Akamai Marketing

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Social values – from the inside out

Akamai Marketing

After my appointment, I was asked to complete a survey online. I generally DO complete surveys when asked. I typically forget about the survey and move on with my business. But this time, I got a response to my survey and it wasn’t because I was complaining. How great to be wrong. ” Seriously.

Survey 130
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Tool Tuesday: Sprout Social Update

Akamai Marketing

” Well, either my blog has some pull, or the survey they sent over the summer was put to good use because Sprout Social is growing up. Google Reader Feeds: Many months ago when I filled out that survey Sprout Social sent me, I specifically remember a question about what it would take to be the only tool I use to post.

Tools 149
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Which comes first social media or social media culture?

Akamai Marketing

I recently did an internal survey for a large company which showed tremendous support from executives, but less enthusiasm from staff. In particular, 3 8% of executives thought that a social media presence led to greater transparency, while only 17% of employees agreed. This really stood out for me. Why is this?