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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. The 5 Categories of Social Media Software.

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The CIA is Watching Your Every Tweet

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe The CIA is Watching Your Every Tweet by cinta5 on October 19, 2009 Not just what you tweet, but your Amazon book review, your Facebook status, and your blog comments.

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Best Social Media Monitoring Tools

Bill Hartzer

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

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Sysomos Acquired By Marketwire

Dave Fleet

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Jive Software. Lithium Technologies. Sysomos offers three core services: Sysomos MAP – a web-based, enterprise-level social media monitoring tool. Acquired by. January 2010.

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Differences in social listening software are vast. We ran the same exact report in Visible Technologies , and found approximately 150 tweets for the same phrases and date ranges.

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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. Radian6 was already the company most likely to be mentioned in any discussion of social media monitoring (note the careful use of the term).

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Differences in social listening software are vast. We ran the same exact report in Visible Technologies , and found approximately 150 tweets for the same phrases and date ranges.