In 2013, Bitcoin had 3.4

Book Review: iPhone Millionaire


In partnership with Lisa Lambden, he founded The Travel Channel Academy ( ) and New York Video School ( ). This is a guest post from  Michael Rosenblum , author of  iPhone Millionaire. However, you may be the first to see whatever it is I end up creating, right here on this blog. So watch this space. call it ‘screenworld’. And screens demand video.

Defining Human-Centric IT


The current model of government is not longer sustainable, and a road that government simply cannot afford to travel. Love this infographic from GovLoop. “The emerging human-centric IT model is the next evolution for government agencies. This model allows government to be more responsive and proactive to citizen and operation needs. Dead End Ahead: Traditionalist.

Book Review: The Crowdfunding Revolution


For individuals in developing nations, crowdfunding is a viable option insofar as the internet and mobile phones allow entrepreneurs to communicate with potential investors without the cost of travel. This is a guest post from Dan Marom, co-author of The Crowdfunding Revolution. ” –which feeds my Humanize -ing obsession, how could I not recommend this? More: “Organic.

Virtual Conferences: Advantages That You Should Know


You are able to interact with people all around the world, without having to travel to them. Would you plan your 5 year olds birthday party at a night club? Of course not. Planning is crucial for any event. If you are thinking about going virtual with your next conference, take the time to understand the advantages, and how it can empower your membership engagement strategy. Join us!

Crowd Empowered Microfinance


For individuals in developing nations, crowdfunding is a viable option insofar as the internet and mobile phones allow entrepreneurs to communicate with potential investors without the cost of travel. Here’s a followup post by Dan Marom, after he shared some insights last week into his book about the Crowdfunding Revolution.  . Ending the worlds poverty is no easy feat. As a Ph.D.

The evolution of social tools


And coming out at the same time, a story on Techcrunch about the geolocation app Gowalla being reborn as a “travel and storytelling app&# : Several months ago, the team sat down to dream it all up again. Just out: a couple of articles about familiar social tools reinventing themselves. It’s available for use as an iPhone app, on the Posterous website, or via email. Humanize

It’s the Season of Giving!


Tim , Creative Director : My wife and I travel to New Jersey to spend Christmas with my family and a few days after the holiday with her family. It’s the Season of Giving, and here at CommPartners , we want to give you the inside scoop on some of our favorite things about the holiday season. went around the office and asked some of the staff: “What do you enjoy most about the holidays?”.

Check us out on Pinterest!


Just be warned, there’s no need to follow either me or Lindy unless you want to see her housewares, fashion and cats boards and my travel, ink, beach and soccer boards. Did you know we have a “SocialFishy Stuff” board on Pinterest ? Check it out for our collection of the best infographics from around the interwebs! Got any good infographics?

Not So Lonesome Expats: How New Technology Helps Workers Connect


Business traveling used to mean time away from family and friends without any real communication. It has never been easier for social expats to find other travelers from back home or connect with foreign workers away from their homeland as well. Today, with social media tools, blogs and conference calling abilities, every expat can maintain a social atmosphere. Interesting Expats.

What Will Success Look Like?


They cannot afford the time and expense required to travel to distant locations for CE courses, offered only once or twice a year.  In the last month or two, I have struggled with how exactly to start the first chapter of the book I am writing (with significant contributions from Andrea Pellegrino). Should I start with analyses of the new consumer and the changed nature of demand? Student X.

Link Love Monthly: Best of November 2010 [experimental]


KLM surprises travelers to see ‘how happiness spreads’ (About Foursquare). Here’s a monthly selection of links to some of the most interesting posts that we’ve read and shared over the last 30 days. These kinds of posts are what inform our own writing here at SocialFishing; hope you’ll dip in and out at your leisure! The Problem with Influence (Danny Brown). Truth. Toolbox.

Tell us what you think about Open Community.


Here’s where we traveled last week. Get this badge. We know lots of you have now bought the book. Please give us feedback, let us know what you thought, let us know how you’re sharing ideas with colleagues, let us know if you disagree with anything in the book… We’re dying to hear from you. Check out the schedule for our Open Community Virtual Book Tour for next week.

Latest from the Open Community Virtual Book Tour


Here’s where we traveled last week. Don’t have the book yet? Buy it now.  We want to hear your thoughts on it! Get this badge. Here’s the schedule for our Open Community Virtual Book Tour for next week. 11/22/10 –  Skyline Trade Show Tips – we’ll be talking about the open community around your tradeshows. Got a particular interest in any of these topics?

Who does social media for your association?


Since then: - a lot more associations have started staffing their social media efforts, based on the totally unscientific evidence of what I’ve seen in my travels, plus the fact that we get asked for help on the question on a weekly – and growing – basis). - we’ve added a Social Media Mavens group to YAP, for anyone doing the work of social media for their orgs.

Social Media and Travel

Social Media Marketing

It means that more of us are doing things on the web (or mobile web, as the case may be) while we're on the go, and there are certain things those of us in the digital world look for when we travel - at least with regard to infrastructure. JetBlue made a name for itself in the social media space after a difficult travel situation thanks to severe winter weather in 2007. Thanks, Delta!

Travel Essentials for Speakers, Authors, and MarComm Pros

Spin Sucks

Last week, Shonali Burke wrote a blog post called, “ Travel Essentials for PR Pros…Or What’s in Your Wallet? Because I’m on my 14th straight week of travel (I don’t know how consultants do it), I’ll give you a sneak peak as to what is in my travel bag. So it travels with me for the consuming part of my content day, but not the creation.

46 Travel Tools to Optimize Your Next Vacation

Convince & Convert

As we bathe in the memory of friends, family and BBQ over this week’s Memorial Day holiday, our minds are now tuned up and ready to hit our favorite travel season – summer. While there are literally thousands of online tools and apps to help you plan the perfect retreat, here’s my top 46 list I hope will make your travel season one that’s effortless, fun and filled with great memories.

The New Business Traveler

Twist Image

While it's nice to think that Skype , WebEx or Facetime removes the need for business travel, nothing could be further from the truth. The thing is, that technology can now enhance the business travel experience. As brutal as travel is (and, as a Super Elite member, I can tell you that the road is hard, cold and miserable), it has changed dramatically over the years. Yes, the post 9/11 travel experience is tougher - longer lines, rules and limitations, etc, but for most businesses, it is a necessity. If I have to travel for more than five nights for business?

3 Common Sense Tips for Holiday Travel (Stay N Abroad)

Stay N' Alive

With many of us hitting the road and the skies during the next week, here are a few common sense tips to make traveling a little easier. social tips Travel holidaysTip #1--Check the Weather This should be obvious, but many of us get so locked into our plans we forget to take the weather into consideration. The consequence--he was stranded on a shutdown 1-80 in Wyoming.

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