Josh S Peters

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Book Review And Giveaway: The Real Truth About Social Media

Josh S Peters

The lessons and case studies in this chapter will help you create the kind of awesome stuff that gets shared. It’s a quick read and if you don’t learn anything new it will reinforce your own thinking and give you more great case studies and ammo to put the few remaining nay-sayers in their place.

Review 201
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Social Media Integration – How do all the pieces fit?

Josh S Peters

There have been several studies done to show that brands engaging in social media are much more likely to be searched for. Search Engine Marketing (SEM) is all about getting people you find you and your products via search engines. As such there is a lot of target content, landing pages, etc.

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Testing, Testing, never stop testing

Josh S Peters

Then the ads can be broken down and studied to determine what’s working and what’s not. Even within the ads I created there is a difference that is both significant and important. In a few months those ads will be mined and all their data dropped into a spreadsheet. are all incredibly important.

Study 130
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Office Max Penny Pranks are comedy (and social media) gold

Josh S Peters

Thanks for reading, Josh Tweet This Post Tags: Case Study , Office Max , Penny Pranks , Social Media , Video Written by Josh Peters « Previous Post Next Post » lorraineleckie Best PennyPrank of the new campaign is with "Billy"of Billy's Antiques and Props down on the Bowery in N.Y.C. Let us know in the comments below.

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MY first week at The Search Agency pt4

Josh S Peters

I’ve read several studies recently detailing that my generation and the one coming up behind me prize individuality, work / life balance, recognition, and advancement more than a few extra pesos in the paycheck. My generation and the ones following me have different values than our parents and grandparents.

Skills 125
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The Convergence of Search and Social – Part 1

Josh S Peters

she’s studying to be a beautician) and very rarely does she use the manufacturers web site to find the info she’s looking for. Walk down the aisles at any of your favorites stores and you’re sure to see people on their phones comparing products and looking at reviews online.

SEO 170
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DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.

Josh S Peters

These systems were born from several studies that showed it was far more cost effective to keep the customers you have than it is to get new ones. These simulations then allow marketers to create, plan, schedule, and control goal-oriented strategic planning activities with unprecedented speed and accuracy. Relationship Marketing (RM).

Marketing 146