Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends. The CMO Survey ).

B2B 110

B2B Social Media Marketing Survey 110

Buzz Marketing for Technology

MARCH 9, 2010

They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. As far as the rest of the percentages in the survey I can say I go much heavier on things like webinars and flash demos (which I am counting under corporate website spend).

B2B 198

B2B Social Media Marketing Survey 198

Buzz Marketing for Technology

JUNE 27, 2008

White Papers. Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com Trackback by Anonymous — March 23, 2008 @ 3:08 am. Sponsored White Papers, Webcasts, and Downloads. e-Learning Benchmark Survey: The Future of Learning SkillSoft. White Papers and Webcasts.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Pam Moore

MAY 9, 2017

It’s not just the explosion of social media, but the fact that according to a Nielsen study that confirmed the most trusted source of information in all countries surveyed world wide is earned media, also described as what use to be known as word of mouth. 8 Steps to Develop a Social Business Plan (white paper). Need more help?

Nielsen 165

Nielsen How To Influencer Overview 165

Writtent Blog

JUNE 21, 2013

Content marketing implies reading white papers and reports on a regular basis for the inflow of fresh information, content curation, following trends and many other reasons. What sources do you use to download the best reports and white papers? 34 Essential Research Reports for More Effective Content Marketing.

Comments 76

Comments Influencer Marketing Statistics 76

Stay N' Alive

JULY 10, 2011

Step 2: After attracting a wide audience through step 1, take your website to the next level by adding reports based on surveys, white papers or long how-to articles, top 10 lists, and micro events like live webinars or live interviews (videos are power).

Trends 99

Trends Instant Messaging Review Cost 99

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Nielsen Press Release News 167

Bare Feet Studios

JANUARY 25, 2011

It’s a decent question to ask, either formally via a survey or informally in conversation one at a time. Local firm Simplicity HR prepared a free white paper on Social Media and the Workplace which references a post I wrote last year sharing one framework you can use as a basis for HR policy development.

Social Media 52

Social Media Smart Phone Trends Policies 52

Socialmedia.biz

JULY 23, 2017

Employees can access this information via a mobile app and stay informed about your company and the trends that matter in your niche, and they can share updates directly from the mobile app onto social networks like LinkedIn, Facebook and Twitter. Dynamic Signal is another leading employee advocacy platform. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

MARCH 4, 2016

Trending Topics. You’re probably able to think of a trending topic in your industry which could be elucidated with a powerful infographic. If you can’t, check out Google Trends , and learn about what topics are receiving the most search inquiries right now. Go through your old blog posts , presentations, and white papers.

Marketing 60

Marketing Statistics Directory Data 60

Socialmedia.biz

JULY 23, 2017

Employees can access this information via a mobile app and stay informed about your company and the trends that matter in your niche, and they can share updates directly from the mobile app onto social networks like LinkedIn, Facebook and Twitter. Dynamic Signal is another leading employee advocacy platform. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Webbiquity SMM

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. e-Strategy Trends ). e-Strategy Trends ). e-Strategy Trends ). e-Strategy Trends ). The most popular type of content: white papers, read by 88% of buyers. Earnest Agency ). Leaders West ).

Social Media 245

Social Media B2B Marketing SEO 245

Buzz Marketing for Technology

JUNE 27, 2008

In Using Narrative to Evaluate Knowledge Programs/Activities , Dale recounts a conversation he had with author Kirby Wright: after speaking quite succinctly about the futility of using traditional measures and biased surveys to measure KM impact in complex environments, he suggested using Sensemaker. So far, so good! Register to Comment.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

ProBlogger

APRIL 6, 2011

Complete desk research, preparing white papers that pull together audience-specific trends (what they like, where they are, how they communicate, with text, photos and/or videos). Online surveys. Marketers often conduct surveys about their brand, competitors, trends in the market, ideas, and advertising.

Blogger 42

Blogger Brands Survey Cost 42

Sprout Social

NOVEMBER 11, 2020

When it comes to establishing one’s brand as an authority, few resources get the job done like a data-driven white paper. Longer than your typical blog post and more in-depth than an ebook, a white paper is a well-researched piece of content designed to educate readers on a specific topic. Planning for success.

Strategy 127

Strategy Content How To Survey 127

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. User reviews consistently appreciate the customer approval capabilities , as well as tje clean UI and high-quality reports and white papers. High-quality white paper reports generated from the platform.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Writtent Blog

DECEMBER 18, 2023

You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. Hot trends 6. Do your research. Knowing your audience is just as important as knowing yourself. Creating content 9.

Tips 98

Tips Content Press Release Marketing 98

Keyhole.co

JUNE 6, 2023

Or maybe follow a winning video content strategy that dive into the latest industry trends, or reveal smart problem-solving techniques. Surveys, interviews, and market research — these are the key insights that’ll help you find the right B2B buyers. That’s where webinars and videos come into play.

B2B 52

B2B Strategy Brands Content 52

Sprout Social

FEBRUARY 14, 2022

According to a recent survey of B2B marketers , 80% said that content marketing helped them successfully achieve the goal of creating brand awareness, 75% for building credibility and trust and 70% for educating their audiences. During the audit, you should’ve found some trends on the best channels that work for your content.

Content 110

Content How To Marketing Template 110

Keyhole.co

FEBRUARY 17, 2023

There are so many ways, such as conducting surveys and asking people about their preferences. Since then, it has become a trending hashtag. In fact, mention other trending hashtags in your posts to find new followers. Educate your customers with helpful information and use top trending keywords in your content.

Strategy 52

Strategy Brands Discount Hashtag 52

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Its collaboration like never before and every CEO in IBMs recent survey of 765 global CEOs reported the lack of collaboration as a core problem holding back the growth of their companies. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It. Webcasts |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Those experts provided a total of 102 mentions or “votes” for 34 different specific trends or activities across seven categories.

B2B 293

B2B Trends Analysis Marketing 293

Josh S Peters

FEBRUARY 1, 2013

We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers. With 3 years of data, we are starting to see some trends, all of which look like good news for social media professionals.

Mobile 156

Mobile SEO eBook Hosting 156

Webbiquity SMM

APRIL 23, 2013

Ardath Albee reveals three key attributes that technology buyers value in marketing content, including freshness: “58% (of technology buyers in a UBM TechWeb survey) said they wanted content that was timely and current (while) only 11% said they’d consider content more than 18 moths old.” Content Marketing and SEO.

Content 223

Content Tips Marketing B2B 223

Buzz Marketing for Technology

JULY 28, 2008

IT Cost Cuts in 2008 May Be a Trend, Study Says A first-quarter 2008 survey conducted by Computer Economics suggests a possible slowdown in IT spending and staffing lies ahead. White Papers. Related Articles. CalTech Implements Wireless Network Funded by Anonymous Gift. Telecommunications. Web/Portals. Newsletters.

Web 2.0 202

Web 2.0 Wireless Telecommunications Education 202

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. Use Post Planner’s “Find” section to discover trending and scientifically proven content. Video tutorials.

Social Media 154

Social Media Engagement Meme Buy 154

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. Our blog, which is the central hub of our social media strategy , is really where we talk about those trends.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. Our blog, which is the central hub of our social media strategy , is really where we talk about those trends.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” A recent major survey conducted by his company, MatterNow, found that 95% of marketers believe that visual content matters.

Content 95

Content Marketing Meme Hubspot 95

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. Use Post Planner’s “Find” section to discover trending and scientifically proven content. Video tutorials.

Social Media 60

Social Media Engagement Meme Buy 60

Convince & Convert

SEPTEMBER 21, 2010

link] Travel Trends – Social Fallacies, Smaller DMOs, Leading Hotels, Benchmarking, Disneyland Gets twitterjacked « Travel 2.0 [.] You may BE a winner; Survey says… [link] MoJo DoJo » Social Media: Things to know before diving in [.] Funny, people always say to me, “So you built those web sites by yourself?&#

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Webbiquity SMM

JANUARY 5, 2016

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Surveys suggest that many marketers are uncertain of the effect of content marketing. Content marketing is more than a trend.

Content 60

Content B2B Marketing Hubspot 60

SalesChoice

JANUARY 19, 2017

O ther stories about current affairs are evident in market research surveys, which analyze current trends, or patterns to gain more insights on what people are thinking about, or creating context on future outcomes. Berkeley Warburton, The Age of Distraction: Accenture White Paper, Fall 2016. Source: [link] ).

Patterns 22

Patterns B2B Analytics Data 22

Convince & Convert

MAY 19, 2014

It’s a survey of 2,800 marketers from around the world, asking about their attitudes and plans for social media usage. Evidently – at least according to this survey – blogging is far from over. My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Webbiquity SMM

NOVEMBER 12, 2013

e-Strategy Trends ). e-Strategy Trends ). In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. Less than half view social media as important for supplier/partner engagement. ( Social media isn’t quite as ubiquitous as it sometimes seems.

Statistics 226

Statistics Social Media B2B Journal 226

Sprout Social

APRIL 8, 2021

Use social listening : Social listening does cover competitor research but it also extends out to general industry trends and brand sentiment. White paper, industry report & e-books. A white paper is a downloadable piece of content that serves up knowledge that your business is experienced in.

B2B 122

B2B Content Case Study Marketing 122

Buzz Marketing for Technology

JULY 24, 2008

In corporate settings, the largest international collaborations are often made possible by mergers, but there has been no such trend in university research, again due to the funding sources. The national collaboratory—A white paper. Very few universities operate across state lines, much less national boundaries.

Communities 180

Communities Sample Samples Project 180