There’s a very good chance I’m naive when it comes to social media. Sure, I study it’s effectiveness and work with it every day, but I heard a quote the other day that stopped me in my tracks and made me realize I might be quite ignorant of an entire demographic using social media. Then it hit me, it’s not widespread ignorance of the possible benefits of social media. lot of times I’m brought in to help convince “the boss&# that social is something worth trying and allocating funds towards. Tweet. MORE >>

Recently, the potential possibility came to me to teach a Social Media and Digital Communication class at my alma mater. Someone’s got to whip these whipper-snappers into shape when it comes to social media and digital marketing. figured I would use the power of social media to help me decide on what book(s) to choose to teach from. I’m leaning towards choosing a more mainstream book as opposed to an actual textbook because of how transient the social media world is. The Zen of Social Media Marketing by Shama Kabani. MORE >>

how to motivate a team motivating a team playing at work social media what is gamification TweetI started work on this post last week after we discussed the terminology rampant in our offices. was almost done when I came across this article in the Harvard Business Review (it’s not the whole article on the website, to read it all you’ll have to buy the magazine like I did). realized the [.]. Gamification feedback loop game dynamics Game Theory games at work gamification how can I use Gamification? MORE >>

So, you know what kind of support you want in your social media endeavors and you already know why it’s important. Social media is great, but there still isn’t a comparable replacement for meeting people in person. It’s all about relationships, this social media game we play. Social Media Sucks, Especially Twitter BarCamp 2010 Speaking Topics: You Vote Change Your Reality To Change Their Perceptions. I run by this mailbox 3 times a week. Notice anything weird about it? Fail To Plan, Plan To Fail. Original idea? You bet. MORE >>

Gamification Social Media game dynamics gamification how to effectively use gamification internal gamification motivating sales teams motivating teams sales teams social media what is gamification Tweet This post is in response to my great conversation mate, Brett Florio‘s, comment on my last big Gamification Post, Gamification: In Defense of a Buzzword. If you weren’t privy to the comments on that post, go read them. Brett and I had a LONG conversation about the merits and uses of Gamification and poked [.]. MORE >>