Firebelly

OCTOBER 8, 2013

Many mega brands are finding out just how difficult it is to develop a successful social media strategy. Despite spending a combined $19 million on social media in the last year, only 10 percent of the 655 big businesses surveyed in a recent global report saw positive results.

Social Media 158

Social Media Survey Collaboration Report 158

Firebelly

NOVEMBER 3, 2011

I’m also working with a major tech company on social media efforts, doing some fun “techertainment” projects with some awesome people in the industry, and editing some tech books when the schedule allows. Are you the most eligible man in social media marketing? What are you doing these days? Creativity.

Social Media 216

Social Media API Marketing Mobile 216

Firebelly

AUGUST 31, 2011

In a survey released this week, 43% of respondents said they use social media daily. The survey went on to say that the 30-49 age gap is closing in on the under 30 crowd for social media use. I learned I wasn’t alone in feeling the eventually confirmed quake out of Virginia. This shocked me.

Twitter 192

Twitter Survey Patterns Social Networking 192

Firebelly

DECEMBER 16, 2013

Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint. In a survey, these were the top reasons for negative experiences with influencers: Campaign was not organized. Be transparent – think “always on”. Show proper influencer attribution. *In

Influencer 233

Influencer Marketing Authentication Survey 233

Firebelly

APRIL 23, 2013

For millennials, checking social media is as routine as brushing our teeth or eating dinner. Millennials have a need to be connected and fulfill this through constantly texting, updating social networking sites, and responding to emails via smartphone. Here are some interesting things that were found: 1.

Class 174

Class Applications Mobile Travel 174

Firebelly

OCTOBER 29, 2013

Surprisingly, a lot of the drama and popularity contests stem from social media. But now, most of her social media interactions are on Instagram, Twitter, Snapchat, and Kik (which I do not approve of for a 14 year old). Vine was pretty popular for a hot minute as well.

Facebook 173

Facebook Policies Instagram Survey 173

Firebelly

FEBRUARY 4, 2010

Social networking sites (SNS). The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace.

Facebook 103

Facebook MySpace Paid Search Survey 103