Mindjumpers

JANUARY 26, 2011

Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. Nearly one-third (31%) do not measure effectiveness of social media. Less than one-quarter (23%) are using social media analytic tools. • Use of social media will clearly expand in the coming years.

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Social Media Survey Metrics Analytics 277

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar Look at me! But one stands out – its called “New Spice – study like a Scholar, Scholar”. Using Wordpress Like a Pro » Old Spice Spoof nails it!

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Study Film Nielsen Disqus 220

Mindjumpers

JULY 18, 2012

Social media is ultimately about establishing relationships. Using social media for employer branding and recruitment provides the following benefits: An opportunity to enter into dialogue and engage/attract potential candidates. You can read more about how to implement a social media policy in our previous blog post.

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Social Media Brands Policies How To 249

Mindjumpers

JANUARY 10, 2012

Another chance to look at the social media universe, analyse the trends and make the strategies. Similar Posts: All You Need To Know About Your Facebook Reach [Study]. 2012 Social Marketing & New Media Predictions [White Paper]. Tweet Beginning of 2012 has brought in a lot of predictions and opportunities.

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Social Media Statistics MySpace Tumblr 273

Mindjumpers

NOVEMBER 18, 2010

Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Whereas the first demonstrated how a small cupcake business has embraced social media in terms of marketing, this post will concentrate on how a major charity organisation uses the various platforms to raise funds.

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Social Media Conference Technorati Case Study 244

Mindjumpers

AUGUST 24, 2011

one of the fastest growing tools to help companies organise, manage, engage and measure their social media activities. Besides that, he is “just” a really great down to earth guy – who really knows a lot about social media, but not in an expert or evangelistic kind-of-way. So what is Social Marketing IQ?

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Social Media Case Study Marketing Conference 178

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. Social media monitoring continues to be an important component of social strategy. Monitoring. Investment.

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Survey Report Social Media ROI 225

Mindjumpers

NOVEMBER 23, 2012

Similar Posts: The Demographics of Twitter Users [Study]. However, what in my opinion is the most remarkable prediction, is that next year especially tablet use will grow massively: They will be in the hands of four out of ten internet users. What are your predictions for 2013? Put Content Marketing at the Heart of Your Brand Strategy.

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Social Media Nielsen Aggregator Mobile 269

Mindjumpers

JULY 15, 2010

This is due to a very successful social media campaign driven by the “Old Spice Guy” aka “the man your man could smell like” performed by Isaiah Mustafah First back in February, Old Spice launched a video running both on television and web, which quickly quickly went viral.

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Campaign Social Media Reddit Disqus 206

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

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Loyalty Social Media Study Social Networking 205

Mindjumpers

FEBRUARY 1, 2011

Tweet The international Social Media Award Show – The Bees Award s – is every week sharing some great social media marketing cases in their Newsletter. Toyota’s long-time fan tracking study showed that NASCAR fans are heavily involved with social media. The challenge. The strategy.

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Social Media Marketing Case Study Project 224

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey.

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Survey Report Social Media ROI 250

Mindjumpers

NOVEMBER 15, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. A survey by US-based Digital Brand Expressions shows that a lot of companies integrate social media into their strategy unprepared and without a clear plan.

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Social Media Marketing Survey Forums 235

Mindjumpers

DECEMBER 1, 2011

For example, social selling and social commerce is now a known practice that many businesses use. Social web became more dynamic with the popularity of contests and offers being given through it. It has been called intuitive because, social media and web easily predict behaviors now.

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Trends Social Media Embedding Study 183

Mindjumpers

APRIL 11, 2012

This white paper called ‘Actionable Social Analytics: From Social Media Metrics to Business Insights’ presents comprehensive definition of social analytics to increase marketing and sales effectiveness. Similar Posts: 2012 Social Marketing & New Media Predictions [White Paper].

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Metrics Analytics Nielsen Social Media 268

Mindjumpers

JULY 23, 2012

Tweet Burson-Marsteller has conducted a survey examining the social media activity of the world’s 100 biggest companies – the Fortune Global 100 companies. The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest.

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Study Social Media Survey YouTube 256

Mindjumpers

SEPTEMBER 14, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Glympse: Location Service As a Utility The (R)evolution of Social Media Bloggers » How Users Engage With Advertising on Facebook Posted by Anne Herngaard Sep 14th, 2010 Tweet A recent study shows that advertising on the Facebook platform works.

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Advertising Engagement Facebook Study 238

Mindjumpers

OCTOBER 27, 2011

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook. Actually, a recent study made by MarketTools shows that 23% of firms offer customers support on Facebook, which means that it’s becoming more mainstream.

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Facebook Overview Foursquare Study 252

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. times more likes and 1.8

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Facebook How To Loyalty Social Media Management 275

Mindjumpers

JANUARY 20, 2012

Tweet Social sharing is the backbone of social media. Every time a piece of content is sent out on a social channel, the aim is to have it shared and increase the brand’s visibility. Social media accounts for 24% of all time spent online. Who doesn’t share content on social media?

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Patterns Tumblr Foursquare Statistics 263

Mindjumpers

NOVEMBER 17, 2014

Earlier this year a study revealed that the organic reach for brands declined to 2-6%. Similar Posts: Weibo – a Chinese Social Media platform. Search & Social – Understanding the Interdependence. How to structure glocal communication on Social Media.

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Advertising Facebook How To Guidelines 230

Mindjumpers

DECEMBER 8, 2017

They look to social media and their online peers for the newest trends, product reviews and inspiration on what to buy. In the last year alone, the number of social media beauty shoppers has increased by 39%. Even if they’re not purchasing, studies show that 65% of beauty consumers use Instagram for inspiration.

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Buy Instagram Study Trends 100

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

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Brands Social Graph Report Groups 244

Mindjumpers

APRIL 25, 2011

Tweet Establishing a social media presence can carry along some great results for companies whether being small or large companies. With social media you get a chance to show who you are. The infographic is created by KISSmetrics summarizing the statistics behind each tool with successful case studies.

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Case Study Marketing Statistics Study 238

Mindjumpers

JUNE 22, 2012

After the campaign, the Skittles sales went up 29.9%, proving that social media channels such as Facebook can create fantastic marketing results when user involvement is taken seriously. When you do your social media strategies, remember to put effort into the human aspects. Identify Your Brand’s Social Kernel.

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Facebook Transportation Campaign Study 267

Mindjumpers

MARCH 30, 2012

Tweet Recently, Danish chocolate brand Anthon Berg carried out an interesting campaign and integrated it very well with social media. See the video case study here: Similar Posts: How Carlsberg’s Bikers Video Went Viral. How Altoid Used Social Media to Change Customer Perception.

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Campaign Sample Samples Delicious 249

Mindjumpers

MAY 22, 2013

2012 in Recap: The Year of Visual Social Media. Engagement Facebook News Report Research/Study average number content items daily active users engagement rate Facebook growth Facebook numbers Facebook share Instagram million users monthly active users number of likes user stats'

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Facebook Activities News Feed 226

Mindjumpers

MAY 28, 2013

Similar Posts: China: The Most Popular Social Networks. China: The State of Social Media. Advertising News Research/Study Ad Age creative tool Music New Platform Resonate Spotify' If your company was a song which would be? Try it out here ! Facebook Graph Search: Why Investors Shouldn’t Worry.

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Tools Study Research Platform 170

Mindjumpers

JUNE 12, 2013

The team at Skyword has interviewed top digital agencies asking them about how agencies are adapting to media convergence and the evolution of search and social media. Similar Posts: Facebook Is Global, But Social Is Local. For Social Success: Think As A Media Company.

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Report Nielsen Overview Compete 244

Mindjumpers

MARCH 22, 2011

Like we have written on our blog earlier in the post “ Social Media for Business ”, Starbucks is definitely one of the most popular brands. This also means that it is a brand that can be used as good inspiration and case study to others on how to obtain success on a Facebook page. Starbucks’ presence in social media.

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Facebook Case Study Overview Social Media 258

Mindjumpers

NOVEMBER 22, 2010

The issue in finding the right creatives is actually finding out what skills you need to strengthen the team with – and it’s a creative team with sole focus on social media – so there is not a lot of knowledge “we did that – and that really worked well” around. A little more about Jesper, Julian and Victor.

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Journal Technorati Skills Study 245

Mindjumpers

FEBRUARY 2, 2011

Christina will be assisting us in ensuring a great social design and user-experience when developing different projects. Lea is studying to be a Global Business Engineer at Copenhagen University College of Engineering. Christina is also our in-house graphic designer as well as a great social media enthusiast.

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Nielsen Project Study Engineering 231

Mindjumpers

OCTOBER 25, 2010

Big coorperations like PriceWaterhouseCoopers (PwC) and Google are recruiting more and more through social media and especially Linkedin. The few things that the Career Explorer will demand from the students from these 60 colleges is information about their line of study, electives and desired industries upon finishing college.

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LinkedIn Technorati Social Media Applications 254

Mindjumpers

MARCH 16, 2012

For a while ago, I wrote about Lady Gaga’s social media strategy. Create a Twitter button (and other relevant social media) on your website with a relevant call-to-action. Similar Posts: Facts About Consumer Behaviour on Twitter [Study]. Give a shout out to follow you on Twitter on your website.

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Twitter Brands Newsletter Influencer 215

Mindjumpers

JANUARY 9, 2015

Social is Local. An increasing number of agencies are now offering global Social Media services to their clients to help them succeed, e.g. managing multiple Facebook communities across several markets for global brands. Similar Posts: The Importance of Localized Branded Content on Social Media.

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Trends Case Study Communities Class 100

Mindjumpers

JANUARY 14, 2015

We look forward to seeing what successful content marketing for Social Media will look like in 2015. The Importance of Localized Branded Content on Social Media. Case Study: The Local Stories Project. Robert Rose. Chief Strategy Officer at Content Marketing Institute. What will change and what will stay the same?

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Marketing Case Study Journal Social Media 100

Mindjumpers

FEBRUARY 22, 2012

Tweet With social media, we have the ability to listen to our target group and get insights like never before. Social media is made to be open. Social Design for Social Success. It is an opportunity for brands to adapt to user expectations or the trends you see coming.

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Project Applications Groups Groups 223