Social Media Strategies Summit

APRIL 11, 2024

The latest data from January 2024 shows that 93.2% of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024.

Social Media 226

Social Media Tips Marketing UGC 226

The Social Media Hat

APRIL 13, 2024

Are we in the midst of the 4th industrial revolution? How is AI impacting marketing today, and tomorrow? The post Adapt or Be Left Behind: AI’s Marketing Revolution Awaits appeared first on The Social Media Hat.

Marketing 180

Marketing Industry Social Media Newsletter 180

Social Media Today

APRIL 10, 2024

With the multi-lingual population growing, creating ads that address these audiences may be a valuable consideration.

Research 191

Research 191

Jon Loomer

APRIL 14, 2024

Most Meta advertisers know that an auction drives ad delivery, but do you know how this works ? While a typical auction rewards the highest bidder, the Meta ad auction is slightly different. Bids still contribute, but Meta is also trying to show ads to users who are likely to perform your goal action. Relevance and user experience are part of the equation.

How To 153

How To Project Advertising Engagement 153

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Social Media

The Realtime Report

APRIL 23, 2024

Top 8 Elements Every Assignment Cover Page Should Have If you have ever submitted homework assignments, you might already know what an assignment cover page is. As per MS Word Cover Page Templates, a cover page is the first page of an assignment, which provides general information about the document to readers. It provides a quick understanding of what the academic paper is about and introduces the document briefly to the readers.

Template 113

Template Templates Project Course 113

Convince & Convert

APRIL 12, 2024

The struggle is real for social media leaders, managers, and teams. Whenever you mention that you work in social media, from the outside looking in, people think that you take a photo and/or video and just hit “post” to make the magic happen. Nevertheless, we know it takes much more work to manage a brand on social media. This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement.

ROI 138

ROI Team Social Media Metrics 138

The Social Media Hat

APRIL 6, 2024

It's possible you're utilizing too much marketing automation, and jeopardizing your business. The post Automating Your Social Media? Beware of These Common Pitfalls. appeared first on The Social Media Hat.

Social Media 163

Social Media Marketing Newsletter 163

Social Media Today

APRIL 17, 2024

EU regulators have argued that Meta's 'consent or pay' approach is not in alignment with the intention of the law.

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Jon Loomer

APRIL 1, 2024

I love these real-life examples… When advertisers complain about over-reporting in Ads Manager , there’s usually a good reason. It could be pixel, API, or event issues. Or it could be a misunderstanding of the results. Real-Life Example Here’s an example. I’ve been running a test for a free subscription. I created a separate landing page and form for the test, and I tag people in my CRM when they subscribe there.

Conversation 144

Conversation API Eventful Report 144

Amy Porterfield

APRIL 11, 2024

Listen on… Mastering the art of public speaking, crafting irresistible lead magnets, and building a six-figure business with Mike Pacchione. My friend, my guest today has built an […] The post #670: Excel At 1-on-1 Coaching, Public Speaking, & High Converting Lead Magnets with Mike Pacchione appeared first on Amy Porterfield | Online Marketing Expert.

Marketing 113

Marketing List 113

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. Integrating chatbots can transform your customer relations by automating responses to common queries and collecting feedback, freeing your team to focus on more complex issues.

Hubspot 101

Hubspot Template Templates API 101

Oktopost

APRIL 18, 2024

Patrick Barbera, Director of Product Marketing at IntelyCare, and named in the Top 100 Product Marketing Influencers by Product Marketing Alliance reveals why picking the right marketing KPIs to track and measure can significantly impact the direction and success of your marketing efforts. Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging

Repository 88

Repository Marketing Data B2B 88

The Social Media Hat

APRIL 7, 2024

Paying more than a few hundred dollars a month for marketing tools? This will help. The post Agency Overload: Finding the Path to Simplification in Your Marketing Tools appeared first on The Social Media Hat.

Tools 154

Tools Marketing Social Media SMS 154

Social Media Today

APRIL 11, 2024

The process would enable brands to create AI characters that sell their products in the app.

Products 206

Products Brands Process 206

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Jon Loomer

APRIL 7, 2024

Here’s a myth that you might believe regarding Ads Manager overreporting. Honestly, I believed it forever. Here’s the situation… You have a purchase event that fires on page load. Someone clicks your ad and makes a purchase on your website. After they complete the purchase, they refresh the confirmation page three times. Will Ads Manager report four conversions because the page was loaded four times?

Eventful 129

Eventful Report Conversation Examples 129

Amy Porterfield

APRIL 16, 2024

Listen on… How my exclusive Momentum membership has scaled my business and upleveled my community. Today's episode is very close to my heart because I’m sharing something with […] The post #671: A Look Inside My Membership: Momentum appeared first on Amy Porterfield | Online Marketing Expert.

Communities 107

Communities Marketing System Organization 107

Sprout Social

APRIL 16, 2024

Contrary to popular belief, you don’t need to be a data analyst to craft social listening queries that drive results. Social listening has always been a powerful tool for brands that know how to wield it effectively. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. These insights build stronger messaging, campaigns, product lines—the opportunities are endless.

How To 98

How To Sentiment Template Templates 98

Hootsuite

APRIL 17, 2024

Threads hasn’t even been around a year yet, but the new kid on the block has made a name for itself with 130 million monthly users. If you’re one of ‘em, you’re probably wondering: how do I stand out from the crowd? That’s where the Threads algorithm comes in, friend. The Threads algorithm is Meta’s secret recipe that determines who rises to the top of the pile and who languishes in obscurity.

HootSuite 82

HootSuite Feed Feedly Instagram 82

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

The Social Media Hat

APRIL 6, 2024

Instagram analytics provide insights into your audience demographics, their most active times, and the type of content that resonates with them. The post 7 Instagram Analytics Metrics Every Social Media Marketer Should Track appeared first on The Social Media Hat.

Metrics 143

Metrics Analytics Instagram Social Media 143

Social Media Today

APRIL 23, 2024

Could Threads be on track to become the real-time social platform of choice?

Data 198

Data Platform 198

Blog2Social

APRIL 21, 2024

With over two million monthly active users, Instagram has become one of the most favored social media apps of Gen Z. The platform opens a vast opportunity for businesses to reach relevant audiences and grow brand awareness. Instagram’s features help you grow your business in many ways. You can stay creative and authentic with various […] Der Beitrag 8 Effective Instagram Marketing Strategies to Drive Business Growth erschien zuerst auf Blog2Social Blog – Tips for social media marketi

Instagram 64

Instagram Strategy Marketing Authentication 64

Amy Porterfield

APRIL 1, 2024

Listen on… This copywriting strategy will completely transform your business with Donald Miller. Happy April Fool's Day, my friends! Donald Miller has taken over the Online Marketing Made […] The post #666: April Fool’s Takeover: Why Telling Your Story Will Not Help Your Business with Donald Miller appeared first on Amy Porterfield | Online Marketing Expert.

Strategy 111

Strategy Marketing 111

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Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities.

Fashion 96

Fashion Influencer Ensembli Instagram 96

WebInKnow

APRIL 23, 2024

I am often asked to critique marketing plans and programs as well as tactics like websites, and social networking feeds. My typical responses—“What's the goal?” and “What problems do you solve for your buyers?”—often throw people off.

Social Networking 62

Social Networking Feed Feedly Marketing 62

The Social Media Hat

APRIL 20, 2024

It's crucial for marketers and business leaders to understand what AI is, its historical roots, and why its impact on marketing is profound. The post The Evolution of Marketing: Navigating the AI Revolution with Confidence appeared first on The Social Media Hat.

Marketing 98

Marketing Social Media Strategy 98

Social Media Today

APRIL 22, 2024

TikTok's latest program offers rewards for users spending more time in the app.

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185

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Discover just how easy it is to boost SEO with social media.

Social Media

ProBlogger

APRIL 17, 2024

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It hits you like a TON of BRICKS! It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. With the idea fresh in your mind you sit down at your keyboard and BANG it out – desperate to hit publish as quickly as you can for fear that someone else will beat you to the PUNCH !

Process 53

Process Construction Publishing Blogger 53

Amy Porterfield

APRIL 9, 2024

Listen on… Why focusing on the structure of your teams (and my genius idea for how to do it) is the smartest thing you can do for your […] The post #669: The Genius Business Idea I Wish I Had Thought of Sooner appeared first on Amy Porterfield | Online Marketing Expert.

Team 106

Team Marketing How To Collaboration 106

Sprout Social

APRIL 9, 2024

In October 2023, I interviewed for a VP of Social and Content Strategy role for a very well-known and established brand. I met with the executive recruiter and had a pleasant and positive conversation that made me initially excited for the role. As we were wrapping up, they asked if I had any questions for them. I replied, “Can you give me an idea of how involved the C-suite is with the social team?

Team 91

Team Meeting Report Social Media 91

Tweaklibrary

APRIL 18, 2024

Minecraft is a hot favorite amongst gaming geeks and the regular updates make it all the more enticing and addictive. However, the recent iterations of Minecraft have put forth challenges for gamers. But, isn’t that the joy of gaming? Talking about the challenge, Netherite is one of the most powerful materials in Minecraft. With it, you can craft the strongest tools, armor, and weapons.

How To 19

How To Template Templates FAQ 19

Audiense

APRIL 23, 2024

A handful of leading marketers were asked to describe how agency life will change and evolve in 2024. The common theme among their answers was that “higher-level strategic thinking”, and the commitment to upskilling and staying ahead of the curve, is what’s going to separate the successful agencies from the rest.

Campaign 94

Campaign Data Strategy Marketing 94