The Social Media Incubator

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CVS Sets Example For Social Media Strategy

The Social Media Incubator

The company also posted their announcement on their Twitter page. CVS also responded promptly to many of the responses received on Twitter. So what can your business learn from CVS on social media strategy? They saw more than 10,000 comments on their Facebook post , and without hesitation, responded to nearly all of them.

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Social Media: Not a Stand-Alone Strategy

The Social Media Incubator

It should be looked at as a tool and component of your overall business strategy, not a standalone strategy. One of the biggest keys to effective social media strategy is to integrate your offline marketing campaign into your social media campaign. However, that statement couldn’t be further from the truth.

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The Keys to Branding Your Twitter

The Social Media Incubator

Does your business have a Twitter profile as a part of your social media strategy ? As a part of the strategy, it’s important to consistently post, engage with your audience and keep up with current trends. However, something you might not think about is branding your Twitter. Here are a few examples.

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Keeping Your Social Media Strategy Out of This World

The Social Media Incubator

July 2 marks World UFO Day, so we want to take you to the Area 51 of social media strategy. Here are some easy steps to take to make sure your strategy is effective, and stays that way. Whether you are posting to Facebook, Twitter or a blog, mentioning a hot topic can boost your social media SEO. Be In the Conversation.

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The How and Why of Twitter Lists

The Social Media Incubator

The question which used to be “What is Twitter and why should I use it?” has now morphed into “ What are Twitter lists and why should I use them as a part of my strategic social media plan ?”. Simply put, Twitter Lists are a way to organize the people you’re following on Twitter. Industry Peers. Competitors. Local people.

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Twitter Study: Using Your Tweets as a Mood Ring

The Social Media Incubator

The New York Times recently released an article about a study conducted by Cornell University that examined “the emotional tone of people’s messages”on Twitter. Can Twitter track your mood? million Twitter users writing in English, posted from February 2008 through January 2010. How did they do it?

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Social Media for B2B – 3 Top Tips For Generating B2B Leads Online

The Social Media Incubator

When it comes to generating B2B leads online, do you have a social media strategy or are you just “winging it?” Contribute regularly to TwitterTwitter is one huge opt-in list. A lot of business people use Twitter as a resource for information. This is the social networking site for business people.

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