Sherrilynne Starkie

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Facebook news today

Sherrilynne Starkie

The social network has today agreed to add gender-based hate to its list of unacceptable content and has committed to ridding its site of it and is updating its guidelines to training moderators. A report out today says that the little-used blogging feature is about to get an overhaul to compete with Tumblr.

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Path: the sequel

Sherrilynne Starkie

Well over a year ago a new social network, Path, was launched. It was positioned as ‘personal network’ and friends were limited to just 50, a number based on the psychology theories that 150 is the maximum number of social relationships any human can handle. It’s very easy to use. Users flee MySpace.

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Facebook and hashtags: at long last

Sherrilynne Starkie

A black hole in social media data got a step closer to being understood this week. Up until know, it’s been almost impossible to see into the world’s most popular social network to gain insight that could be crucial in developing social media strategies and campaigns. Facebook has introduced the use of hashtags !

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Native advertising is here to stay

Sherrilynne Starkie

Many high profile news sites and social networks have been offering native ads to brands for quite some time. Last week Yahoo and Tumblr, too, announced the launch of integrated ads. Twitter and Facebook have a similar offering in ‘sponsored stories’ and ‘promoted tweets’.