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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms.

Research 257
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Majority of Arab Youth Express Concerns About the Impact of Social Media Addiction on Mental Well-being

Bill Hartzer

The survey, conducted under the theme ‘My Lifestyle,’ unveils a concerning trend, with 74% of young Arabs admitting to struggling to disconnect from social media. Moreover, 61% acknowledge that social media addiction has a negative impact on their mental health.

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Digital Detox: Brits Struggle to Break Social Media Addiction

Bill Hartzer

In a world where scrolling through social media has become a pastime for many, a new study conducted by The National Lottery reveals a startling truth: one in four UK adults consider it a genuine hobby. The research, which surveyed 4,000 adults across the UK, sheds light on the nation’s digital habits.

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The 13 Social Media Customer Service Stats You Must Know

Convince & Convert

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1.

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Eight Fascinating Facts About B2B Social Media Marketing for 2023

Webbiquity SMM

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Biggest Challenge in B2B Social Media Marketing.

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How social media transformed PR

Sherrilynne Starkie

Back in December 2007, the Society for New Media Research Symposium did a study into the influence of social media in PR. In the survey of 300 communications professionals, more than half agreed that social media was becoming valuable. 3% said social media had little or no value.