Janet Fouts

AUGUST 13, 2011

Most businesses are now well aware of the benefits that using social media can bring, such as driving sales, getting customer feedback, building brand awareness and more. However, the majority are still only focusing on major social networks such as Facebook, Twitter and LinkedIn. Choosing your networks.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Janet Fouts

MAY 8, 2012

I talk to nonprofits about various aspects of social media just about every day. They get the relatively manageable expense of leveraging social media to raise visibility for their nonprofit, find funders, advocates, and volunteers when compared to more traditional marketing channels. Two things are the biggest issues.

Social Media 132

Social Media Team Social Networking Issues 132

Janet Fouts

JULY 26, 2010

I’m sick and tired of social media and I don’t want to talk about it! Harsh words for somebody like me to hear since social media is interwoven pretty tightly in our lives these days. She went on to rant about how social media was ruining her life. So we decided on a little experiment.

Social Media 145

Social Media Yammer iPhone Embedding 145

Janet Fouts

AUGUST 29, 2011

I get a ton of requests for a “social media plan&# and then once I start to talk to the client it turns out what they really want is a magic black box from which they can pull a big red button. When they push the button they will have instant social media success. I’m a social media coach not a magician.

Social Media 144

Social Media Resources Course Social Networking 144

Janet Fouts

MAY 17, 2011

Public Relations is a changing field and it can be a challenge to manage and control corporate messaging in these times of lightning fast responses and broad data dissemination through social media networks. You can’t control social media so you’d best learn to understand how to work with it instead of against it.

Social Media 115

Social Media Sample Samples Social Networking 115

Janet Fouts

SEPTEMBER 5, 2011

Is social media really good for my business or is it just a time waster?? Social media is what you make of it. If you really want to use social media for your business then you need to stay focused on what your goals are. Can social media be a black hole for your energy? It’s both.

Social Media 127

Social Media HootSuite Energy Applications 127

Janet Fouts

MAY 30, 2012

First it was the meteoric rise of the new platform and social media types rushed to learn it and get those tips and tricks posts out. With the recent hoo-ha about brands abandoning Google + pages for Pinterest , I reached out to my network to ask some top social media practitioners what they thought. Irene Koehler.

Google 133

Google Social Media Sentiment Conversation 133

Janet Fouts

FEBRUARY 16, 2012

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. One woman told me that she was trying to get the CXO’s to use social media as part of their brand awareness. If they’re not up to speed on how to use social media they won’t adopt.

Social Media 116

Social Media Netvibes CoTweet CoTweet 116

Janet Fouts

APRIL 8, 2011

I get asked a lot how one should choose a social media coach or consultant and my answer is always the same. Talk to their clients and look at their own social presence online. If all you hear about are their scores and their number of followers on 100 social networks, beware.

Klout 118

Klout Radian6 Social Media Hubspot 118

Janet Fouts

FEBRUARY 26, 2015

Here are a few tips to make the time you spend working on social media marketing tasks, and your entire day, more useful to everyone. As a bonus, you’ll be more focused and engaged with the conversations you have on social networks, increasing your effectiveness. There’s an App for that.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

JULY 24, 2011

As the news reports came in through social media and traditional press I think we were all mesmerized by the tragedy. It really hits home in times like this how deeply engrained social networks are in our everyday lives. Let me first say that I am shocked and horrified by the events at Utøya.

News 112

News Social Media Social Networking Google 112

Janet Fouts

JANUARY 27, 2011

It used to be this would return a list of scholarly papers, some nasty pictures of you at a bachelor party, a random smattering of form posts about cupcakes or software and possibly your connections on some social networks. These days however, it can mean a whole lot more. Looking for a job in marketing? or the top 10 food trucks ?

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

MARCH 23, 2011

Ask questions and have actual one on one conversations on social networks. Be the first to share useful industry news. Share original content (no plagiarizing or regurgitating other people’s posts). Answer questions. Even if you have to Google it and look it up. All work and no play is booooring. Go ahead, post about bacon.

Social Media 148

Social Media Insurance Questions Social Networking 148

Janet Fouts

MAY 13, 2014

Corporate Social Media social business Social Media in Action Social Media Networks Linkedin Social Networking social sales' LinkedIn is making great strides at being so much more than a place to dump your resume. Here’s LinkedIn’s video about this new feature.

LinkedIn 149

LinkedIn Skills Industry Social Networking 149

Janet Fouts

OCTOBER 21, 2014

There’s a lot of talk right now about the need to disconnect from technology and how social media overload is making everyone crazy. Hootsuite -Schedule posts and monitor multiple social networks from one dashboard. Configure the best times for each network and trust Buffer to do the rest.

HootSuite 137

HootSuite Conference Project Hotels 137

Janet Fouts

APRIL 18, 2014

Especially in social media, taking the time to actively notice what’s going on before engaging can lead to a more focused, enlightening and productive experience for everyone. Instead of letting the cacophony of social media and business matters drive you, take control of what you allow to be important.

Energy 144

Energy Social Media Social Networking Issues 144

Janet Fouts

MAY 5, 2014

When was the last time you saw a post from a brand on a social network and thought to yourself “Wow, they really get me!” Whether you’re a brand or an individual what you say on social media is a reflection of you. I invite you to take a moment and look over your last 10 posts to social media networks.

Exercises 142

Exercises B2B Social Media Social Networking 142

Janet Fouts

JUNE 6, 2017

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. Tips to create and monitor your brand on social media. Find thought leaders on social networks and follow their posts. Now write down what you WANT it to look like.

Brands 97

Brands Curation Reputation Social Media 97

Janet Fouts

MARCH 16, 2014

Equally, if you expect it to stand alone without the support of the people in your social networks you may as well rent a billboard in the desert. The other half (75% if you can stand it) is created on the fly through curation of relevant content, responding to news items and conversations discovered through social listening tools.

Content 145

Content Marketing Fashion Curation 145

Janet Fouts

APRIL 8, 2013

When it was passed in the mid 1980′s it was intended to protect us from fraud by making it illegal to use someone else’s password for a social media site, a website or even their computer (even at their request). Social Media in Action' What’s the big deal?

Committee 115

Committee Proposal Reddit Privacy 115

Janet Fouts

DECEMBER 30, 2014

Of course older generations like Boomers have also adopted technology and social media to research before buying and that age group holds 3/4 of the nation’s wealth. Let’s take a more mindful approach to marketing, especially through social media. So let’s quit focusing on labels shall we?

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Janet Fouts

AUGUST 26, 2014

Other users can subscribe to your channel, follow hashtags and re-share videos through the app or the major social networks. My biggest problem is not flooding all my social media channels with videos! Social Media Networks Video curation featured video YouTube' Got an Apple computer or TV?

Curation 136

Curation Video Vimeo YouTube 136

Janet Fouts

NOVEMBER 29, 2010

Well, at least in social media circles anyway. Say you send me a friend request on a social network. Now granted, sometimes this is a two second decision, but taking the time makes all the difference in the quality of the conversations we have in our social networks. Here’s what I mean by that.

Social Networking 133

Social Networking Buy Social Media Conversation 133

Janet Fouts

NOVEMBER 26, 2018

Many corporations use gamification to encourage employee engagement , sharing of company information on social media, and meeting performance goals. It also has an option to auto-post to social networks with a notice you are starting or just completed meditation.

Badge 100

Badge Foursquare Compete Notification 100

Janet Fouts

JUNE 30, 2014

A research paper released at the Proceedings of the National Academy of Sciences (PNAS) by Facebook’s data scientists tells us they have been manipulating user’s newsfeeds to see if negative or positive emotions are as contagious on social networks as they are in real life. I asked a few of my social media friends about it.

Sentiment 134

Sentiment Journal Analysis Facebook 134

Janet Fouts

JULY 5, 2011

If you’re as into social media networks as I am you’d have to have your head in the sand to miss the launch of Google+ , a shiny new social network from Google. As Michael Martine wrote on his blog,&# Another Social Network to Suck Away My Time?

Google 123

Google Syndication Foursquare Social Networking 123

Janet Fouts

AUGUST 1, 2012

That’s not how a social network works though. On these kinds of networks you have to find people who are engaging and interesting as sources of conversation and listen, then talk back to them. Steve Farnsworth Has lots of good tips about social media, marketing, PR and business.

Google 139

Google Posterous Film Social Networking 139

Janet Fouts

OCTOBER 4, 2010

Go read their blog and share their insight with your network, review their book, connect them with someone they need to know. Social media is all about community and community is about sharing. Don’t be that person.

Social Capital 134

Social Capital Klout Social Networking Communities 134

Janet Fouts

JANUARY 1, 2013

website for curating posts in my areas of interest, but being able to scan titles and share just-out news with my social networks and my clients while I’m in line at the bank or waiting for a flight makes it just that much sweeter. Sprout Social. But you probably already have those right? I already loved the Scoop.it

Mobile 175

Mobile iPad iPhone Curation 175

Janet Fouts

MARCH 8, 2015

Does the “voice” of this network suit your own? Every social network has a specific voice or way of conversing with others. If your voice doesn’t align with that of the network you’ll stand out like a sore thumb and it feels in-authentic. How is this network doing? Customer service?

Marketing 70

Marketing Authentication Resources Metrics 70

Janet Fouts

FEBRUARY 17, 2011

According to Altimeter Group’s Jeremiah Owyang , social CRM will give businesses a way to really focus on listening to what their customers want and still have time to do business. “Jeremiah Owyang’s vision of Social CRM where products that we want will find us, will be realized. Steve Farnsworth, Jolt Social Media.

Social CRM 127

Social CRM Lithium Collaboration Small Business 127

Janet Fouts

MAY 29, 2011

The site takes your activities on the site, the investments in you and the amount of social interaction on popular social media sites as runs some sort of algorithm to gauge your value overall. If you want to increase your value you make your investors happy, interact a lot on your social networks and on the site and voila!

Influencer 136

Influencer Price Foursquare Buy 136

Janet Fouts

JUNE 23, 2011

As with most social networks, the most important things you can do are listen first and be yourself. GovTwit a social media directory for government agencies and officials. JD Supra Really a great resource across several social media networks. Join with your Linkedin login.

TweetBeep 134

TweetBeep Twitter Privacy Directory 134

Janet Fouts

OCTOBER 2, 2012

When I first heard about App.net my first reaction was probably very much like yours, “I don’t need another social media network!” Founder Dalton Caldwell created this new network–known to fans as ADN– a mere 12 weeks ago as an ad-free, real-time social network. Apps you already use.

Twitter 131

Twitter Vimeo Notification Applications 131

Janet Fouts

AUGUST 30, 2015

We tend to hangout with the people we know, but on this platform people interested in the same thing you are freely drop into discussions and the follow you there or on your other social networks. Bottom line.

Embedding 70

Embedding Hosting Notification Groups 70

Janet Fouts

NOVEMBER 17, 2011

Social media is all about reciprocity and never more so than here. The initial screens are all about who is most popular and it’s the usual suspects found on most of the social media networks. Just like other social networks, what gets shared the most is still videos photos and jokes.

Google 138

Google Content How To Badge 138

Janet Fouts

JANUARY 4, 2011

So here’s a thumbnail of just 4 “social networks&# and how community applies to them (in my opinion). This is very general, so don’t get your panties in a bunch if I say your favorite network is not what you think it is. Are ideas like that holding back the evolution of social media?

Communities 136

Communities Forums Posterous SEO 136