The Social Media Incubator

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Gallup Poll: Social Media Doesn’t Influence Purchases

The Social Media Incubator

Are consumers really influenced by content they see on social media? Gallup released a recent poll that suggests a majority of users aren’t influenced by social media to make purchases. Consumers do not consciously recognize the influence of social media on any purchases they make.

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Twitter Changes User Profiles

The Social Media Incubator

On Tuesday, April 8, Twitter announced they will be updating their site with a whole new profile design for Twitter users. This new web profile may look familiar to frequent social media users, as it takes a Facebook-like approach. Social Media Social Media for Business Twitter Facebook Twitter profile design'

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CVS Sets Example For Social Media Strategy

The Social Media Incubator

The company also posted their announcement on their Twitter page. CVS also responded promptly to many of the responses received on Twitter. So what can your business learn from CVS on social media strategy? They saw more than 10,000 comments on their Facebook post , and without hesitation, responded to nearly all of them.

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How Often Should You Post Social Media Updates?

The Social Media Incubator

One question that business owners new to social media ask us often is this one: How often should I post status updates to my social media accounts? Keep in mind that all social media is different. Facebook and Twitter are very different from Google+ and LinkedIn. The answer is, it depends.

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Tips for B2B Social Media Engagement

The Social Media Incubator

When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint. Social media posts shouldn’t be used as a sales pitches. Listen and respond.

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Prioritize Your Social Media

The Social Media Incubator

Social media for your business can be the same way. If your business is on social media, it can be a struggle to determine which platforms could be best for you in the long run. CEL helps many clients determine how, or if, social media can be a player in their integrated marketing strategy.

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Twitter Adds Tagging and Multiple Photo Sharing

The Social Media Incubator

Photo via Twitter Blog. Twitter has continued it’s growth and sharing features in today’s social media world. On March 26, Twitter announced they were rolling out two new features in order to make Twitter pictures more social. What do you think of the new Twitter features?

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