SocialFish

NOVEMBER 12, 2010

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills.

Organization 229

Organization Social Media Social Media Management Skills 229

SocialFish

FEBRUARY 17, 2011

A quick overview of the VW community is that Volkswagen does not operate their own social network. All of these social networks are managed independently from each other by home grown admins. Open Community Means Developing into a Social Organization. Here’s a writeup on my project from a few years back.

Communities 174

Communities Lurker Forums Collaboration 174

SocialFish

MARCH 18, 2011

One concern is that many policies do not extend coverage for activities on third party social networking sites such as Facebook, LinkedIn, YouTube, Flickr and other group and networking sites not hosted on the association’s web site. The policy may have a definition but you can broaden it by endorsement.

Insurance 174

Insurance Activities Social Media Policies 174

SocialFish

MARCH 3, 2011

Their strategy for this is no secret; they produced two YouTube videos about it. This year they created a private social network for Dreamforce attendees. The statistics were pretty surprising for what was generated in the Dreamforce event community: 14,753 attendees opted into the social network.

Communities 221

Communities Collaboration Statistics Lurker 221