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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Again, you can “advertise&# upcoming webinars in your sidebar. Here are 20 ideas.

ROI 191
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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Just feed it a few details about upcoming events or campaigns and then let the AI generate dates, times, and content types for your brand. Repurposing content Looking to turn a white paper into an Instagram post? The poll should relate somehow to a social media management software company. ChatGPT can help.

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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117
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Eight steps to thriving on information overload

Buzz Marketing for Technology

Get yourself off mailing lists, use assistants to filter your messages, and use e-mail filtering software. SAP White Paper: Service Delivery Innovation. White Paper: The Seven MegaTrends of Professional Services. Microsoft Strategic White Paper: How To Lock-in Your Clients (1.1MB). Upcoming Event.

Web 2.0 244
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The information processing view of humanity

Buzz Marketing for Technology

Tools such as Evernote , TheBrain , Backpack and similar software definitely have an important role to play. SAP White Paper: Service Delivery Innovation. White Paper: The Seven MegaTrends of Professional Services. Microsoft Strategic White Paper: How To Lock-in Your Clients (1.1MB). Upcoming Event.

Process 100
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

enterprise software. FAST White Paper. FAST recently released a white paper on the business and technology of recommendations. Entitled "Enhancing Content Discovery Through Recommendations Solutions", the white paper is free for those who register. Find out more and download the paper today.

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Should You Monitor Social Media Behavior at Work? | Bare Feet Blog

Bare Feet Studios

In short, how do you know if you and your company should be considering this type of software ( Social Sentry ) purchase? UPDATE 21 April 2010: Local Hawaii company Altres (HR management firm) has prepared this free white paper on Social Media & the Workplace.