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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

Paradoxically, sometimes the best way to implement social tools are to not refer to them as social tools. tools into the actual business. It’s about realizing that these tools are a means to an end, not the end itself. tools mentioned above have helped with this moderate cultural shift.

Yammer 132
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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

Ruud Hein steps through a quick process for creating Facebook lists, and recommends various uses for them such as sharing information with only a specific subset of your contacts, or using Facebook lists as a CRM tool. Socialcasting the latest company updates is a fail; planning and engagement are key. ” Facebook Apps and Tools.

Tools 195
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39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity SMM

And many companies that jumped in early experienced failures and disappointments, pulled back, and then re-approached social media from a more strategic angle. While certain aspects of social media have stabilized (e.g., How widely within an organization should social media tasks be distributed?