article thumbnail

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

We recently just launched a new training academy, Social Profit Factor which helps small business, entrepreneurs up to Fortune 10 brands learn how to leverage social media to truly drive real business results. You get out of social media what you put into it, and that includes budget. Episode Highlights. SoundCloud.

article thumbnail

5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

Pam Moore

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. How to develop a Twitter strategy and plan. Need us to help train your team?

Strategy 165
article thumbnail

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

article thumbnail

Why, What and How of an Audience First Marketing Strategy and Segmentation

Pam Moore

Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Why an audience first marketing strategy is required. 8 Steps to Develop a Social Business Plan (white paper).

Strategy 166
article thumbnail

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself. The only guarantee we have on the social web today is change. Social networks such as Facebook, Instagram, LinkedIn, Twitter, Snapchat and more are innovating faster than most businesses can even keep up.

article thumbnail

How Participation Marketing Elevates Your Social Media Strategy

Convince & Convert

While the data paints the perfect picture, activating employee storytellers just because your competitors are doing it isn’t a smart strategy. You must ensure there is brand alignment with your employee content strategy. Employee-Driven Content Strategy. This framework is one of many ways to build your content strategy.

Strategy 145