Jeff Esposito

MAY 2, 2011

I am also a research junkie when it comes to the social space and like checking out reports even if it takes me a few months to clear the foot high stack of them sitting on my work desk. One paper that I recently read was Burson-Marsteller’ s The Global Social Media Check-up 2011. US companies average 5.3

Social Media 41

Social Media Sample Samples Survey 41

Jeff Esposito

NOVEMBER 12, 2010

If you missed the keynote that I did with Lithium’s Jenny Zaszut from Lithium, and want to see how the team at Vistaprint manages and measures social media for the business, you can check it out here as a webinar. The platform called RockMelt looks to merge social media with social media.

Lithium 28

Lithium Blogosphere Technorati Survey 28

Jeff Esposito

SEPTEMBER 24, 2010

Social Media Use Growing Among Micro businesses – Now I am not going to sugar coat things – this is a story that I placed. The numbers are from a research study that was done with Vistaprint customers and 46% of the surveyed group says that they use the medium. View more presentations from Shannon Paul.

Survey 23

Survey Groups Groups Price 23

Jeff Esposito

AUGUST 6, 2012

Last week, my mother-in-law emailed me a link to a press release on Social Media ROI for institutions of higher education from the University of Massachusetts Dartmouth Center for Marketing Research. Nowadays, schools are leveraging social media to get in front of potential students for their incoming classes.

Cost 51

Cost Study Social Media Press Release 51

Jeff Esposito

FEBRUARY 24, 2011

Earlier today, we launched our first Infographic on the latest study that looks at optimism in the small business space. On top of the graphic, here are some other interesting statistics from the survey respondents: 34% said they would be expanding their use of social media/networking (e.g. for their business this year.

Small Business 41

Small Business Statistics Survey Study 41