Sherrilynne Starkie

MARCH 28, 2013

March 28: this week in social media. March 28: this week in social media. What's new and cool in social media. Facebook starts testing nested comments, sound notifications | Digital Trends. Gartner: Fake social media reviews. 5 Ways to Implement Social Media in the Office.

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Sherrilynne Starkie

APRIL 20, 2013

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. It started trending immediately. “It It was calm.

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Sherrilynne Starkie

APRIL 26, 2021

This social media app allows users to shoot and post 60 second videos. Be On Trend. TikTok is a fast-moving community and trends come and go quickly. As continuing Tik Tok trend, people love recreating trending videos. Remember to recreate your video in your own style and brand voice to ride this trend.

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Sherrilynne Starkie

APRIL 26, 2021

This social media app allows users to shoot and post 60 second videos. Be On Trend. TikTok is a fast-moving community and trends come and go quickly. As continuing Tik Tok trend, people love recreating trending videos. Remember to recreate your video in your own style and brand voice to ride this trend.

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Brands Hashtag UGC Aggregator 195

Sherrilynne Starkie

DECEMBER 20, 2020

This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media. Forty per cent of Canadians is on Pinterest, an image-based social network and a third of those use it daily.

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Marketing Syndication Adwords News 367

Sherrilynne Starkie

DECEMBER 7, 2020

Here’s some year end social media tips. It looks like the WFH trend will continue throughout 2021 so here’s my top six content marketing skills you’ll need to succeed in 2021. Good bye 2020! And not before time, thank you very much! Marketing and communcations professionals are adapting to survive.

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Sherrilynne Starkie

JANUARY 12, 2018

Social media and marketing news, information, trends and stats to set you up for a strong start to 2018. Top Five: Marketing Trends and Stats for 2018. Facebook, Google, CES, BBC all make this week's list of top social media must-knows. 5G, AI and Robotics top CES 2018 trends to watch. followers .

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News Google Statistics Trends 262

Sherrilynne Starkie

DECEMBER 20, 2020

This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media, especially in Ottawa. Forty per cent of Canadians are on Pinterest, an image-based social network. What’s not down?

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Marketing Syndication Adwords News 195

Sherrilynne Starkie

FEBRUARY 10, 2020

There’s room for optimism for the media industry too. Disengagement with the news has slowed significantly and there’s been huge growth in amplifiers–people who share news stories via social media. That’s a boon for our journalist colleagues!

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Sherrilynne Starkie

APRIL 23, 2018

Are you using social media as part of your business marketing communications mix, but not seeing the results you’d like? You are not alone; many feel frustrated and some companies are giving up on social media completely. If you want to see clear ROI for social media, get some expert advice.

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Sherrilynne Starkie

JANUARY 21, 2019

Her idea certainly caught traction on social media where this tweet has already received more than 31,300 shares. Her supplementary article, published January 15th, has received more than half a million Facebook engagements and 601,300+ social media engagements in all, according to Buzzsumo. Very plausible.

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Sherrilynne Starkie

JUNE 29, 2014

In a classic case of poacher turned gamekeeper, I was recently invited by an American PR agency to have a personal briefing about the launch of a new social media product. Pulse automatically sends an alert to identify potential crisis or positive social conversations before they go viral. nBA Pulse Dashboard.

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Sherrilynne Starkie

OCTOBER 17, 2018

This week’s must-know social media news includes the YouTube outage, a religious stance on women and social media, Coke’s misstep in New Zealand, Snapchat’s new original programming and Google’s shopping insights. Should women take a 10-day social media fast? The world survived.

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Sherrilynne Starkie

DECEMBER 21, 2018

Podcasts great way to keep on top of social media and industry trends and news. They are chock full of the important social media, PR and marketing news I need to know to do my job well. A lot of podcasts are motivational and educational, others are just very entertaining.

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Sherrilynne Starkie

OCTOBER 15, 2018

this is the integraged digital media framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media. Canadian Media Consumption Trends. At the same time, mainstream media is in decline in Canada. An Integrated Digital Media Framework.

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Sherrilynne Starkie

DECEMBER 27, 2013

Related posts: Infographic: selling in social media. Infographic: B2B content marketing trends. I wondered who was more Twitterific? Me or Twitter founder Biz Stone. He beat me hands down. Still, we seem to have a bit common. Instagram or Vine? PLEASE LIKE MY FACEBOOK PAGE. Featured Headline Twitter Biz Stone infographic'

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Sherrilynne Starkie

DECEMBER 3, 2017

New tools, features and functions in major social media platforms. Struggling to keep up with social media trends and innovation? Top five: Messaging gets a lot more engaging. Listly by Sherrilynne Starkie. News from Google, SnapChat, Facebook and Instagram. Find me a plumber! Dec 03, 2017.

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Sherrilynne Starkie

JANUARY 24, 2019

Each is absolutely filled with must-know news for PR and marketing and it provides a ton of insight into current issues and trends. Digital PR Guru Gini Dietrich explains a new social media channel, Alexa Flash Briefings, a service offered by Amazon for their Alexa/Echo customers. This episode is no different.

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Sherrilynne Starkie

MAY 25, 2013

There is just one more week until the third annual Social Capital Ottawa, a one-day conference for O-city’s active social media community. Social Capital Ottawa. Using social media for research: Social Capital 2012. Social Capital Ottawa. Win a ticket to Social Capital Ottawa!

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Social Capital Conference Case Study Eventful 300

Sherrilynne Starkie

OCTOBER 25, 2018

Top 5 must-know social media news for the week includes stories about a new Messenger, Soundcloud’s Instagram integration, YouTube’s changed engagement metrics, the fight against fake news and Snapchat’s power with youth demographics. Facebook launches Messenger 4. — SS. — SS.

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Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Social media is key PR driver.

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Groups Groups Sports Notification 337

Sherrilynne Starkie

NOVEMBER 26, 2017

Each week, I’ll highlight the five most important social media news stories of the week (according to me!). Struggling to keep up with social media trends and innovation? I’m bringing back the weekly top five that was such a popular feature on this blog many years ago. Sherrilynne Starkie. followers .

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Sherrilynne Starkie

AUGUST 19, 2013

Top Twitter trends for 2011. Marketing Social Media banner ads Marketing and Advertising native advertising' Related posts: Instagram or Vine? Are professional communicators normal? Related articles. Infographics: 10 Things You Didn’t Know about Online Contests. INFOGRAPHIC: The Mobile Advertising Ecosystem Explained.

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Sherrilynne Starkie

AUGUST 29, 2020

It’s all part of serving the media well. There’s a ton of content online to help you keep up to date with the latest media relations trends. My PR stack includes (in part) BuzzSumo , Cision , TalkWalker Alerts , Ubersuggest , Moz , Google Analytics and I use several more for social media relations too.

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News Policies Reputation Consultant 243

Sherrilynne Starkie

JULY 3, 2012

Canada’s national capital is Ottawa and one of the city’s many strengths is the active and passionate social media community that thrives here. It’s a community that continues to grow and learn that’s why it supports the 2nd annual Social Capita l conference taking place later this month.

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Social Capital Conference Community building Newsletter 278

Sherrilynne Starkie

JUNE 16, 2013

A black hole in social media data got a step closer to being understood this week. Up until know, it’s been almost impossible to see into the world’s most popular social network to gain insight that could be crucial in developing social media strategies and campaigns. Facebook has introduced the use of hashtags !

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Sherrilynne Starkie

MAY 25, 2012

Branding You: Leveraging social media to maximize your job search. Job hunting tips and trends. Related posts: Social media and health care reform. Presenter: Sherrilynne Starkie. Account Director. Thornley Fallis Communications, [link] [link] https://twitter.com/sherrilynne. Résumés: Designed to succeed.

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Sherrilynne Starkie

JULY 28, 2012

The focus is on trending topics, news and professional updates based on what each user’s connections are reading, sharing, and discussing. The professional social network plans to offer more customization and functionality for the homepage later this year. Related posts: Branding you: using social media to find a job.

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LinkedIn Curation Newsletter Social Networking 304

Sherrilynne Starkie

OCTOBER 23, 2012

Using social media for research. IABC “Trends 2013? Related posts: Change management: new tricks for old dogs. ICANN 45 gets cool Toronto look and feel. Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles. conference offers real value.

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Wikipedia Conference Newsletter Skills 400

Sherrilynne Starkie

AUGUST 8, 2018

My Top Five weekly round up of must-know social media news! They say research links excessive use of social media and video games with depression and academic troubles. It’s an issue that communications pros need to track as younger demographics drive media consumption trends.

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API YouTube Data News 150

Sherrilynne Starkie

FEBRUARY 13, 2012

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. Social media podcast For Immediate Release covered the launch this week.

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Wireless Klout Module Directory 292

Sherrilynne Starkie

AUGUST 13, 2012

Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. Related posts: Using social media for research: Social Capital 2012. Social media in call centres. Three biggest myths of social media. Related articles.

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Analysis Wikipedia Social Capital Sentiment 335

Sherrilynne Starkie

MAY 18, 2013

He uses social media to share photographs from space and shares his experiences of life on the space station as they happen. Thank you reminding us of the magic of social media. YouTube introduces trends. Hadfield Mission Specialist Canadian Space Agency (CSA) (Photo credit: Wikipedia). Related articles.

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Klout Wikipedia YouTube Education 281

Sherrilynne Starkie

JUNE 27, 2018

This week's top 5 social media must-know news including Google Ads, Instagram AI, Twitter Media, Facebook Kids and Voice Search. QueryClick’s “CMO Performance Report 2018” is a survey of 150 CMOs for large companies and the results could point to a larger trend. Sherrilynne Starkie. followers . Follow List. Embed List.

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Google Adwords Case Study Sports 170

Sherrilynne Starkie

SEPTEMBER 17, 2012

This could be said of the blogging trend, because pronouncements of the death of blogging have been floating around for a few years now. Brands and their public relations agencies need specific information about a social media influence to understand fully the return on their PR investment. See point No. Disclose associations.

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Blogger Brands Tips Influencer 367

Sherrilynne Starkie

JUNE 15, 2018

Driving this trend is the widespread availability of high-quality digital video. Canadian Ad Spend by Media By Dentsu Aegis Network. Canadian Ad Spend by Media By Dentsu Aegis Network. Worldwide digital media spend will increase by 12 per cent in 2018. This is more than three times the rate of all media, 3.9

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Paid Search Mobile ROI Advertising 139

Sherrilynne Starkie

DECEMBER 31, 2014

And the convergence of owned, earned and paid media drives this trend. The content leader will work with PR, social media and marketing teams and anyone working in a customer-facing group. Featured Headline Marketing Altimeter Content marketing Social Media' Analytics: what matters to content marketers?

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