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New Report Looks at Evolving Social Media Usage Trends

Social Media Today

The latest data from Pew Research highlights key social media engagement trends among U.S.

Trends 206
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New Report Looks at Evolving Social Media Usage Trends

Social Media Today

The latest data from Pew Research highlights key social media engagement trends among U.S.

Trends 200
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How to Strategically Use Social Media Trends to Boost Your Brand

Ignite Social Media

Social media moves fast. Trends come and go in the blink of an eye. As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. However, not all trends are created equal when it comes to brand marketing.

Trends 167
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7 Top B2B Social Media Trends

Oktopost

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

B2B 117
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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130
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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Let’s get into it.

Video 234