Contrary to popular belief, Facebook is NOT the largest social network on the planet. So the numbers are clear that more transactions are sent via email every day, but is email really a social network? Business deals, holiday parties, family gatherings, sporting events, humorous content, and yes…even sex. Based on the criteria, I have no doubt that email qualifies as a social network and, therefore, blows Facebook and Twitter out of the water when it comes to users, transactions, and adoption rates. That honor still goes to email. MORE >>

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. More importantly, a family man and sport loving Aussie who loves life). There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Instead of admitting that this “social thing” is not as easy as all that, some are pointing fingers at the platforms, saying SPAM! That said, marketers who face pushback on social networking spam issues need to be prepared to respond head on. Mmm bacon! MORE >>

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each. pinterest trends social networksYou've probably heard that Pinterest is here and in a big way. If you're not already familiar with it, take a look and see if you can understand what the fuss is all about. The site has been around for a couple of years but only recently took off. MORE >>

She’s been called a networking demon, and it’s true. Here, we ask her how she works her magic—and what advice she has for us introverts who need a networking boost. When you walk into a networking event, what’s the first thing you do? TP: Before I go to a networking event, I check out who is going. Especially at networking events, it’s totally acceptable to walk right up to a group and insert yourself. Were they more worried about a sporting event than networking?). TP: I learned a lot of what I know about networking from bartending. MORE >>

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. More importantly, a family man and sport loving Aussie who loves life). There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Instead of admitting that this “social thing” is not as easy as all that, some are pointing fingers at the platforms, saying SPAM! That said, marketers who face pushback on social networking spam issues need to be prepared to respond head on. Mmm bacon! MORE >>