What Does Integrated Marketing Mean to the Future of the PR Professional?
Social Media Strategery
APRIL 3, 2014
It means integrating social ads, sponsored content, and syndicated content into strategies from the very beginning. Will he share it with his 100K Twitter followers and Facebook fans? What’s the right syndication partner to increase your audience size? Will he blog about it too? Is your brand willing to retweet his story?
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