Buzz Marketing for Technology

NOVEMBER 13, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of From Community to Commerce: Making the ROI Connection. We discussed a ton of ideas on how to capture ROI in social media!

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ROI Communities Storify Upcoming 100

Buzz Marketing for Technology

FEBRUARY 2, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Omni-Channel Marketing: Creating the Right Mix for Your Brand. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

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Storify Brands Marketing Upcoming 100

Waxing UnLyrical

DECEMBER 4, 2013

Share your pins on Facebook, Twitter, Google+, and Storify. Business Guest Posts Marketing Social Media pinterest Pinterest For Business seasonal marketing social media marketing' Make sure the link leads to the product , not just your site. Share the Pinterest love. Creating great boards is not enough.

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Storify Marketing Flickr Hashtag 216

Buzz Marketing for Technology

FEBRUARY 17, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Storytelling Gone Wild: The Key to Creating Viral Content. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

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Storify Content B2B Social Media 100

Buzz Marketing for Technology

JUNE 10, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI. We discussed nine ways companies have found to connect social media to revenue and ROI. Use social for new product ideas.

ROI 100

ROI Storify Platform Sentiment 100

Buzz Marketing for Technology

FEBRUARY 10, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Listening: Harness Marketing Insights from Consumer Conversations. Social to predict what’s next – more and more social is being used to find opportunities in product development or innovation.

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Conversation Storify Marketing ROI 100

Buzz Marketing for Technology

JUNE 1, 2015

Last week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Connecting Your Enterprise: Collaboration at Scale. We discussed how to setup an environment that cultivates growth and scale in social media.

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Collaboration Storify Upcoming ROI 100

Buzz Marketing for Technology

APRIL 5, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Customer Service is the New Heart of Marketing. We discussed why social media is becoming the primary channel for customer care.

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Lithium Storify Marketing Upcoming 100

Buzz Marketing for Technology

SEPTEMBER 17, 2015

Recently I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Leading Companies for Customer Service, On and Off Social. Focus on the core program and get that right before scaling to social media.

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Liveworld Company Storify Microsoft 100

Buzz Marketing for Technology

JANUARY 5, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of: Scaling Social Globally: Best Practices for Engaging with an International Audience. We discussed the best practices in scaling a social media team and content on a global basis.

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Storify Yammer Engagement Sentiment 100

Akamai Marketing

JANUARY 1, 2015

Due to budget constraints, social media was the only media deployed to encourage adoption of DaBus mobile app and attendance at the event. The goals were to raise awareness of the app, establish an ongoing conversation on social media about bus usage and the app and encourage app downloads. Storify Review: .

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Case Study Study Storify Products 100

Koka Sexton

DECEMBER 8, 2013

Of course, social media was buzzing during the event. Blog Life at LinkedIn Social Media holiday party LinkedIn storify' Here are some highlights from #CluedIn2013.

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Storify LinkedIn Course Eventful 83

Janet Fouts

SEPTEMBER 17, 2012

I just got back from a trip to Atlanta where I did some training on social media with a group of fortune 50 corporate travel partners for a major banking institution. I knew a bit about Art, and being a social media geek I looked him up on Twitter as well as the restaurant. Here’s a link to the Storify thread.

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Storify Twitter Hotels Travel 128

Buzz Marketing for Technology

JULY 17, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of How to Market and Sell to the Modern Buyer. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

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Storify How To Marketing Startup 100

Webbiquity SMM

AUGUST 27, 2019

Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” That results in a (decidedly not) social ratio of 70,329. social ratio. Image credit: CMI. 4,360,429 followers.

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B2B Research Twitter Marketing 154

Waxing UnLyrical

DECEMBER 16, 2013

Why: On August 6th, the oh-so-wonderful Jay Baer, author of YouTility , joined us for a lively chat where we discussed the state of PR measurement today, the evolution of social media in PR, common mistakes large organizations make when measuring PR/SM results, the best measurement tools, and lessons/case studies from his book.

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Storify Press Release Case Study Hashtag 216

Koka Sexton

MAY 19, 2013

These are a few of my favorite social media updates of the week. It seems like Storify is a great place to collect these for the blog. But for now, lets have some fun with it. But for now, lets have some fun with it.

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Storify LinkedIn Industry System 72

Buzz Marketing for Technology

DECEMBER 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Predictions for 2015: Start Off the New Year Knowing the Future of Social. NOTE: 70% of companies that have social analytics are still not using it!

Storify 100

Storify Cause marketing Comparison Collaboration 100

Convince & Convert

JULY 23, 2015

highlight to tweet) On social media, Twitter alone sees 470 million uses of the Joy emoji at any given moment. Plus, some of the emojis are branded, allowing advocates to help drive word-of-mouth endorsement about the Victoria Secret brand both in personal and social media conversations.

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Company Storify Education Newsletter 60

Writtent Blog

NOVEMBER 27, 2013

Even if you are equipped with social media management tools, publishing and scheduling your content across multiple channels can be time consuming. Hootsuite is a lifesaver for your social media manager. It allows you to manage all your social networks and measure the results. PaperShare.

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Curata Tools Storify NewsCred 110

Waxing UnLyrical

FEBRUARY 25, 2013

He also created a lovely Storify of the chat. Share This is billed as “the social media handbook for PR,” and it is very well-written (Richard sent me a copy). And here’s one of his memories: A1 Remember one awful moment trying to justify why the AVE had gone up… driven by reams of negative press.Ooops.

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Storify Handbook Consultant Reputation 200

Buzz Marketing for Technology

JANUARY 27, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of The ROI of Influencer Marketing. You can also scan the highlights of this webinar on Twitter by reading the Storify below. This webinar featured Eric T.

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ROI Influencer Storify Marketing 50

Ari Herzog

MARCH 12, 2011

This time around, instead of embedding multiple screenshots of people’s responses from a random moment in time, I introduce a social media tool called Storify — which enables sharing of tweets, Facebook updates, Youtube videos, Flickr photos, and other social content — to tell a story.

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Storify Embedding Case Study Flickr 98

agora pulse

SEPTEMBER 22, 2016

Have you ever been tasked with the job of managing social media for events? I spoke to Beatrice Whelan, author of “Trending: The Complete Guide To Social Media for Events” She describes the three stages of event marketing as: Before, during and after. It’s a big job and one that seems to go on and on.

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Eventful Storify Curation How To 60

Waxing UnLyrical

OCTOBER 19, 2012

Social bringing us closer. Ditto with folks I haven’t seen in years, including former friends and colleagues from the time I lived and worked in the Bay Area (here’s my Storify of Day 1 of #prsaicon for a fun look at it). Johna Burke and I spent probably an hour just… chatting. She is so smart, it’s frightening.

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Storify Conference Nielsen Hashtag 244

Convince & Convert

APRIL 4, 2014

The company humorously leveraged Storify to chronicle its #nokeyboardnoproblem experience. Relevancy Has a Deadline: While it’s not clear if @Staples was in on the activation, the social media team did a good job reacting in real-time and playing along. type visuals to further drive conversation and promote social sharing.

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Storify Tweetdeck Case Study Embedding 75

Waxing UnLyrical

MARCH 4, 2013

Joanna Pineda did a wonderful video interview of Geoff at the event, Tinu Abayomi-Paul Storify’d it beautifully, and Mike Schaffer , Jamie Notter , Jay Daughtry , KiKi L’Italien , and Sohini Baliga have all provided extremely interesting and thought-provoking POVs. And I think if you polled the attendees, most would say the same.

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Conference Storify Eventful Consultant 196

Koka Sexton

FEBRUARY 5, 2014

Click on the “read next page” link to expand the Storify updates. Finally met some of my LinkedIn social media buddies. Thank you LinkedIn! Welcome to GSK!!! Relationships Matter. Sales Solutions. Ashley Hedge and Matt Loop talk about the success of Sales Solutions in APAC. Dinner reception DJ. Win some cash.

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LinkedIn Storify Groups Groups 74

Convince & Convert

SEPTEMBER 24, 2013

Instead you can use tools such as List.ly , Clipsi (full disclosure: I have a stake in Vizit, creators of Clipsi), Pinterest , Scoop.it , Storify , and the like to curate and embed content into your post. For instance, here’s an example of how John Jantsch used List.ly to curate SEO tools for small businesses. Content Marketing'

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Reputation Content Curation Storify 143

Convince & Convert

JANUARY 26, 2012

Two weeks ago, I received a Klout Perk to be part of the Social 46, a gathering of Indiana’s top social media influencers. Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. My “influence” is not Indiana-based.

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Klout Committee Hosting Storify 121

Writtent Blog

MARCH 4, 2014

This is among the most well-respected and best-known tools for creating socially integrated blog posts. Look no further than these content marketing tools, which allow you to assemble collections of curated and native content, which can be shared across social media. Image credit: mailchimp. Image credit: eloqua.

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Tools Content Marketing WordPress 111

ProBlogger

OCTOBER 4, 2015

Managing Social Media Overload. If you’re a blogger, odds are good that you are also using a wide range of other social media sites, or at least you should be. In fact, well run social media profiles are absolutely vital, but as these sites proliferate, they can start to feel unwieldy. What is Hootsuite Pro?

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Smart Phone HootSuite Storify RSS 20

Akamai Marketing

AUGUST 29, 2011

to share content from other Social Media Club members. Its a great way to support other Social Media Club professionals and its been a fantastic conversation starter. Storify is another Twitter curation tool and a story-teller’s dream. You can add Storify to your website, which I appreciate.

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Curation Paper.li Storify Tools 255

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Storify Flipboard Press Release 167

The Way of the Web

OCTOBER 9, 2011

I’m not suggesting we auto-publish all our data all the time, and there are many privacy implications involved in that debate, but we’re all becoming auto-curators, and that could potentially lead to a second era in terms of social media and networks as that behaviour becomes part of everyday life for us all.

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Curation Flickr Storify Findability 49

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Stop talking about social media.

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Social Media Yahoo Storify Flipboard 164

Direct Marketing Observations

DECEMBER 3, 2010

So it starts with this resource: 100+ Upcoming Social Media & Tech Events. 2) Turn what people post in social media into compelling stories with Storify. 4) A ridiculously long Directory of Social Media Monitoring and Analysis Tools. Gaming the System: How Marketers Rig the Social Media Machine.

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Sites Social Media Tools Storify 235