yMarketingMatters

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How to Manage Social Media Profiles

yMarketingMatters

There are many social networking websites for smaller businesses. The most active are Facebook , LinkedIn , Twitter , Google+ , Pinterest , YouTube , Flickr , and SlideShare. The top bookmarking sites are StumbleUpon , Digg and Delicious. This landscape may change in the coming year. But that doesn’t really matter.

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Video Marketing For Your Business

yMarketingMatters

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins. Facebook is poised to overtake YouTube…they say.

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Video Marketing For Your Business

yMarketingMatters

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins. Facebook is poised to overtake YouTube.

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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising. To make headway on Facebook, Twitter, YouTube, you can no longer rely on organic growth alone , it’s too slow. Blogging helps your social media efforts. Mobile now makes up the majority of email opens at 51%.

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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

Google+ is now the second largest social network at just over 50% , with Facebook still dominating at 70%. But no other social network has Google’s web assets leverage. YouTube is more popular than cable television: YouTube reaches more adults than any cable network. million in the last 2 years.

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How to Use #Hashtags to Improve Your Social Media Marketing

yMarketingMatters

Hashtags are a way for social media users to tag their posts with keywords, which in turn make them easier for social networks to organize and users to search. So whenever a user adds a hashtag to their post, it is immediately indexed by the social network and searchable by other users.

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5 Social Media & Digital Marketing “Must Haves” for 2016 – Part II

yMarketingMatters

Linkedin: LinkedIn dominates the professional social network segment. It is the only major social media platform for which usage rates are higher among 30- to 49-year-olds than among 18- to 29-year-olds. Google owns YouTube and YouTube videos are ranked routinely high on Google’s search pages. More stats here.