The hot topic for most people in social media and technology these days is Google+. With roughly 60 million users (still unclear how many are active) in just a few months existence, it has certainly caught the attention of marketers and the mainstream media. But However, I’m curious to hear just how PR/social media/marketing pros are advising brands on how to approach Google+. For the Non-Techie PR Pro: How to Better Understand Social Media and SEO. How to Solve the Question: Who Funds the Social Media Budget? View This Poll. MORE >>

It’s Not the Size of the Tool, It’s How You Use It – One of the greatest things about social media is that businesses with tiny marketing budgets can still benefit from them as marketing tools. The winner in social media is not the company that shelled out major dollars for a new and shiny tool, but rather the company that leveraged their free Twitter account to engage with their consumers and bring in new business. Foreplay is Key – Some companies dive head first into social media, and then wonder why their results are less than satisfactory. MORE >>

Guest Post Public Relations Social Media Keyword research Search Engine Optimization SEORyan Malone has over 10 years experience in digital, with a background in mobile, web and search. If you have a website, or have been given charge of your client’s website traffic as part of your broader PR responsibilities, then you know all too well the importance of ranking high in search engines like Google, Bing or Yahoo. To do this, you need to know a little bit about SEO (Search Engine Optimization), something that has increasingly become an essential part of a PR practitioner’s toolkit. MORE >>

There are social media icons in their e-mail signature, but when people click on these links they find that the page hasn’t been updated in weeks or months (or doesn’t exist anymore!). There are social media icons on their website, but when people click on these links they find that the page hasn’t been updated in weeks or months (or doesn’t exist anymore!). Their idea of using social media is to promote a company’s services or key messages without any engagement with the user audience. They guarantee immediate results. MORE >>

Social media role model? Within his traits, there are several lessons we can take away and apply them to how we counsel our clients on their social media efforts. Make sure to do the proper research and monitor various social media channels before counseling your clients on where to jump in. This same passion should be applied to your clients social media channels. Ways Social Media is Like Sex. How to Make Social Networking NOT a Time Suck. Random Thoughts Social Media larry david and social media MORE >>