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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer. Special Guest: Maria Ogneva, Yammer. Maria Ogneva, Yammer @themaria.

The Real Roadblock to Social Business Success

Webbiquity SMM

Despite the fact that 82% of buyers say they trust a company more when its CEO and senior leadership team are active in social media, and 77% are more likely to buy from a company if its CEO uses social media (those stats themselves nearly two years old), “64% of CEOs do not use social media at all, with only 5% of all Fortune 500 company CEOs on Twitter,” according to The Guardian.

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Facebook: Improving Employee Communications?

Waxing UnLyrical

This initiative by my company has helped break down barriers between team members in different cities. Here’s a sneak peek into the Bunker family: And not only does it help different teams engage with each other, but it also provides a platform to connect and engage with top management directly. An organization’s strength lies in its people. bridge too far?

Our Job in PR is So Much Easier Now Thanks to Mobile

Spin Sucks

Mobile Messaging for Teams. Collaboration tools such as  Jive and Yammer allow employees, customers, and partners to collaborate on work-related matters.  . Marketing Mobile Marketing apprise mobile cotap jive mobile marketing slack teamchat yammerBy Jeff Corbin. Why do I say this? It generates a push notification notifying end-users when something new is uploaded to their app.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

After a 14-day free trial, the service is priced at $10 per month (or less per user for larger teams) with a 50% discount for non-profits and schools. Within “engagement,” for example, you can evaluate the “degrees of separation” between a company and its audience, schedule tweets, and assign tweets to different team members for response / follow up. PingTags.

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Major Social Media Acquisitions: 3 Must-Reads


By Trefis Team has agreed to buy Buddy Media, a leading social media marketing platform for $689 million in cash and equity. Billion Yammer Buy, Microsoft’s Social Enterprise Strategy Takes Shape. Big companies have been acquiring social media startups a lot lately. Salesforce Buys Buddy Media To Ride Social Media Marketing Wave. With $1.2

4 Reasons to Use Social Enterprise Networks for Business


Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Then, they are continually rewarded as they watch project teams bring the idea to fruition.

The role of social media in managing projects for brands

It’s possible only when inter-team communication and client communication bottlenecks are gotten rid of. Imagine a project requires the involvement of 20 employees, split in 4 teams, each team consisting of 5 members. The teams need to communicate with each other. Hiring a team of developers to build an internal project management environment is costly. Source.

Yammer asks: What's Happening at Your Company?

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News , Productivity , Social Media , Tech Tools > Yammer asks: What’s Happening at Your Company? Yammer asks: What’s Happening at Your Company? by Shane Robinson on September 9, 2008 While watching the streaming video of the TechCrunch50 conference yesterday, I just caught the last couple minutes of the demo for Yammer. Hawai?i

18 Expert Guides to Using Google+ for Business

Webbiquity SMM

Steve Hart makes the case that Google+ will be the “social platform of the future,” for example, by using its technology to replace other services like Yammer, Skype, and EventBrite; by becoming the dominant source of business ratings (not good news for Yelp); and through Google Hangouts, which he says “may be the most powerful tool, yet.” Using Hangouts? Dustin W.

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Social Networking to Advance Your Career

Janet Fouts

Some for news and research, others for team communication, professional development and keeping an eye on the competition. Use your internal corporate networks and tools like Chatter or Yammer to reach out within your organization to others of like minds. See the photos  from DJ Cline here. moderated this panel of tech rockstars. LaSandra Brill  Sr. Erica Lockheimer  Sr. Efficiency.

Five Ways to Become a PR Technologist

Spin Sucks

We can’t know it all, and for some of you, you have large enough teams where you can rely on experts in each area, but it’s important to have a level of curiosity and a need to self-inform. We need to know enough to be dangerous so we can have the conversation with our IT team. This week our guest posts focus on adapting the traditional to the new.  Test new technology.

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This Guy Moves to Pittsburgh and You Won’t Believe What Happens Next

Social Media Strategery

started Booz Allen’s unofficial  Yammer community and helped take it to more than 7,000 members before it became an official corporate tool. If I’m not saying these things enough to my team, call me on it. I ask a lot of my team, but one thing I insist on is honesty and candor. And because I keep hearing that no one will read anything unless it’s a listicle and the headline piques your curiosity, here are 19 things you need to know about me: I have three daughters – a four-year-old (Annabelle) and two 7 month old twins (Kendall and Callan).

This Week in Social Media – 6/26/13

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. A roundup of relevant links affecting our industry. These are those links.

Interview with Social Media Influencer: Tamara Littleton

Social Media Citizens

Other than FB, Twitter and LinkedIn). T: Yammer (although that’s for internal use only but a great water cooler for the fantastic eModeration team) and eMint (wonderful community for community professionals that’s been around for years). Tamara recently worked with UKCCIS to revise its guidelines on moderation of communities to help safeguard children.

The Many Roles of an Internal Community Manager

Social Media Strategery

After all, you’re the advocate for the community, not a mouthpiece for the development team. You cannot possibly garden the wiki, write your blog posts, moderate all of the forums, stay active on Yammer, run your metrics reports and do everything else a community manager is asked to do by yourself. With the growing ubiquity of Enterprise 2.0 Yeah, that’s going to be you.

Time for a Change

Social Media Strategery

This week I'll be moving to Chicago and then on March 19th, I'll be joining Cramer-Krasselt's PR team as a Vice President, Management Supervisor. Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 (I created our now 6,000 member+ Yammer community more than three years ago), and Gov 2.0 (I was on the Programming Committee for the first Gov 2.0 Consulting. 14 th ).

The 10 Reasons Integration Is Crucial In 2011

Spin Sucks

Employees are using technologies such as Yammer and Basecamp to communicate with one another, without the approval of IT. Creating a centralized model allows internal teams to assemble in order to share and learn and then communicate with external audiences. It shouldn’t come as any surprise to you that 2011 is the year of integration. Not convinced?  What do you think?

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

When I was at my old company I had a large outsourced team based in the Philippines.  utilize cloud-based apps all throughout my day and didn’t realize just how much I rely on them until I sat down and began thinking about how I store and retrieve personal data and how I communicate with a number of team members, clients, and partners on a daily basis. Home also I cannot go.

2012 #Nifty50 Top Men in Technology on Twitter

Blue Focus Marketing

Afshar’s teams have been recognized numerous times for their customer satisfaction, net promoter score, and service innovation achievements. Jim leads the AT&T Global Response Team, which performs security research and incident response for the AT&T global network. David Sacks is the CEO and co-founder of Yammer. Chris Adams – @chrishadams. in August 2006. Jeffrey L.

How to Apply Youtility to Internal Communication

Convince & Convert

Yammer. My team members who spent a day riding along with a few of these employees discovered they spent most of their time driving to and from appointments or crawling around customer’s attics and floors. When it comes to creating compelling content, marketing is leading the way for communication functions. Here’s how. Communicating in the Age of Information Overload. Meetings.

#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

then asked how our guests felt internal communications and PR should work together: A5 Employees are key source of intel for a company, so #internal #comms should be feeding rest of comms team. Janet Fouts also weighed in: If you don’t enable the team with the right content they’ll make it up trying to help. figured it made sense to put together a list for easy reference: Yammer. The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. measurepr. Q2 Don’t confine measurement to outputs. Slack .

Scaling Social Globally: Best Practices for Engaging With an International Audience

Buzz Marketing for Technology

We discussed the best practices in scaling a social media team and content on a global basis. Here are 3 of the key take-aways: Team structure matters – Andrew talked about an approach he called the Dandelion approach: having a central team that can provide training and social media tools to more distributed teams that can engage on a local level. Brands.

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

Collaboration Platforms: Primarily for internal use within a company, these vendors are quickly extending to also involve partners they allow for teams to work together regardless of distance, time, or organizational models. Commonly mentioned vendors include SocialCast, Yammer, Gist SocialText, Chatter. See how I segment these vendors into specific sub classes.

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Don’t Be Scared Be Prepared – How to Manage a Social Media Crisis

Convince & Convert

Not all crises have the same response teams. That’s why it’s imperative that you keep ALL employees informed about the crisis.Whether it’s email, text message, internal blog, Yammer (or similar) you must keep your employees at least as knowledgeable as the public. 8. This is probably the most important blog post you’ll never need. Buy Some Binoculars. Be Sorry.

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Takeaways from Launch Scale 2016

Target audience: Startup founders and teams, entrepreneurs, angel investors, VCs, businesses, brands, digital marketers, educators, journalists, Web publishers. A s regular readers of know, I’ve attended every Launch conference and every TechCrunch Disrupt conference since the very first one back in 2007. Be open to criticism from your team members. Patents?

Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Development , Social Media On July 9th, 2009, my Strategic Communications team here at Booz Allen held an unconference as an alternative to the traditional All-Hands meeting.  About a month before the Unconference, we sent an email out to the team asking for people to propose potential topics via the wiki.  Government 2.0

Social Media speeds Onboarding

Buzz Marketing for Technology

One of the things I was pleasantly surprised to find in the first few days was that Avaya has their own Yammer account within their firewall. Within days I had identified a group of really smart people inside Avaya that are totally switched on and not only sharing but discussing real issues in our Yammer forum with other like-minded individuals. What's the ROI to Avaya on that?

Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 That’s why I love a tool like YammerYammer is a microblogging application similar to Twitter, only it’s focused on businesses.  Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof. Then they waited.  Adam R.

Social Media From A to Z: A Glossary


With HootSuite, you can manage multiple Twitter profiles, pre-schedule tweets, and view metrics, and teams can collaboratively schedule updates to Twitter, Facebook, LinkedIn, WordPress, and other social networks via Web, desktop, and mobile platforms. But never fear! Here’s a quick guide to some of the terms you may encounter. An example of this is the Twitter API. site (e.g. Nice work.

The Career Path of the Corporate Social Strategist: An Introspection

Social Media Strategery

The biggest reason for my team’s success isn’t our social media skills, but our willingness to take risks and rally stakeholders from across the organization ( page 12). This isn’t something that one team owns.  That’s why we set out to identify leaders in different business units across the organization who could serve as other hubs within their teams

The 1-9-90 rule won't work for Internal Collaboration

Buzz Marketing for Technology

Ok, so you decide to implement an internal microblogging platform like Yammer or Socialcast, or even an internal Wiki platform like SocialText or Confluence. You can’t put out a request for help from an internal team and everyone misses the tweet or posting. You go crazy making your business case based on the idea that people will be so much more productive. You are a hero.

I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Write something that more than the 20 people on your team will be interested in if you’re looking to get greater engagement. Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Government 2.0

Social Media Training Programs | Spin Sucks

Spin Sucks

Consider creating a community team that includes one person from legal, HR, communications, marketing, sales, customer service, and the executive team. 4. Designate a community manager to lead that community team. We also love Yammer! However, it helps to have a team, a goal, and metrics in place to demonstrate successes and to pinpoint areas of improvement.

Social Pros Podcast – Justin Levy, Citrix Online

Convince & Convert

When I take that back internally, the way that I look at that is in order for us to become a social business, we have to scale it and empower our teams. work on ways that I can partner, that we can empower product teams. We have a corporate social media team that manages those. Different teams interact with it. Listen Now. The RSS feed is: [link]. Eric, what is going on?

Enterprise 2.0 Reflects the Culture | Social Media Strategery

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Make information sharing part of their annual review (my team reviews the employee’s contributions to our internal network during their annual assessment debrief).  Bottom up seems to be the most popular starting point, but without a management team that rewards and promotes it, E2.0 Government 2.0 Enterprise 2.0 Thoughts?

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Which are the top tools and apps: The results « The Cube

Gemma Went

Other tools suggested were Salesforce , Hootsuite , Email, SocialCast , Wikis, Basecamp , Yammer , Twitter , Communicator , Google Docs , Mindmeister , Instant Messenger, Intranet, Facebook (which I find very interesting). We are a small dental practice and I use tweetdeck for monitoring conversations and backpack (from the creators of 37 signals for team collaboration. clout.

Building Your Business With Internal Collaboration

Convince & Convert

resource to go to, to help you figure out how to make a strategy, how evaluate vendors, how to build a team. the reservation and are already doing their own grassroots box, or set up a small Yammer, install just for our division? because some of that messaging goes into the tool, Yammer being. course about Microsoft buying the Yammer for a giant truck load. Yammer?

Social Pros 18 – Ike Pigott, Alabama Power

Convince & Convert

We’ve got a great team within customer service. Over time, we let the customer service team come up with the protocol that felt good for them. It turns out that we already have dashboards and tools that allow us to internally assign messages within this team and keep track of interactions. This episode features Ike Pigott  of Alabama Power. Listen Now. Happy Memorial Day.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

They can’t even keep an executive team, much less prosper. Next week, we’re talking a little internal social media with Yammer, is that right? Eric : Yeah, Maria Ogneva from Yammer. This is Episode 16 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Listen Now. Click the play button to listen here: Download the audio file: [link].