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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. YouTube came in second at 70% and Facebook in third at 45%. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing.

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Why Every Brand Should Have a YouTube Channel

Socialized

YouTube is a hub for video content. Many businesses post exclusively to YouTube to take benefit of many advantages that the site provides. YouTube contributes to a worldwide population. Throughout this article, we discuss why the brand has to be on YouTube. Reason To Be On YouTube as a Brand. Exposure the Brand.

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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media. Enter YouTube. According to recent research from Statista , 96% of 18- to 24-year-olds and half of internet users over the age of 75 use YouTube. Source: Lego.

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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Do Americans Trust Facebook?

The Realtime Report

Once again, Americans are not very comfortable with Facebook – over one-quarter of those surveyed think Facebook is most likely to violate their privacy. The Reason-Rupe national survey conducted live interviews with 1,003 Americans on mobile (503) and landline (500) phones from March 26-30, 2014. Google 12%.

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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

via YouTube. This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic. One year ago, Facebook was the preferred social network for teens, listed as the most important social platform by 33% of those surveyed. Facebook: 1.23

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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

via YouTube. YouTube and Twitter are a close a second. “Our survey shows that social is the channel of first choice for millennials, and that will have broad implications for marketing as brands seek to build trust and relationships with this important demographic,” says Paige O-Neill, CMO of SDL. . Facebook: 1.23