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Social Media Tools and Resources for Social Learning

SocialFish

This past week I, together with my friend Shari Rager from American Medical Writers Association, did a session at Tagoras’s Learning*Technology*Design conference on designing for social learning. This was the session description: While social learning and social media are different things, the two go hand in hand. Defining and Designing Social Learning.

How to Leverage Social Media to Maximize Your CSR Efforts

SocialFish

Social media has become the primary hub for marketing among brands of every size. Open platforms for engagement are an enticing and powerful tool, and the focus has really shifted from traditional media to digital advertising campaigns. Whole companies grow from bootstrap startups to multi-million dollars companies using an almost entire social media strategy.

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Social Media Crisis Management for B2B

SocialFish

This remains true in the world of social media. social media risk strategy should be created and in place well before your company experiences any sort of crisis that may affect its relationships with its industry partners and contracts. Develop a Social Media Presence. Then, keep the updates coming accordingly and across all social media sites.

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A Strategic Guide to Social Media for Nonprofits

SocialFish

Reposted from Sprout Social with permission.  By Alicia Johnston.  . GET THEIR COOL STRATEGIC GUIDE TO SOCIAL MEDIA FOR NONPROFITS here. ———– Nonprofit organizations have become increasingly social over the past decade, whether they are cultivating a dedicated Facebook following or blazing a trail on new networks such as Snapchat. What to Share.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

8 Tools to Curate Content for Social Media

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Of course, in this case, we’re not talking about curating content to use on personal profile pages—we’re talking about content curation for the purpose of marketing on social media. Paper.li: This content curation tool will help you find, customize, and publish content on the web or social media in a zap. Cool Social Tools ImplementationCheck ‘em out! The trap.it

[Cool Infographic Friday] The Ultimate Social Media Images Cheat Sheet

SocialFish

The post [Cool Infographic Friday] The Ultimate Social Media Images Cheat Sheet appeared first on SocialFish. Courtesy of: Prohibition PR. ————– ( photo credit ). More like this. Cool Infographic Friday] The Ultimate Guide to Creative Commons [Cool Infographic Friday] Big Data Big Profits [Cool Infographic Friday] – What can you outsource?

What is no longer working in social media: 2014 edition

SocialFish

What’s new in social media, and what is broken. At least quarterly, it’s a good idea to find out what’s no longer working in different parts of digital marketing, particularly in fast-moving areas like social. . Before we proceed though, it is worth mentioning that participating in social media without a plan is asking for trouble. More visibility? Blogging.

Time-Saving Tools and Apps for Social Media Management

SocialFish

Social media helps you boost traffic to your website (and your physical office!), Appropriate, effective management is the key to ensuring you get the returns for your social media marketing investments. The management of social media initiatives will help you align your people, time, budget and expenses together with your goals for successful completion of campaigns.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Managing Social Media Campaigns

SocialFish

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns. Creating a social media campaign is not a one time event. Tips on managing social media campaigns.

3 Tips For Nonprofits To Boost Their Social Media Presence

SocialFish

Social media offers the perfect platforms to do this. billion (and counting) active users, and totals nearly 57 percent of all social media visits. The sheer number of people nonprofits can reach via social networks makes them a necessary part for all marketing campaigns. The primary goal of Sec. 501 organizations is not profit. Facebook now has more than 1.2

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It’s official – marketing will destroy everything good about social media.

SocialFish

Jay Baer posted a provocative post titled  Why It Might Be Time to Completely Change Your Social Media Strategy.  In it, he says: “ As long as brands are willing to pay for reliable reach (and Facebook’s recent announcement of a 61% increase in ads year-over-year suggests that we are very much willing), organic reliable reach will continue to diminish.” . ” .

A 12 Word Social Media Policy

SocialFish

Continuing my “awesome finds on the interwebs” series this week, here is the Mayo Clinic Center for Social Media’s 12-word social media policy. The biggest risk in health care social media is not participating in the conversation.  And if information is proprietary or confidential, don’t disclose it in social platforms. 12 words.

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well

Association Social Media Best Practices

SocialFish

Last month, I presented at an Association Trends event about association social media. It was fun to talk about my favorite subject and especially fun to be part of a panel facilitated by Maddie Grant with association social media directors Susannah Murley  (SEIA),  Chad Davis  (NAHB) and Curtis Midkiff  (SHRM). Yes, young people are using social media….but

Comparing 21 social media marketing tools [Chart]

SocialFish

According to the latest research  by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. Paid media management. Depending on the social media strategy and the use case (that is social listening, customer care or social media marketing) some functionalities are more important over others.

Association Social Media: Kelli Windsor, Food Marketing Institute

SocialFish

I had the great pleasure of moderating a panel of fabulous association social media managers at an Association Trends breakfast last month, where results were shared (and we opined on them) from the Association Social Media Benchmark Survey. Here’s a snippet of my conversation with just one of several great association social media folks. What’s next?

[NEW!] Social Media Readiness Workshop

SocialFish

The social media revolution is here–are you ready? You may be dabbling in – or even expertly managing – social media tools, but have you thought about whether you have the right culture for social? . Fee:   $3,000. Who should attend:  Ideally 12-15 people from different departments, including all levels (executive, management, junior). This is how.

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind

Perfecting Peer-to-Peer Fundraising: 10 Social Media Best Practices

SocialFish

Incorporating social media into P2P fundraising can amplify your fundraising efforts and tap into your supporters’ extended networks. After all, social media is a significant aspect of people’s lives. So, it’s no secret that nonprofits need to be social media savvy. Engage with social media posts. Engage with social media posts.

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How You Can Use Promotional Products to Boost Your Social Media Campaign

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It’s no mystery why more and more businesses are turning to social media to help bolster their marketing campaigns. The right efforts on social media can lead to major increases in web traffic, brand recognition and communication with target audiences. Here are some ways promotional products can enhance your social media campaign. Potluck

The 7 Types of Social Media Users and How to Engage Them

SocialFish

Using social media to market your company is an undoubtedly wise decision. They post a ton of content on their social networks from trivia to humorous images, but still keep it industry tailored to their niche, construction. These types of users are already boosting your social visibility, because consumers are more likely to trust their friends’ brand recommendations.

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Best social media tools bringing conversions to your online store

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The average order value is highest on Pinterest, Instagram and a social shopping site called Polyvore. After choosing the right ecommerce platforms and social media platforms for your business, then creating useful, visual content should all be part of your social ecommerce strategy. Social Bakers. Buffer. SocialRank. Beetailer. Piktochart. TweetDeck. Klout.

Why You Need to Respond Quickly to Social Media Comments

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The growing trend of support-based interactions taking place on social media represents major challenges for brands seeking to maintain positive reputations online, but the trend also makes for major opportunities. While the “ real time social media war room ” model might not be a possibility for every business, a social media support coverage schedule is pivotal.

Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

Pretend I’ve just waxed bombastically about the ubiquity of social media and the importance of getting everybody in the company on board. People in your organization are going to be connected to social somehow. Social Media ‘Voice’ document. For example, Quora (a question and answer social platform) decorum is different than Facebook decorum.

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. The good news is that this is partly because associations seem to have mostly moved beyond the “should we be doing social media?” photo credit ).

Association Social Media: ASAE

SocialFish

——————— Let’s welcome Lauren Precker, Social Media Manager for ASAE to the SocialFish stage! 1 ) First things first – in what department in your organization does your role sit? ASAE is active on a variety of social media platforms both public and private.  Who do you report to? Are they interlinked in specific ways?

[Cool Infographic Friday] How Digital and Social Media Have Transformed Nonprofits

SocialFish

Nonprofits say three of their top four engagement channels are now digital: websites, email campaigns, and social media; the only non-digital channel that’s seen as among the most effective is in-person events. 2. Online giving is on the rise, especially via social media. Facebook is the foundation of social success. Nonprofits have gone all-in on digital.

Association Social Media: The CFA Institute

SocialFish

The social media function at CFA Institute has grown in strategic importance over the years, and its location within our organizational structure has evolved along the way. This year, the social media team — along with our web team — joined the global marketing and communications division. The social media team should set strategy, of course. link]. link].

The Art of Social Media Listening

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Debunking the Hype Implementation Risk and Social Media A good refresher by Jason Falls. The Art of Listening from Jason Falls. ————– ( photo credit ).

The Social Media Pocket Guide

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We’ve started a program to curate free social media resources just for you. ————— From real-time marketing to pay to play, social TV and more, the Pocket Guide by SpredFast can help your team stay up to date on today’s social realities. Includes 15 big media and brand examples. GET IT HERE (Free of course!).

13 Tools That Can Make Your Social Media Marketing Much Easier

SocialFish

The truth of the matter is that social media has transformed the way we do business and market our products. Social media has long ceased to be identified as just a hub where people connect and socialize with their friends or family members. The way business/companies market their products and services has been one area where social media has managed to transform.

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Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. Many companies plan to increase both their time devoted to social networking and the money they invest in it during the coming year, recognizing the importance of connecting with potential clients and business partners on these platforms. Put One Person in Charge.

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[Cool Infographic Friday] 2015 Social Media Image Sizes

SocialFish

Bookmark this! —————– ( photo credit ). Cool Infographic Friday Implementation

Overhaul Your Social Media Marketing Strategy with These Basic Approaches

SocialFish

As dynamic and potent as social media can be for growing businesses and catapulting causes to million-strong audiences, it’s quite easy for the medium to grow stale. Your social media strategy will need to evolve with the times and cannot be the result or some replica of a common and worn out approach. Rich media content wins as shown in the image below.

The Best of Association Social Media 2014

SocialFish

who guest posted for us here over the year, and in particular the awesome startup founders who shared their Cool Social Tools with us: Small World Labs. Best New Social Media Tools for the Social-Tech-Savvy. HEARTFELT THANKS to: Sybil Walker Barnes, Director of Social Engagement, American Institute of Architects (AIA) . Tina Byland, Social Media Specialist, ASCD.

How to: Develop an Advanced Understanding of Social Media

SocialFish

Social media, as a professional endeavor, is still in its youth; has just started to think about the opposite sex, get hair in weird places, and catch wind of the Hunnic acne horde. I’m foregrounding this claim because, to some, it might seem like the glut of social media job opportunities is indicative of maturation. What are social media users?

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New Social Media Tools for the Social-Tech-Savvy

SocialFish

Related Posts Cool Social Tools: Double The Donation Cool Social Tools: Noosfeer TODAY: Global Impact Sparks 24-Hour Global, Digital Celebration How to Lead Your Way to a Social Organization 30 Tools Social Media Professionals Can’t Live Without Cool Social Tools: Cursor42. Cool Social Tools Here’s what I’m presenting RIGHT NOW at ASAE’s Marketing, Membership and COmmunications Conference. Follow the hashtag #MMCCon ET5 to see the tweets from the session.

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