Direct Marketing Observations

FEBRUARY 21, 2012

Case in point Wal-Marting Across America uses a real journalist and real photographer, and sets them up as your average Wal-Mart fans, who travel across America, park their RV at Wal-Mart parking lots and hang and blog. Consider this blurb from 10 Ways Social Media Will Change In 2010.

Data 197

Data Social Media Radian6 ROI 197

Direct Marketing Observations

MARCH 23, 2011

Outlets such as MSNBC and Scripps insist on traveling at hyper speed with us on the information super highway. They have embedded the social tools and capabilities into their new web sites to allow us to have a voice. That’s not social media. That’s anti-social media. You could be found.

Comments 138

Comments Social Media Embedding Travel 138

Direct Marketing Observations

SEPTEMBER 26, 2011

breaking up , but to be honest, I can’t remember the last time I got excited about a new release from them, Is there a second act to social media? Kat French , who has one of the coolest names, is helping us put our 120 plus socialmedia tweetchats into a book-I know… Not another social media book, can you feel it?

Sports 170

Sports Social Media Mobile Loyalty 170

Direct Marketing Observations

JANUARY 11, 2010

Everyone’s talking about integrating social media into our everyday business. Whether you have a small local business or are a global enterprise, everyone is interested in the best way to incorporate social media practices in some way to solve their business challenges. via hashtagsocialmedia.com.

Social Media 100

Social Media Compete Tweetdeck Small Business 100

Direct Marketing Observations

SEPTEMBER 28, 2011

There was a time when Southwest Airlines were the darlings of social media. However, Southwest Airlines notwithstanding, employees far and wide, seemed to have never received the memo about the impact of social and digital within the organization. The media picks up on it, the issue goes viral, and the airlines apologizes.

Airlines 138

Airlines Meeting Posterous Fashion 138

Direct Marketing Observations

OCTOBER 25, 2011

Just as internal relationships are important in maneuvering through the maze of most Fortune 500′s and getting things done, in the digital world, especially in social media, your networks and the relationships that you have within and without , can make or break any social-digital intiative that you have going.

Travel 164

Travel Reputation Organization Buy 164

Direct Marketing Observations

NOVEMBER 23, 2010

We use it for online transactions, travel decisions, job searches, purchases, research, and a dozen other activities. Tags: social media mobile predictions 2011 Search. Search is and has been woven into the fabric of our daily lives thanks to Google. It is a utility that drives our online and offline interactions.

Mobile 177

Mobile MySpace SMS Yahoo 177