Social Media Strategery

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Who Will Become the Tesla or AirBnB of the Home Category?

Social Media Strategery

In another PwC survey of 1,322 global CEOs, half of the U.S. CEOs surveyed believe a significant competitor is emerging, or could emerge, from the technology sector. What if a tool brand created a branded online community where customers were able to buy, sell and share their tools with a very targeted and engaged group of people?

Hotels 50
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Government Use of Social Media - "In Addition to," Not "In Lieu of.

Social Media Strategery

gov20 , internet , offline , online , opengov , pew , research , social media , survey , web20 This post was written by: sradick - who has written 82 posts on Social Media Strategery. Social media helps supplement and improve everything else the government is doing to communicate – it’s not some communications panacea.

Gov 2.0 126
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What Kind of Impact Has Social Media Had on Your Organization?

Social Media Strategery

To that end, we are conducting a survey of GovLoop members (survey is only open to members of GovLoop, so if you haven’t joined yet, this is a good reason to do so!) The results of this survey will be published in a report and (hopefully) shared later this month at the Gov 2.0 Expo in Washington, DC.

Gov 2.0 72
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Watching Church and State Slide Down the Slippery Slope

Social Media Strategery

Add on surveys and studies that show the public doesn’t care if the content was paid or earned, and you’ve got an industry-wide ethical crisis on your hands. What’s the solution? It’s going to take more than well-intentioned letters to the editor or codes of ethics to solve this problem.

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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

According to a recent Forbes survey , 68% of CMOs and marketing executives put integrated marketing communications ahead of “effective advertising” (65%), when they were asked what the most important thing is that they want from an agency. And increasingly, the clients don’t care about these artificial lines of demarcation either.

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

According to a recent IZEA survey , 61 percent of marketers have paid someone to mention their product, and that number is only going to rise in 2014. As a result, pricey monitoring and analytics tools will be migrating from the wish list to the approved budget. Paid sponsorships. Those “influencers” you’re always trying to reach?

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An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

I have researched some Excellent HR interview questions and answers [link] Geoff Palmer Bob, Here is an example of a survey at CVG (comments omitted for security). If you would like to see the full report please contact me. If you would like to see the full report please contact me. is, But They Do Need to Experience It Six Villains of Gov 2.0

Blogger 81