Jeff Esposito

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Using Social Media to Predict the NFL Season

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Using Social Media to Predict the NFL Season Written on September 9, 2010 by Espo in social media , sports Every year, industry pundits announce their selections for the upcoming NFL season using everything from their gut to film study or Madden simulations.

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Sesame Street Doing Social Media Right

Jeff Esposito

The driving factor of this has been the soapbox that social media offers consumers. You can see examples of the folks on the frontlines for these companies in any social media book. So who is this mystery company rocking the social media world? Sesame Street.

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Social Media’s Redheaded Stepchild

Jeff Esposito

It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. Of all the social media platforms and/or networking sites that have enjoyed some semblance of longevity, LinkedIn is probably the most misunderstood and the most underutilized.

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Getting to the bottom of community management

Jeff Esposito

Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword). The past reports have been a great asset to community and social media managers as they offer insight into how other companies are doing community.

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Would you pay for an adless Facebook?

Jeff Esposito

While those types of ads have driven me to a purchase or two, ads for upcoming events or concerts get me thinking as to whether or not I should attend. Social Business social media Facebook Facebook ads facebook without ads' They really don’t bother me and if they are irrelevant I look another way or mark them as spam.