Social Media Strategery

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Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Development Social Media Sports Can Learn a Few Things From Gov 2.0 Imagine an Intelink-like service where every MLB team’s communications staff could log in and share information with each other. Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 90
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Brand Marketing and the Fair Pay to Play Act

Social Media Strategery

Right now, the NCAA rules bar players from hiring agents or receiving compensation from outside sources related to their sport. They’ve now burned their college eligibility and don’t have a team. What about the athlete from a second or third tier sport who rockets to viral fame ? Or a field hockey team?

Brands 81
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Taking Gov 2.0 to the Ballpark

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 If you aren’t familiar with my background, this was a dream come true for me – bringing together my love for social media and communications and my love of sports. Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0

Gov 2.0 82
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Listening for Change in Public Health and Social Marketing

Social Media Strategery

The ubiquity of social media means that just about every industry, from non-profits to sports to higher education to government – has hundreds of different blogs in each of these industries that are devoted to studying social media’s impact on pretty much everything.

Proposal 112
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The Year in Social Media Strategery

Social Media Strategery

Insulate Open Government Efforts from Budget Cuts - This post became one a frequent soapbox of mine over the course of the year, as I frequently found myself asking both my team and my clients, "what's the business objective you're trying to achieve? Was I going to focus on Enterprise 2.0? Or Public Relations? Social Media?

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A Partial Reading List for PR Students

Social Media Strategery

In between partying, traveling, club activities, sports, Greek commitments, and jobs, some will also be attending classes. Spin Sucks - One of my favorite blogs for years – Gini and her team are whip-smart PR practitioners who understand there’s no technology replacement for good PR. Image courtesy of Flickr user vasta.

List 131
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How Average Players Use Twitter and a Human Voice to Become Social Media Superstars

Social Media Strategery

They don't speak in sanitized sports jargon ("we just took it one game at a time out there and gave it all we had"), they don't attempt to drive traffic to the team's website or sell merchandise, and they don't try to cultivate their "personal brands."