Waxing UnLyrical

SEPTEMBER 19, 2012

It is also fascinating to see volunteers across the globe helping this community grow… there are people who are involved in growing its social media presence, working on SEO, volunteers organizing local meet-ups regularly to build the community… all-in-all, this is the first such social network for sustainability that I have come across.

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SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

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Waxing UnLyrical

MARCH 19, 2014

The primary discussion centered on privacy, and what the boundaries are for those who monitor social media. The chat was kicked off with a question about the risks of social media monitoring in the workplace. It can also show those who are posting what they should be considering when they post to social channels.

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Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

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Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

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Waxing UnLyrical

MARCH 6, 2015

really don’t care about using social media. PR pros using social media… not. I have seen this, time and time again, both while on the outside (consulting, teaching and training via SBC), and on the inside (working in very large agencies as well as on the client side). So what will they do about it?

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Waxing UnLyrical

MAY 23, 2019

Of course, you will be communicating on social media. Train, train, train your volunteers. Online or offline training depends on what you are training for and the specific needs/infrastructure of your organization. There is docent training in museums. Give simple shout-outs on social media.

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Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

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Waxing UnLyrical

FEBRUARY 15, 2011

The main reason for all this (at least from the small informal survey I did) was that we would rather staple our eyelids to the back of a moving train than try and find someone to do the work for us. We can’t imagine asking someone to take on extra work when they are struggling to keep up with what they have.

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Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

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Waxing UnLyrical

MARCH 21, 2019

Insert meme of men on a train looking at newspapers here.) Many rants are made across the tubes of information about how social media vanity stats aren’t true engagement (e.g. Especially those people next to us at the train station or at our kid’s dance practice. It’s here I think an important distinction must be made.

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Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. So keep reading, but first: What is Social Listening? Social media is huge and loud. Become Socially Active. Are you socially alert? List at #5 below.

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Waxing UnLyrical

FEBRUARY 13, 2017

OK, it didn’t happen quite like that (#AlternativeFacts), but here’s what DID happen: Two-thirds of the way through my free, LIVE online training, “Lift Off!,” ” I announced the reopening of The Social PR Virtuoso® Master Course , my online, on-demand course on all things Social PR.

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Waxing UnLyrical

APRIL 9, 2020

And businesses are starting to realize that simply setting up a livestream and giving executives (most of whom who probably haven’t been media trained) the mic isn’t going to cut it. Owned by Lola the Basset Hound, she's mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order.

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Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. The proliferation of new media outlets has changed everything about how companies communicate. Guest Post by Laurel Kennedy. A Reason to Speak. Here’s an example touting Colorado Gives Day.

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Waxing UnLyrical

AUGUST 31, 2017

And it reminds me of what makes this social media-drenched world that we live in so remarkable. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero. It’s the people. It’s always the people.

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Waxing UnLyrical

MAY 2, 2017

This is my response: I stand by my original update, which was a simple question about something that is commonly acknowledged as a best practice in networking, building relationships, and social media. That is a bunch of loose connections on social media, which are simply building your Rolodex. That is not a network.

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Waxing UnLyrical

SEPTEMBER 5, 2012

Last February I wrote a post about Taking Time Off When You Work In Social Media and recently reaped the rewards of putting that advice into action. I didn’t train someone over the course of a few days to take over for me, I familiarized them with what I do little-by-little over the course of the year. Priorities change.

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Waxing UnLyrical

MARCH 14, 2011

While I was an early adopter of social sites like LinkedIn, most PR pros weren’t generally using social media for PR purposes. It’s the title of a popular book on social media. Likewise, these are also the fundamental building blocks for success in social media for any organization.

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Waxing UnLyrical

MAY 25, 2016

Much as I did several years ago, Elise recently realized she needed to bring a much more cohesive, strategic approach to PR – for herself and her clients – in a world increasingly ruled by social media. “The random facts – who knew kangaroos had three vaginas?! Wouldn't you like to be in her kitchen?

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Waxing UnLyrical

APRIL 11, 2012

Invest in getting your spokesperson(s) media trained. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode.

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Waxing UnLyrical

JULY 9, 2014

million people through social media. It’s fascinating to see how social media is taking over every aspect of our lives. With a keen interest in social media, she blogs regularly at In My Humble Opinion. other passions include singing (professionally trained for over a decade!), reading and traveling.

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Waxing UnLyrical

APRIL 2, 2017

It’s a post by Andrew Hutchinson on Social Media Today , which has been languishing in my inbox for a while. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero. It’s quite a long read, but well worth it.

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Waxing UnLyrical

JUNE 21, 2017

Ellen Graves , Social Media Strategist, and. On the metrics they look at when they measuring PR for MSU Extension: A5: We look at likes, click thrus, shares, comments in social, placements in traditional media, sentiment in both #measurepr. Social media analytics can change! Clicks, shares, etc.

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Waxing UnLyrical

JULY 24, 2017

As is the new normal during any getaway that involves sun, sand, surf, and excellent wi-fi, there were lots of #toeselfies (yes, this is a thing ) posted on social media. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero.

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Waxing UnLyrical

MAY 17, 2018

The coordinator of a group of social media advocates said this via Facebook one night about eight years ago, on our private page. I had the opportunity to participate in a training by The Communication Center once through my role as a Shot at Life Champion leader. Guest Post by Paula Kiger. They Were Genuine.

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Waxing UnLyrical

JULY 10, 2013

With changing technology and the advent of social media, the way we communicate with the media has also changed to some extent. Recently at my workplace (I work at a PR agency in India), I gave a presentation on the importance of social media for our work. Image: Rhinowrites via Google, CC 3.0.

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Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! other passions include singing (professionally trained for over a decade!),

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Waxing UnLyrical

MAY 2, 2016

You can get a taste of that if you sign up for my new, FREE online training on May 13: The Social PR Makeover. And since smart teachers continue to learn from their students, I thought this week I’d showcase some of the Virtuosos… because they really get what “Social PR” is all about.

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Waxing UnLyrical

MARCH 31, 2019

Role players like the person whose primary job is to like all social media responses and reply, or review social data and come up with reports, should be concerned. Also, it should be noted that these tools simply do not work out of the box or on autopilot (much to the contrary of media hype). This experience is normal.

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Waxing UnLyrical

NOVEMBER 7, 2016

Why do you care about Social PR? I truly believe that social media is the greatest thing to happen to PR. The social aspect of it allows us as marketers to build a truly personal experience for anyone who we want to care about our brand. What is one Social PR campaign you’re in love with? It was brilliant.

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Waxing UnLyrical

NOVEMBER 11, 2016

Come up with a more efficient way of monitoring social media. She is also the founder of The Social PR Virtuoso™ , which provides online, on-demand training that helps you unleash your inner Social PR superhero. What is the one thing you can to do today, to make your world a little better?

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Waxing UnLyrical

APRIL 19, 2013

It seems governments and their agencies and organizations have understood how powerful social media can be (Facebook, Twitter, G+) for engaging with citizens, seeking feedback, creating awareness on different initiatives, and creating a participatory model of governance. Image: SatishAcharya via Google, CC 3.0.

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Waxing UnLyrical

NOVEMBER 9, 2015

And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? How to Prevent a Social Media Crisis. ” 2. Branding: The Meaning and Importance of Acquiring Your Brand.

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Waxing UnLyrical

OCTOBER 26, 2015

I said F-R-E-E) mini-training: “The Social PR Launchpad: Unleash Your Inner Social PR Superhero” on November 13-15 from 2-3 pm ET. 10 Observations on “Real” Public Relations and Social Media. How to Use Social Media And Stay Couth. Social Sharing: What Makes It Tick? ” 4.

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Waxing UnLyrical

FEBRUARY 26, 2014

As a Millennial in the workforce, I’m probably not alone in hoping that many other IT/Non-IT companies will soon follow suit, and start to look for – and hopefully, find – new talent through social media platforms. But… how authentic is social media recruitment? reading and traveling.

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Waxing UnLyrical

NOVEMBER 13, 2015

Thankfully I saw the light – literally, it was a full moon – which led me to develop a unique educational experience for industry pros of all stripes wanting to up their Social PR quotient. She got an orphaned German Shepherd adopted through social media … have you forgotten?!” “I mean…hello!

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