Adam Sherk

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Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

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Syndication Best Practices: Reduce the Risk of Being Outranked for.

Adam Sherk

However from an SEO perspective there is a downside, as syndication creates duplicate content issues. Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original.

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Link Building Tactics for Publishers

Adam Sherk

Smart syndication. Syndication deals are another popular form of partnership, as publishers syndicate content on other news sites, or in the case of evergreen content, portals like Yahoo! With syndication the primary SEO aim is protecting the original source and reducing the risk of being outranked for your own content.

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10 Things That Expose Good Sites to Google Panda

Adam Sherk

Syndicated content – publishing a large amount of syndicated content has been problematic for some brands, particularly when that content appears on quite a few other sites. It is important that non-original content remains a small percentage of the indexable pages on the site.

Sites 278
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

Syndication and Sponsored Content. Syndication is an important audience development and traffic driving tool for publishers. It also comes with SEO risk factors, so it is critical to build safeguards into all syndication contracts. So make sure to get it right. User Actions and Engagement Signals.

SEO 100
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The Most Common Causes of Duplicate Content on News Media Sites

Adam Sherk

Syndication. Syndicating content is a common practice and an important revenue stream for publishers. My post on syndication best practices covers ways to reduce the risk of being outranked for your own content. From a SEO perspective, the best approach is to avoid this practice altogether.

Sites 105
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Survey: Pinterest a Great Source of Links for Publishers. What Types of Sites Get the Most Links?

Adam Sherk

Yahoo News Syndication: Attribution Links Not SEO-Friendly. A high volume of links from Pinterest to a diverse mix of pages creates plenty of opportunity for exposure, engagement and traffic. Related posts: Pinterest: Great Opportunity for Lifestyle Publishers and Brands. Pinterest Traffic to Magazine Sites Up 141% But Figures Still Modest.

Survey 166