Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope
Copa América Centenario 2016 kicks off Friday, and Facebook, Instagram, Twitter, Vine and Periscope are suited up for the soccer tournament’s U.S. debut.
Copa América Centenario 2016 kicks off Friday, and Facebook, Instagram, Twitter, Vine and Periscope are suited up for the soccer tournament’s U.S. debut.
Facebook and Instagram teamed up with the event’s broadcasters—Fox Sports in the U.S. and Univision Deportes for Latin America—on several initiatives.
Fox Sports will present multiple highlights of each game in real-time on Facebook and Instagram, along with postgame recaps, and the network will turn to live-streaming feature Facebook Live during pregame and postgame shows.
Facebook Live will also play a prominent role in what the network is calling its pre-pre-shows and post-post-shows, with @TheBuzzer and Fox Soccer on-air talent, including Alexi Lalas and Rob Stone, as well as other question-and-answer sessions and interviews.
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