| | | Small Business Mavericks | | Social Media | 426 articles |
| Page 1 of 5 | Previous | Next | SMALL BUSINESS MAVERICKS JULY 9, 2012 Are Marketers Killing Social Media? As a marketer, and as a social media consultant, I get a little defensive whenever someone says anything negative about my profession. But Shel Israel recently had a thoughtful post on marketing and social media at Forbes. Organizations are back to measuring social media programs in terms of ROI, which makes as little sense as determining the ROI of wearing clothing to a business meeting. That said, when you devise your next social media campaign, try to make it conversational. Social Media marketingmean, really connecting. | SMALL BUSINESS MAVERICKS SEPTEMBER 7, 2011 15 Tips For Making The Most Of 140 Characters Social Media tweets TwitterSo you’ve discovered Twitter. Good for you! It’s fun, isn’t it? One of the biggest questions that many people have about Twitter is, how can I build value in 140 characters or less? Well, I’ve discovered 15 ways you can build value with every Twitter message. Are you ready? Here goes: Use short URLs. There are plenty of services you can use for your short URLs. Pick one. Keep your message short (less than 100 characters works best). Keyword optimize your Twitter messages. Many people track messages based on keywords. | | | | | | | SMALL BUSINESS MAVERICKS JULY 15, 2012 21 Ways To Use Facebook Social Media facebook Facebook marketing small businessConstant Contact has a post listing 21 ways non-profit agencies can use Facebook to spread word about their missions. It’s a great post and made me think that small businesses can do the same thing. think all of these could just as well apply to small businesses. Here’s the list: Behind the scenes footage - Yeah, why not take photos and video of your employees working and post them on your page? Share your company’s history – You should do this anyway. For instance, promoting your company events. | SMALL BUSINESS MAVERICKS SEPTEMBER 10, 2011 How To Fail In Social Media It’s a great article except that the five ways shared can apply to any social media – Twitter, LinkedIn, Google+, you name it. Fail to hire social media experts. You might think that you can do social media yourself, but that could be a fatal mistake. Many a company has risen from the social media pile with egg on their face because of some silly mishap that could have been prevented. There are a number of reasons why you might want to hire a professional social media team to handle your campaigns. | SMALL BUSINESS MAVERICKS JULY 7, 2012 5 Reasons To Use Twitter For Marketing If you relax and use Twitter as a social networking tool , you’ll reap the benefits a hundredfold. Social Media search TwitterDon’t sweat it if you have been marketing yourself online and not been using Twitter. There are good solid reasons to use Twitter for marketing and it’s never too late to get started. Here are 5 solid reasons to include Twitter in your online marketing efforts. Twitter now uses autocomplete. This is a search feature, so what does it have to do with marketing? Search for people you follow. Write a blog post and post it on Twitter. | SMALL BUSINESS MAVERICKS MAY 13, 2012 Social Media The Great Marketing Equalizer One of the biggest benefits to social media marketing is the low cost. Rather than engaging in social media marketing themselves, they are more likely to delegate this role to someone else – often the person responsible for computer maintenance or SEO. For smaller businesses, the owner can become personally involved in social media marketing – this becomes marketing from the soul rather than marketing from the monthly pay check. Social Media social media marketingHow so? | | | | | | | | | -
SMALL BUSINESS MAVERICKS | WEDNESDAY, NOVEMBER 9, 2011 Comedian Abandons Traditional Media Funny man Louis CK has decided to abandon traditional media and deliver his own comedy routines via his website. What can you do on your own website that you now do through traditional media? Or social media ? Maybe Louis CKs little bit about Twitter and social media on Conan can be a source of inspiration. Branding small business Social Media traditional mediaThis is no joke. He’s going to charge $5 per download. Is that really a good idea? There have been similar experiments before. applaud their efforts. MORE >> -
SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 28, 2012 Why Most Businesses Fail At Social Media Marketing They look at social media like Facebook and Twitter and think wow – I can promote my business as much as I want, it’s as easy as pressing a few keys. Their social media marketing campaigns have failed miserably and they are at a loss to understand why. One of the main attractions with social media is the perception that this a free marketing channel. Those who are most successful in their social media marketing endeavors are those who are prepared to invest in their marketing, just as they did before switching to the Internet. MORE >> -
SMALL BUSINESS MAVERICKS | SUNDAY, DECEMBER 4, 2011 Email Marketing And Facebook – What A Concept! mail Marketing for Small Business advertising e-mail marketing facebook internet marketing local business Local Internet Marketing online marketing social media marketing TwitterOpen your email on any given day and you will probably see a lot of emails from restaurants, Wal-Mart and others. For instance, I opened an email from Red Lobster a couple of days ago and had a coupon for a Lobster dinner (my favorite!). Of course, I printed it and will go. That my friends, is email marketing. Email marketing campaigns, according to some skeptics is dead. But it is not. MORE >> -
SMALL BUSINESS MAVERICKS | SATURDAY, JUNE 11, 2011 Funny Google Search: ‘I Don’t Get Twitter’ Social Media google search TwitterDo you get Twitter? Evidently, a lot of people don’t. know this because a screenshot on this WebProNews article told me so. The funny thing is, I had to see it for myself so I went and typed in “I don’t get on Google and guess what? Yep, Google Search tried to help me. Apparently, “I don’t get Twitter is a popular search query. guess that means that a lot of people have heard of Twitter and tried it, but then went away scratching their heads. That’s pretty funny. That’s OK. MORE >> -
SMALL BUSINESS MAVERICKS | TUESDAY, JUNE 7, 2011 5 Ways To Analyze Twitter Trends Social Media blogging trends TwitterAre you looking for new trends on Twitter? If not, you should be. This is a great way to drive new traffic to your blog, especially if you use Twitter. You first spot a trend, then you blog about it using the right keywords, and you follow up that blog post with a tweet about it. Because the topic is trending, you’ll likely find new blog readers as well as new Twitter followers and see a spike in your blog’s traffic. When you land on the page, you’ll see a search box with the top trending topics underneath. Happy trend hunting! MORE >> -
- Blogs, E-mail, Or Social Media? SMALL BUSINESS MAVERICKS | SATURDAY, AUGUST 27, 2011
- Mobile Loyalty Apps: A Golden Opportunity For SBMs SMALL BUSINESS MAVERICKS | TUESDAY, SEPTEMBER 18, 2012
- Is E-mail Marketing More Effective Than Social Media Marketing? SMALL BUSINESS MAVERICKS | SUNDAY, FEBRUARY 6, 2011
- How To Get More Tweets (And Retweets) SMALL BUSINESS MAVERICKS | SUNDAY, SEPTEMBER 4, 2011
- Are You Adding To The Noise? SMALL BUSINESS MAVERICKS | FRIDAY, JUNE 17, 2011
- How To Increase Your Keyword Rankings SMALL BUSINESS MAVERICKS | FRIDAY, MAY 13, 2011
- Social Media: What’s The Point? SMALL BUSINESS MAVERICKS | SATURDAY, SEPTEMBER 3, 2011
- Why You Should Link To Social Media SMALL BUSINESS MAVERICKS | THURSDAY, JULY 26, 2012
- Can Online Marketing Be Customized? SMALL BUSINESS MAVERICKS | MONDAY, JUNE 4, 2012
- Klout Now Measures 10 Social Media Websites For Influence SMALL BUSINESS MAVERICKS | THURSDAY, AUGUST 11, 2011
- 5 Incredible Uses For Social Media SMALL BUSINESS MAVERICKS | MONDAY, JANUARY 14, 2013
- Measuring Social Media ROI | Small Business Mavericks SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 16, 2011
- 4 Old-Fashioned IM Strategies That Still Work SMALL BUSINESS MAVERICKS | MONDAY, JUNE 6, 2011
- 3 Ways Social Media Makes Great Customer Service SMALL BUSINESS MAVERICKS | THURSDAY, OCTOBER 11, 2012
- Build Your Social Media Plan From Your Core Strengths SMALL BUSINESS MAVERICKS | TUESDAY, JUNE 5, 2012
- Social Media: The New Word Of Mouth SMALL BUSINESS MAVERICKS | TUESDAY, AUGUST 9, 2011
- Is This The Age Of Social Media? SMALL BUSINESS MAVERICKS | SUNDAY, NOVEMBER 27, 2011
- Pins to Purchases: Using Pinterest for Your Business SMALL BUSINESS MAVERICKS | MONDAY, AUGUST 6, 2012
- Enhance Your Social Media With Mobile Marketing SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 21, 2012
- Why Blogging And Social Media Go Together SMALL BUSINESS MAVERICKS | SUNDAY, JULY 29, 2012
- 3 Predictions About Social Media SMALL BUSINESS MAVERICKS | FRIDAY, JANUARY 4, 2013
- How Much Is A ‘Like’ Worth? SMALL BUSINESS MAVERICKS | SATURDAY, MAY 21, 2011
- How Infographics Can Help Improve Your Social Media Appeal SMALL BUSINESS MAVERICKS | WEDNESDAY, FEBRUARY 22, 2012
- Are You Overdoing Your Social Media Marketing? SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 10, 2012
- Build Your Work From Home Business SMALL BUSINESS MAVERICKS | FRIDAY, DECEMBER 23, 2011
- Which Social Media Sites Are The Riskiest? SMALL BUSINESS MAVERICKS | TUESDAY, SEPTEMBER 4, 2012
- Cell Phones And Social Media – The Big Mover For 2012? SMALL BUSINESS MAVERICKS | SUNDAY, JANUARY 22, 2012
- How To Optimize Your Social Media (The Easy Way) SMALL BUSINESS MAVERICKS | FRIDAY, MARCH 1, 2013
- Don’t Ignore Social Media Complaints SMALL BUSINESS MAVERICKS | THURSDAY, JULY 12, 2012
- Can You Spend Too Much Time On Social Media? SMALL BUSINESS MAVERICKS | SUNDAY, JUNE 24, 2012
- Are You Too Focused On One Social Media Platform? SMALL BUSINESS MAVERICKS | MONDAY, APRIL 30, 2012
- Is SEO Better For Marketing Or Social Media SMALL BUSINESS MAVERICKS | THURSDAY, DECEMBER 15, 2011
- When Should An Online Business Begin Marketing? SMALL BUSINESS MAVERICKS | THURSDAY, FEBRUARY 3, 2011
- Amazon.com As Social Networking SMALL BUSINESS MAVERICKS | THURSDAY, AUGUST 4, 2011
- How Google+ Can Overrun Facebook SMALL BUSINESS MAVERICKS | SATURDAY, AUGUST 6, 2011
- Social Media As Brand Awareness SMALL BUSINESS MAVERICKS | MONDAY, SEPTEMBER 10, 2012
- How To Manage Your Social Media Time SMALL BUSINESS MAVERICKS | TUESDAY, OCTOBER 18, 2011
- This Is Social Media Marketing At Its Best SMALL BUSINESS MAVERICKS | WEDNESDAY, MAY 16, 2012
- Is Social Media Really Free? SMALL BUSINESS MAVERICKS | TUESDAY, JULY 31, 2012
- Become A Nimble Fan And Solve Your Social Media Marketing Time Problems SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 24, 2012
- How Consumers Use Social Networking Sites SMALL BUSINESS MAVERICKS | THURSDAY, JUNE 16, 2011
- What Social Media Users Are The Happiest? SMALL BUSINESS MAVERICKS | TUESDAY, JULY 17, 2012
- Make E-mail More Effective With Social Media SMALL BUSINESS MAVERICKS | WEDNESDAY, AUGUST 15, 2012
- Why Twitter Lists Are Good SMALL BUSINESS MAVERICKS | MONDAY, MAY 6, 2013
- Is Farmville The New Social Media? | Small Business Mavericks SMALL BUSINESS MAVERICKS | SUNDAY, MARCH 6, 2011
- Promoting A Small Business Blog Through Social Media SMALL BUSINESS MAVERICKS | THURSDAY, MAY 24, 2012
- Why Is Social Overtaking Search? SMALL BUSINESS MAVERICKS | SUNDAY, JULY 24, 2011
- Do You Still Doubt Social Media’s Ability To Affect SEO? SMALL BUSINESS MAVERICKS | THURSDAY, MAY 3, 2012
- How To Approach Social Media Effectively SMALL BUSINESS MAVERICKS | MONDAY, DECEMBER 3, 2012
- McDonalds A Lesson In How To Lose Control Of Social Media Campaigns SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 31, 2012
- E-Mail Marketing For Small Business Still A Winner SMALL BUSINESS MAVERICKS | WEDNESDAY, MARCH 14, 2012
- LinkedIn Is The #1 Social Network SMALL BUSINESS MAVERICKS | WEDNESDAY, JULY 6, 2011
- Are You Wasting Facebook Business Opportunities? SMALL BUSINESS MAVERICKS | FRIDAY, MARCH 16, 2012
- Relationship-Building Through Social Media SMALL BUSINESS MAVERICKS | SATURDAY, JULY 14, 2012
- Small Business Marketing Through iPhone Apps | Small Business. SMALL BUSINESS MAVERICKS | THURSDAY, MARCH 10, 2011
- The Five Faces Of Social Media That Really Gel Together SMALL BUSINESS MAVERICKS | SUNDAY, MARCH 11, 2012
- The 10 Deadly Sins Of Social Media SMALL BUSINESS MAVERICKS | WEDNESDAY, JANUARY 11, 2012
- How Many Social Media Accounts Does Your Business Need? SMALL BUSINESS MAVERICKS | SATURDAY, JUNE 9, 2012
- The Social Media Death Match SMALL BUSINESS MAVERICKS | MONDAY, NOVEMBER 7, 2011
- Using Social Media To Feed Your Blog SMALL BUSINESS MAVERICKS | SATURDAY, MAY 12, 2012
- How LinkedIn Can Help A Small Business Survive And Grow SMALL BUSINESS MAVERICKS | TUESDAY, MARCH 13, 2012
- Is Social Media Customer Service Done? SMALL BUSINESS MAVERICKS | FRIDAY, JANUARY 18, 2013
- 5 Social Media Tactics That Knock ‘Em Dead SMALL BUSINESS MAVERICKS | WEDNESDAY, OCTOBER 26, 2011
- Social Media Sharing – For Fun Or Profit? SMALL BUSINESS MAVERICKS | TUESDAY, FEBRUARY 7, 2012
- Pinterest Is No. 4 In Traffic Generation SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 28, 2012
- How Firefox Is Changing Social Media Marketing SMALL BUSINESS MAVERICKS | TUESDAY, DECEMBER 4, 2012
- Why Google+ Is The Place To Be For Local Business SMALL BUSINESS MAVERICKS | SATURDAY, OCTOBER 22, 2011
- Topsy Is The Simplest, Coolest Social Media Tool SMALL BUSINESS MAVERICKS | MONDAY, JANUARY 28, 2013
- Should You Hire A Social Media Expert? SMALL BUSINESS MAVERICKS | TUESDAY, MAY 24, 2011
- Three Internet Marketing Tools That Play Well Together SMALL BUSINESS MAVERICKS | WEDNESDAY, AUGUST 24, 2011
- How To Write Blog Titles That Catch Social Media Attention SMALL BUSINESS MAVERICKS | WEDNESDAY, MARCH 28, 2012
- Is Google Plus Worth The Fuss? SMALL BUSINESS MAVERICKS | SATURDAY, AUGUST 13, 2011
- Are You Using A Call To Action To Boost Social Media Followers? SMALL BUSINESS MAVERICKS | FRIDAY, FEBRUARY 17, 2012
- How To Advertise Online For Your Small Business SMALL BUSINESS MAVERICKS | WEDNESDAY, DECEMBER 7, 2011
- Using Social Media And Charity For Indirect Marketing SMALL BUSINESS MAVERICKS | MONDAY, NOVEMBER 14, 2011
- When Should An Online Business Begin Marketing? SMALL BUSINESS MAVERICKS | SATURDAY, FEBRUARY 5, 2011
- Do You Build Networks Or Relationships? SMALL BUSINESS MAVERICKS | MONDAY, FEBRUARY 6, 2012
- Your First Small Business Step To Online Marketing SMALL BUSINESS MAVERICKS | MONDAY, SEPTEMBER 24, 2012
- Buying Your Way To The Top Of Search Rankings – Ethically SMALL BUSINESS MAVERICKS | SATURDAY, MAY 26, 2012
- 3 Ways To Integrate E-mail With Social Media SMALL BUSINESS MAVERICKS | THURSDAY, DECEMBER 27, 2012
- Google Places, Google+ Local, And You SMALL BUSINESS MAVERICKS | WEDNESDAY, JUNE 13, 2012
- Having Trouble Measuring Social Media ROI? SMALL BUSINESS MAVERICKS | TUESDAY, APRIL 3, 2012
- The Best Five Social Media Websites For Meaningful Comments SMALL BUSINESS MAVERICKS | MONDAY, MAY 21, 2012
- Do You Know When You Receive The Best Social Interaction? SMALL BUSINESS MAVERICKS | THURSDAY, JANUARY 19, 2012
- Facebook And Fake Apps Testers SMALL BUSINESS MAVERICKS | THURSDAY, JULY 28, 2011
- 5 Ways To Improve Your Twitter Experience SMALL BUSINESS MAVERICKS | SATURDAY, OCTOBER 15, 2011
- Do You Have An Online Marketing Strategy? SMALL BUSINESS MAVERICKS | FRIDAY, JUNE 1, 2012
- Google Places Rocks! SMALL BUSINESS MAVERICKS | FRIDAY, JULY 22, 2011
- Google+ Gets A Facelift, But How Social Is It? SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 14, 2012
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