Small Business Mavericks

JULY 3, 2015

Social media marketing is a necessity in today’s online marketing world. The only question to answer now is, which social media sites are most appropriate for your brand? Why Social Media Is Necessary. Social media has become a marketing channel of its own. So have a plan.

Social Media 70

Social Media Mobile Questions Industry 70

Small Business Mavericks

JULY 3, 2015

Social media marketing is a necessity in today’s online marketing world. The only question to answer now is, which social media sites are most appropriate for your brand? Why Social Media Is Necessary. Social media has become a marketing channel of its own. So have a plan.

Social Media 70

Social Media Mobile Questions Industry 70

Small Business Mavericks

APRIL 8, 2013

Which is these three is most important: Authority, Branding, or Social Media? Social Media. We’ll start with social media because, in my opinion, it doesn’t matter until you’ve established the other two. Social media is a tool. It doesn’t establish them.

Social Media 87

Social Media Brands Small Business Products 87

Small Business Mavericks

SEPTEMBER 10, 2012

61% of marketing agencies see social media as primarily a brand awareness tool while 64% of agency clients see it as a brand awareness tool. Respondents to a survey by Econsultancy were allowed to pick two channel categories under which they consider social media to fall. Marketing campaign.

Social Media 101

Social Media Brands Survey Campaign 101

Small Business Mavericks

AUGUST 27, 2011

When it comes to small business online marketing tactics, what is more effective – blogs, social media, or e-mail? Blogs are also very effective – as SEO tools, as branding tools, and as social media marketing tools. Social media marketing is something that can’t be done in a vacuum.

Social Media 117

Social Media Small Business SEO Tools 117

Small Business Mavericks

FEBRUARY 4, 2015

One of the big advantages marketers and business owners have in 2015 is the abundance of options we have in tools for improving our performance. Nick Rojas has a nice look at online tools to improve your content marketing strategies on B2C, for instance. But a tool is only going to be helpful if you know how to use it.

Tools 70

Tools How To Small Business System 70

Small Business Mavericks

JANUARY 16, 2015

Most of us spend a lot more than 30 minutes on social media, but many of us wish we could figure out how to do it. Twelve Things Social Media Managers Do. There are at least a dozen tasks that any good social media manager has to maintain. Social Media social media manager social media marketing'

Social Media 70

Social Media Social Media Management Journal Skills 70

Small Business Mavericks

JUNE 22, 2015

Social media has come a long way since the days of Friendster and MySpace. But other social media websites have upped the ante in some very real ways. After you’ve done all that, you can begin to drive traffic to that landing page using the social media tools at your disposal.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

JUNE 22, 2015

Social media has come a long way since the days of Friendster and MySpace. But other social media websites have upped the ante in some very real ways. After you’ve done all that, you can begin to drive traffic to that landing page using the social media tools at your disposal.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

JANUARY 14, 2013

There is more to social media than simply hanging out with your friends and posting marketing messages that no one responds to. I’ve come up with 5 very powerful ways to use social media for your small business marketing. Thank them publicly on your Facebook page and through your other social media accounts.

Social Media 105

Social Media Discount Small Business Meeting 105

Small Business Mavericks

NOVEMBER 16, 2015

If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. Here are 10 of the best online tools for doing all of the above.

Small Business 70

Small Business Yammer Tools HootSuite 70

Small Business Mavericks

DECEMBER 15, 2011

We hear a lot of information about how social media is a great marketing tool. It is a great marketing tool, but is it better than other marketing tools? A recent Merchant Confidence Survey shows that 35% of small businesses use and are optimized by SEO over the social media marketing.

SEO 110

SEO Social Media MySpace Small Business 110

Small Business Mavericks

AUGUST 28, 2015

More tools have been developed to help Internet marketers implement and measure successful marketing campaigns, and when we think about online marketing tools and tactics we often think about search engine optimization, e-mail marketing, blogging, and social media. There are plenty more online marketing tools.

Press Release 70

Press Release Directory Tools Marketing 70

Small Business Mavericks

JULY 26, 2012

Are you linking to your social media profiles? In fact, fewer than 20% of SMBs link to social media profiles, and they’re making a big mistake. There are two primary reasons you should link from your website or blog to social media websites : It builds your social authority. Social Media As SEO.

Social Media 107

Social Media Social Graph Reputation SEO 107

Small Business Mavericks

JANUARY 31, 2012

Social media can be a great marketing tool when things go right. A recent article looks at McDonalds; yes, we’re talking about the famous golden arches, which experienced the highs and lows of social media marketing, all in the one campaign. It can also be a nightmare when things go wrong.

Campaign 168

Campaign Social Media Hashtag Reputation 168

Small Business Mavericks

JULY 6, 2015

Social media has become huge lead generation tool for many businesses and online entrepreneurs, but there is more than one way to generate leads through social channels. The following five methods of generating leads through social media channels are popular and growing more so every day.

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 70

Social Media HootSuite Energy Feed 70

Small Business Mavericks

JULY 6, 2015

Social media has become huge lead generation tool for many businesses and online entrepreneurs, but there is more than one way to generate leads through social channels. The following five methods of generating leads through social media channels are popular and growing more so every day.

Social Media 70

Social Media Newsletter Groups Groups 70

Small Business Mavericks

SEPTEMBER 30, 2015

It’s good that you are active on social media, but how effective is your marketing? It’s not that there are right and wrong ways of marketing through social media sites like Facebook and Twitter, but you can be more effective with a few simple tweaks to your strategy. Mix it up a bit.

Social Media 70

Social Media HootSuite Energy Feed 70

Small Business Mavericks

NOVEMBER 7, 2011

For about five years now, we have seen social media marketing rise to the top of the Internet marketing practices and become the most important aspect of marketing and branding online. The social media sites themselves are striving to be No. That is, don’t just settle for one social media site.

Social Media 98

Social Media YouTube Engineering LinkedIn 98

Small Business Mavericks

AUGUST 9, 2011

A new study shows that small business owners recognize the value of word of mouth advertising, but they don’t see a need for social media. Perhaps SMBs are not aware that social media is the new word of mouth. Word of mouth advertising is essential, but in the future that word of mouth will travel via social media.

Social Media 110

Social Media Real Estate Travel Small Business 110

Small Business Mavericks

MARCH 11, 2012

Social media marketing started as a real hit and miss affair. Over time it has slowly come together and social media experts can now really work the boards to drum up a lot of visitors. Twitter – while Twitter continues to have its knockers, it is a great tool for blasting out short messages.

Social Media 101

Social Media YouTube Small Business Hosting 101

Small Business Mavericks

AUGUST 24, 2011

Social media. Social media marketing – Social media is good for one thing – driving traffic. Capture their attention with social media, drive them to your blog, get their e-mail address, then sell them something. Those tactics are: E-mail marketing. Content, content, content.

Marketing 177

Marketing Tools SEO Social Media 177

Small Business Mavericks

APRIL 18, 2012

When it comes to communicating regularly with customers, and potential customers, Facebook stands clearly above most other social media sites. While there is a lot of truth in the ‘horses for courses’ theory, Facebook does have social media’s biggest reach. One of those tools is the Interests List.

Tools 87

Tools Discount RSS YouTube 87

Small Business Mavericks

MARCH 21, 2011

Q&A Sites And Competitive Intelligence » IM: Small Business Tool Or A Waste Of Time? If you are going to do business online, then it makes sense to use online communications tools. One of the most primitive online communications tools is instant messaging. It’s been around almost as long as the Internet itself.

Small Business 89

Small Business Instant Messaging Tools Real Estate 89

Small Business Mavericks

MARCH 15, 2011

How Q&A Sites Can Boost Your SEO » Is Twitter Still A Good Marketing Tool? But Frank asks other good questions too, like “If you took away the social media ‘insiders’, in other the words the ‘super user’ how many tweets would you have?&# With so much noise on Twitter, is it still a useful marketing tool?

Small Business 93

Small Business Tools Postrank Twitter 93

Small Business Mavericks

JANUARY 2, 2013

Rand Fishkin makes predictions every year about the direction of search marketing and social media. But it is becoming important for branding purposes, just as most social media is. But I’d say that SEO is now becoming a part of the overall branding efforts of serious online marketers.

Google 101

Google Brands Tools SEO 101

Small Business Mavericks

MARCH 27, 2014

One of the most powerful tools for marketing your business is a LinkedIn page, but what do you know about optimizing your page? A LinkedIn page is a great tool for any business if you optimize it will for sending traffic to your website. It’s an art, not a science.

LinkedIn 177

LinkedIn Social Media Products Tools 177

Small Business Mavericks

MARCH 25, 2012

Google have added two new features to their Analytics tool. The first measures social media interaction whilst the second measures page load speeds. The new tool added to Google Analytics makes it easy to see at a glance how a page is performing over time. The second tool looks at social media engagement.

Analytics 161

Analytics Sites Google Issues 161

Small Business Mavericks

JUNE 20, 2014

The popular social site drives a lot of traffic with its visual appeal and home-grown talent show, so businesses have been learning to get in on the site’s success. New tools for businesses on Pinterest are in the works! Track what is working with the updated analytics tool. Decide who sees it by setting up targeting.

Analytics 87

Analytics Tools Sites Feed 87

Small Business Mavericks

DECEMBER 23, 2014

At the end of 2013, I predicted that 2014 would be The Year of Social Metrics. Facebook had risen to #1 status online, LinkedIn and Twitter were going strong, and social media was an increasing part of daily life. Are Social Metrics Still Important? Yes, they are. Your 2015 Strategies.

Metrics 107

Metrics Strategy Social Media LinkedIn 107

Small Business Mavericks

JANUARY 27, 2014

A blog is the best tool for audience engagement while your e-mail newsletter is the best tool for cultivating a warm list that you can mine for great direct selling. Social media plays a part in your marketing strategy too. Small Business Internet Marketing blog blogging e-mail newsletter newsletter Social Media'

Newsletter 107

Newsletter Marketing Small Business Social Media 107

Small Business Mavericks

SEPTEMBER 16, 2014

This is the secret formula shared by Tina Courtney-Brown on SiteProNews in “ Google+ Social Media Strategies — What You Need To Know.” If you are active on Google+ as a social media marketing tool, brush up on your camera skills. So what does this mean for us?

Google 110

Google Skills Social Media Strategy 110

Small Business Mavericks

NOVEMBER 25, 2013

Now, LinkedIn has rolled out an additional level of social media for companies with multiple brands and divisions called Showcase Pages. It’s also got the potential to be a great targeted marketing tool for enterprise businesses and small businesses alike. Social Media company page LinkedIn Showcase Pages'

LinkedIn 132

LinkedIn Small Business Company Social Media 132

Small Business Mavericks

JANUARY 16, 2013

Social media is good for more than just marketing or schmoozing. In fact, if you want to keep tabs on your competition, listening is essential, and there are plenty of tools available to help you listen. TweetDeck and HootSuite are social media management tools. It’s also good for listening.

Tweetdeck 101

Tweetdeck Klout Google Reader HootSuite 101

Small Business Mavericks

JANUARY 4, 2016

Besides being a branding tool, it’s also a sales tool. Social media – There is a lot to social media than simply sharing links. Your presence on social media is itself a branding activity and you should think of it as such. Keep it simple, but have a POV.

Brands 70

Brands Engineering Social Media Company 70

Small Business Mavericks

FEBRUARY 3, 2014

Every time someone new conducts a search or uses social media, the Internet changes. There’s no more perfect tool for that than your blog. Use videos effectively - Videos are powerful marketing tools. Branding authority blogging Google Authorship Social Media Video Marketing' If you do it right.

Brands 107

Brands Newsletter Google Video 107