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Facebook Adds New Fantasy Games Element to Tap into the Rising Popularity of Fantasy Sports

Social Media Today

The option will provide more engagement potential for The Social Network, tapping into the rising popularity of fantasy sports.

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Reeling in: How A Social Network For Sports Fishing Won 7m Users

Forbes Social Media

The Swedish startup Fishbrain is already the biggest sports fishing app and social network in the world, but it wants more. Fishing is big business.

Sports 69
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Adidas Teams With Champs Sports To Create Instagram Mini Series

The Realtime Report

Following their impressive World Cup ad campaign, Adidas has teamed up with Champs Sports to create four different online shows that will air only on Champs Sport’s Instagram page. Social Media Campaigns Adidas Champs Sports Instagram Instagram video MINI online video social video Starbucks'

Sports 172
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Most-Tweeted Sports Event In History: Germany vs. Brazil

The Realtime Report

During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. The match itself generated 35.6 millions tweets total.

Sports 170
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Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? This isn’t a surprise.

Sports 82
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Social Networking Accounts for 1 in 4 Minutes Spent Online in Europe

The Realtime Report

For those 397 million Europeans, social networking now accounts for 1 in 4 minutes spent online. 50% visited sports sites and newspaper sites. The average European consumer spends more than a day (25.9 hours) online every month, according to a new report by comScore. 62% visited a games site.

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NASCAR appeals to more than just Sports Fans!

Buzz Marketing for Technology

The audience that follows NASCAR racing is a very loyal bunch of followers that average over 30 Million, which is on par with many sporting events such as the Stanley Cup, the World Series, and the NBA Championship. As expected what we found in the social data was quite interesting.

Sports 212