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Adidas Teams With Champs Sports To Create Instagram Mini Series

The Realtime Report

Following their impressive World Cup ad campaign, Adidas has teamed up with Champs Sports to create four different online shows that will air only on Champs Sport’s Instagram page. Social Media Campaigns Adidas Champs Sports Instagram Instagram video MINI online video social video Starbucks'

Sports 172
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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. Complex Sports, for example, uses Twitch to stream a weekly soccer show breaking down matches and sharing team news. Tripadvisor.

Platform 116
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2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

million conversations across Twitter, Facebook, blogs and Tumblr. Nike also teamed up with Google to create eight different realtime mobile ads in 15 different countries during the World Cup. Each child was sporting red and gold colored jerseys. The #AskZlatan interactive campaign earned over 10.5 million digital views.

Campaign 176
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The Best Job in Social Media

Convince & Convert

For 45 weeks of the year, his team follows PGA Tour events around the country in a 42-foot trailer. With Charlie’s help, social has taken golf from a Thursday-through-Sunday sport to a 24/7 sport. Social Media Stat of the Week: 24 billion minutes a month spent on Tumblr.

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

According to Facebook, there over over 100 million “likes” across all athlete and team pages on Facebook. Most (38) were sports accounts, with two mascot accounts and six Twitter cameras “with personality.” Interaction around teams was also high, with the #SupportYourTeam hashtag seeing 1.55

Mobile 182
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How to align Content Marketing and Social Media for the most effective amplification

Visually SM

A blog post shared on Tumblr should be miles away from the same blog post shared on LinkedIn. They don’t talk about or show their products directly, focusing instead on highlighting athletes of the most diverse sporting areas, backgrounds, and levels of experience. So how does one gauge what works and what doesn’t?

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Welcome To The One Screen World

Twist Image

There was this episode of All-Star Celebrity Apprentice this season that revolved around each team''s ability to create a television ad for the consumer electronics company, LG. Don''t believe me, speak to somebody who is currently sporting Google glass. Channel surfing got weird. The true tale of a nineteen year old. blackberry.

iPad 105