The Realtime Report
JULY 18, 2014
“The Dream,” the campaign’s most recognizable video featuring the world’s greatest player, Leonel Messi, earned 36 million views on Youtube ( Forbes ). Each child was sporting red and gold colored jerseys. Adidas reported 5.8 Volkswagen.
The Realtime Report
FEBRUARY 11, 2022
Streaming Service Preferences: When asked what streaming services consumers had used in the past 30 days, 71% had used Netflix, 63% used Amazon Prime, 53% used YouTube TV, 44% had used Hulu and Disney+, and 32% had used HBO Max. 31% state they will be using social media, 15% will be on a sporting website, and 8% will be using online forums.
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The Realtime Report
JUNE 24, 2014
Digging even deeper, Flurry concluded that Fitness Fanatics are mostly mothers ages 25-54, who are sports fans and live very active lives. Fitness Fanatics are 62% females and 38% males, according to Flurry. Apple is set to release HealthKit in the fall, a health and fitness app that links to wearable fitness technology.
The Realtime Report
AUGUST 16, 2012
Most (38) were sports accounts, with two mascot accounts and six Twitter cameras “with personality.” According to Facebook, there over over 100 million “likes” across all athlete and team pages on Facebook. The 2012 Games had 48 different Twitter accounts, with a total of 1.9
The Realtime Report
JULY 21, 2014
via YouTube. Related Stories 2014 World Cup: Social Media Campaign Round-Up Most-Tweeted Sports Event In History: Germany vs. Brazil Social Networking Stats: Faster Growth Predicted for Twitter, #RLTM Scoreboard. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook.
The Realtime Report
JUNE 3, 2014
Following the conclusion of the World Cup, Sony and Isobar plan to modify One Stadium Live into a platform for other major sporting events and shows around the world (one possibility: the next Academy Awards).
The Realtime Report
AUGUST 22, 2014
It shaped up to be the largest sporting event on social media ever. A number of brands that created World Cup content for this key moment had the hype around the tournament doing their marketing for them as people were interested in the sporting spectacle already – these brands just had content ready for it.
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