Buzz Marketing for Technology

AUGUST 18, 2009

You are about to see a number of real-life case studies about Facebook. Can your social media activities cost you your job? You bet they can, and it’s my mission to show you how to avoid that fate! So sit back, relax and enjoy another installment of the ways in which social networking can change your life.

Facebook 233

Facebook Case Study eBook Social Networking 233

Buzz Marketing for Technology

OCTOBER 25, 2013

According to the Terra Third Hispanic Digital Consumer Study by comScore , Hispanics have actually outpaced non-Hispanics in the adoption of smartphones, increasing from 43 percent in 2010 to 57 percent in 2012. And the most successful case studies are precisely those that embrace this approach.”. Think in experiences, not channels.

Mobile 225

Mobile comScore Insurance Sites 225

Buzz Marketing for Technology

OCTOBER 5, 2011

To do this, I asked our research analysts at Networked Insights to study what marketers talk about. The idea focused on how I could show the IAB MIXX audience how to target marketers like themselves with real-time data. We created a custom audience based on social data from blogs, microblogs, social networks, and forums.

Quantcast 188

Quantcast Data comScore Microblogging 188

Buzz Marketing for Technology

JANUARY 11, 2011

Things like … “sure we already make tons of content, you know brochures, fact sheets, data sheets, web pages, case studies, etc” Oh my, that’s not the kind of content I meant! And you would be surprised what I hear. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Buzz Marketing for Technology

OCTOBER 14, 2008

The study also identified a framework for four types of writing, the first one is non-reflective, while the other three are characterized as different kinds of reflection. Action Research Projects Case and cultural studies Practical experiences Structured curriculum tasks. Reflection in Teacher Education: a Study in Progress.

Journal 244

Journal Education Skills Construction 244

Buzz Marketing for Technology

MAY 7, 2009

A case study on how GlaxoSmithKline is building an emotional strategy in its business GSK was represented by Donna J Sturgess at the World Innovation Forum Now more than ever before emotion is saturating buying decisions and marketing needs to tap into this and use new ways to research and connect with customers.

Case Study 100

Case Study Forums Study Buy 100

Buzz Marketing for Technology

AUGUST 11, 2010

And according to a study by Neilsen on Facebook Ads there is much better awareness, ad recall and best of all purchase intent when your friend “likes&# or mentions a company to you via Facebook. But increasingly, Facebook Ads are also including ways to engage in a social action, such as “Liking a Page,” or “RSVPing to an Event”.

Advertising 228

Advertising Facebook Adwords B2B 228

Buzz Marketing for Technology

DECEMBER 4, 2008

He launched and directed the firm’s popular Insights Quarterly management publication, its annual study of information systems management issues, and its 1994 study of reengineering initiatives, which The Economist said was the most extensive study of reengineering to date. He has a B.A.

Real Estate 100

Real Estate Health Care How To Consultant 100

Buzz Marketing for Technology

FEBRUARY 23, 2009

He launched and directed the firm’s popular Insights Quarterly management publication, its annual study of information systems management issues, and its 1994 study of reengineering initiatives, which The Economist said was the most extensive study of reengineering to date. He has a B.A.

Real Estate 100

Real Estate Health Care Consultant Study 100

Buzz Marketing for Technology

APRIL 15, 2016

43 percent of companies surveyed “obtain little tangible benefit from their information,” while 23 percent “derive no benefit whatsoever,” according to the study. And only a small percentage reported effective data management practices. The problem is not access to data. It’s the management of it.

Data 100

Data Survey Fashion Analysis 100

Buzz Marketing for Technology

JUNE 27, 2008

As part of a study of an executive recruiting firm conducted over a five-year period, the researchers were able to analyze ten months of the firm's e-mail traffic. The study of the executive recruiting firm found that: Information technology enhanced productivity by facilitating multitasking.

Products 190

Products Project Press Release Research 190

Buzz Marketing for Technology

NOVEMBER 17, 2010

I like to say I never read a Social Media case study that was titled “We Ignored this Tweet and everything was Great!” I see this in my travels talking to Avaya customers about how social media can be integrated into their contact center. But I also hear all the horror stories about the customer who they ignored and it got worse.

Brands 243

Brands Reputation ROI Case Study 243

Buzz Marketing for Technology

MARCH 20, 2013

A recent study published in the International Journal of Hospitality Management found that the level of willingness to pay a premium for green initiatives is significantly different depending on hotel type. Highlight products and categories with green options.

Conversation 199

Conversation Hotels Retail Focus Group 199

Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole.

Influencer 194

Influencer B2B Marketing Wikipedia 194

Buzz Marketing for Technology

JULY 20, 2008

ScienceDaily (July 18, 2008) — iTunes has the ability to manage and organize PDF files just as easy as music files, allowing radiologists to better organize their personal files of articles and images, according to a recent study conducted by researchers at Renji Hospital and Shanghai Jiaotong University School of Medicine in Shanghai, China.

Energy 124

Energy Biotechnology Newsvine RSS 124

Buzz Marketing for Technology

NOVEMBER 20, 2008

McGraw-Hill Research study of over 600 Businesses found that: 1981-1982 - business that maintained or increased their ad spend during this time Averaged higher sales growth during the recession and in the following 3 years! As marketers we are so often faced with the dilemma of having to cut advertising in times of economic softness.

Advertising 113

Advertising Statistics Study Research 113

Buzz Marketing for Technology

JULY 21, 2008

Some of the articles/ studies are not the newest ones, but I preferred quality over publishing dates. Â Studies and papers on IO Â . Study that attempts to estimate how much new information is created each year. The role of contextual clues in the creation of information overload (pdf) - Study focuses on IO due to email.

Resources 133

Resources Products Directory Newsvine 133

Buzz Marketing for Technology

SEPTEMBER 10, 2014

It was a big, involved study, but he was able to use social media mentions from the Edmunds database to identify the General Motors push to rebrand the Cadillac to be more in line with a European luxury car and less like an American family car, which is how many people were beginning to think of it. So I’ll give you a specific example.

Forums 253

Forums Data Skills One Spot 253

Buzz Marketing for Technology

AUGUST 25, 2010

According to a study conducted by Gartner , the first quarter of 2010 witnessed a whopping 707 percent increase in Android sales. As a result, the sales of the Google Android OS-based smartphones have surpassed the sales of the Microsoft Windows Mobile-based handsets around the world.

iPhone 218

iPhone Brands Apple Microsoft 218

Buzz Marketing for Technology

JULY 24, 2008

Here are the odds, the scientifically studied odds: nine to one. And thats been studied over and over and over again. When it mattered most? Yes, you say? Youre probably deluding yourself. You wouldnt change. Dont believe it? You want odds? Thats nine to one against you. How do you like those odds? Yet very few do. "If

Company 279

Company Health Care Energy Groups 279

Buzz Marketing for Technology

DECEMBER 29, 2010

And once you have identified the conversations where you think a sales opportunity … B2B Marketing: Trust + Community = ROI – Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer.

B2B 209

B2B Engineering ROI Social Media 209

Buzz Marketing for Technology

JUNE 28, 2008

Case Studies. A new study on e-mail suggests that e-mail has become a hindrance to many organizations. The study culminates a great deal of analysis including a survey of more than 1000 e-mail managers (mostly IT managers and executives, and records and document management specialists). Other study findings: Ã?

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Buzz Marketing for Technology

JUNE 27, 2008

Ethnographic study of collaborative knowledge work. We present an ethnographic study in which we examine the ways collaborative knowledge work gets done in a process-oriented environment. In the next section we describe our methods and study design, including approach, tools, study participants, and procedures followed.

Collaboration 100

Collaboration Study Diagrams RFP 100

Buzz Marketing for Technology

JANUARY 28, 2009

Mahajan graduated from the University of California Berkley at the age of 19 with a Bachelor’s degree in South Asian Studies. He also received a Masters degree in South Asian Studies from the University of Texas in Austin.

Web 2.0 100

Web 2.0 Microsoft Marketing Journal 100

Buzz Marketing for Technology

MARCH 30, 2010

Let me know if you have tries this and how it worked out for you – who knows you might even be a case study in my upcoming book! Frankly that’s buyer persona gold for free from your Facebook Ad campaign. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Buzz Marketing for Technology

JUNE 27, 2008

In an effort to learn more about the drivers of top talent and how well organizations are executing them, in 2007, global HR consultancy Hewitt Associates released conclusions from its Talent Pulse study. Certainly, strong execution of this factor, identified as a top motivator, bodes well for retention of top talent. Motivator No.

Knowledge Base 100

Knowledge Base Survey Microsoft Study 100

Buzz Marketing for Technology

JUNE 27, 2008

is the study of argumentation and persuasion (Aristotle 1991) â?? Market matters: Applied rhetoric studies and free market competition. A diary study of task switching and interruptions. s hope: Essays on the reality of science studies. Social Studies of Science, 19:387â??420. Allen 2003; Senge 1994; Stone 2006).

Research 190

Research API Collaboration Project 190

Buzz Marketing for Technology

FEBRUARY 9, 2010

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer.

B2B 178

B2B ROI Communities Marketing 178

Buzz Marketing for Technology

JULY 24, 2008

When hes not writing, he teaches anthropology and womens studies in Las Vegas, NV. Wax is a contributing editor and project manager at lifehack.org. He is also the creator of The Writers Technology Companion , a site devoted to the tools of the writing trade. His personal site can be found at dwax.org. Subscribe to our feed! motivation.

Products 276

Products Journal Software Exercises 276

Buzz Marketing for Technology

APRIL 10, 2013

For examples, check business publications, LinkedIn, public case studies, blogs and so forth. Explain how other respected, successful organizations are leaping ahead by definitively testing what they’re doing.

Team 185

Team Proposal Case Study Conversation 185

Buzz Marketing for Technology

SEPTEMBER 10, 2009

But it will take someone who truly studies and understands the landscape to navigate the waters to successfully find leapfrog opportunities. Social Media holds a lot of promise for companies both small and large especially when it comes to Product innovation. We have yet to see the full impact of all of this inter-connectedness.

Products 117

Products Social Media Study Influencer 117

Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Lee studied the causes that women really identified with and breast cancer was a clear winner.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. A recent Cone Inc.’s Nearly all participants — 93 percent — believe all companies should have a presence in social media.

B2B 206

B2B Engagement Marketing Sentiment 206

Buzz Marketing for Technology

MARCH 9, 2009

If you listen to popular books on becoming an expert in your field of study – most of them say “read an hour a day in your field”. This got me thinking about how it could apply to Social Media and how long it would take to become a Social Media Expert.

Social Media 191

Social Media Hubspot Travel Study 191

Buzz Marketing for Technology

JUNE 27, 2008

This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time. ’&# And obviously, this study covered only users of Microsoft messenging system. Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Buzz Marketing for Technology

DECEMBER 10, 2009

Ok I admit it I am a bit of a data geek but I cant help myself when I see stats like this in a recent study titled How Much Information? 2009 Report on American Consumers 3.6 zettabytes of total information used by Americans in their homes far exceeds storage or transmission capacity.

Data 100

Data Patterns Study Report 100

Buzz Marketing for Technology

JUNE 27, 2008

being studied rather than merely thinking about the encounter, or only. teaching or in field study programmes such as those for social administration or. have only been a limited number of studies that have sought to test or explore. 1981) Field Study. considering the possibility of doing something about it.'

Education 279

Education Groups Groups Process 279