| | | Jeff Korhan | |  Social Media | 445 articles |
| Page 1 of 5 | Previous | Next | JEFF KORHAN JANUARY 29, 2012  Personal vs Business Social Media Accounts Advertising is a form of media that fits well with the small business mindset. Unlike traditional advertising campaigns, social media takes time to do its job. This also leads to a temptation is to set up business pages on every social network to drive traffic to your websites. Learn how to use social media to humanize your business. This is pretty simple. | JEFF KORHAN MARCH 7, 2013  Winning the Social Media Overwhelm Race If you want to win the race against social media overwhelm, the trick is to have a new plan – one that you can reliably execute to achieve acceptable results. Also, it is important to recognize that business is now personal, and so you should lead with this approach: Personal social media accounts are essential for building traffic to your business. Photo Credit. | | | | | |
| JEFF KORHAN JULY 19, 2012  How Value Fuels Social Media Engagement Nearly ever business professional now acknowledges the value of social media for facilitating online conversations that connect a tribe that is passionate about an idea, purpose, or brand. In other words, most business leaders understand the value of social media. Surprisingly, there was hardly a mention of content, how and why it fuels your social media channels. | JEFF KORHAN AUGUST 5, 2012  3 Lessons from The Social Media Olympics Twitter and other social media channels that were relatively new during the previous Olympics have gone mainstream over the past four years, thereby making the big stage of the 2012 Olympics invaluable for learning how to use social media well. That alone is indicative of the evolution of social media for building a brand. 1 – You Make Your Own Rules. | JEFF KORHAN NOVEMBER 28, 2010 Personal vs Professional Social Media Accounts And the answer changes as the social networks evolve. Understandably, not everyone wants to be in the social media spotlight. If I were just getting started with social networking and marketing, I would focus on being personal. Tags: Awareness Community How-To Marketing Small Business Social Media community Facebook Jeff Korhan marketing personal professional small business social media Should I create a personal and a professional presence for marketing my small business - and should I keep them distinctly separate? How I Do This. | JEFF KORHAN APRIL 3, 2012  3 Essential Social Media Community Leadership Practices In an effort to to catch-up on their social media community building, businesses are overlooking the three common leadership practices that practically guarantee their success. Following are three community building practices that apply to all of the social media networks – including your Facebook business page, company blog, or any of the location pages, such as Google Places. | | | | | | | |
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JEFF KORHAN | SUNDAY, AUGUST 26, 2012  The Art of Questions for Engaging a Facebook Community
Social engagement is the result of a number of activities, including listening, offering suggestions and other assistance, and asking good questions. Awareness Community content marketing How-To Marketing Small Business Social Business Social Media Success advice art business community engage engagement Facebook Jeff Korhan listening relationships social mediaWhen these actions are executed well, the natural result is engagement in the form likes, shares, and comments that serve to build your Facebook community. 1 – Everyone Wants to Be Right. MORE >> -
JEFF KORHAN | SUNDAY, AUGUST 26, 2012  The Art of Questions for Engaging a Facebook Community
Social engagement is the result of a number of activities, including listening, offering suggestions and other assistance, and asking good questions. Awareness Community content marketing How-To Marketing Small Business Social Business Social Media Success advice art business community engage engagement Facebook Jeff Korhan listening relationships social mediaWhen these actions are executed well, the natural result is engagement in the form likes, shares, and comments that serve to build your Facebook community. 1 – Everyone Wants to Be Right. MORE >> -
JEFF KORHAN | WEDNESDAY, OCTOBER 10, 2012  Built In Social Business Expectations
It’s a by-product of our social media influenced world. Now being friendlier and socially engaged is part of that equation. Today, those calls are not arriving so much be telephone as from the social networks. When social is integrated into your business structure, it becomes more relevant for the customers you serve. Social Customer Expectations. Social is First Class Service. This is what built-in social is all about. How are you building social into your business to meet new customer expectations? Times have changed. MORE >> -
JEFF KORHAN | MONDAY, MARCH 18, 2013  Memorable Marketing Content is Original, Fresh, and Personal
This is what makes the new social media so powerful. If you want to make your content social marketing memorable, keep it original, fresh, and personal. Jeff is also the author of Built-In Social: Essential Social Marketing Practices for Every Small Business – Released April 15, 2013 (Wiley). The practice of repurposing marketing content across multiple channels seems to be not only acceptable, but one that many online marketers encourage. Is repurposing markting content really a good idea on a web that is rewarding original work? . Focus on Your Customers. MORE >> -
JEFF KORHAN | WEDNESDAY, MAY 30, 2012  How Humor Makes Your Business Better
In our increasingly social society, that’s a quality that will successfully engage your business with the communities it serves. Awareness Blogging Community How-To Small Business Social Business Social Media Success advice blogging communication community customers humor Jeff Korhan memorable National Speakers Association relationships Ron Culberson social mediaNo more funny business! Are you sure? In reality, adding more fun to how you approach and operate your business will significantly enhance it – for you and your customers. MORE >> -
- Google for Authors Simplified JEFF KORHAN | FRIDAY, SEPTEMBER 21, 2012
- 7 Secrets to Getting More from LinkedIn JEFF KORHAN | TUESDAY, APRIL 17, 2012
- There is No Competition When You Innovate JEFF KORHAN | SUNDAY, JULY 22, 2012
- LinkedIn Pages Like Facebook and Twitter JEFF KORHAN | MONDAY, SEPTEMBER 10, 2012
- The Best Blog Post Length Test JEFF KORHAN | THURSDAY, SEPTEMBER 6, 2012
- It Hasn’t Been Done JEFF KORHAN | SUNDAY, AUGUST 19, 2012
- Facebook is Friends and Google+ Business JEFF KORHAN | SUNDAY, JUNE 10, 2012
- Klout Deserves Your Attention JEFF KORHAN | THURSDAY, AUGUST 16, 2012
- Is Your Social Network an Online Community or Club? JEFF KORHAN | MONDAY, SEPTEMBER 3, 2012
- Benchmarks for Doing Social Media Well JEFF KORHAN | MONDAY, FEBRUARY 18, 2013
- Small Business Social Media Accountability JEFF KORHAN | FRIDAY, APRIL 19, 2013
- Friends Help Friends Stop Twitter DM Spam JEFF KORHAN | SUNDAY, JUNE 24, 2012
- The Art and Science of Social Caring JEFF KORHAN | THURSDAY, MAY 17, 2012
- 12 Business Marketing Trends and Better Practices for 2013 JEFF KORHAN | SUNDAY, JANUARY 20, 2013
- Google+ Hangouts Come Alive JEFF KORHAN | TUESDAY, AUGUST 7, 2012
- Business Planning is Overrated JEFF KORHAN | SUNDAY, JULY 29, 2012
- Why Isn’t Your Business Blogging? JEFF KORHAN | FRIDAY, AUGUST 31, 2012
- QR Codes LIKE Your Facebook Page - Jeff Korhan JEFF KORHAN | MONDAY, OCTOBER 18, 2010
- 5 Social Media Turn-Offs to Avoid JEFF KORHAN | TUESDAY, MARCH 1, 2011
- Local vs Location Business Marketing JEFF KORHAN | TUESDAY, JUNE 26, 2012
- How to Capitalize on Digital JEFF KORHAN | THURSDAY, APRIL 5, 2012
- Get More from Your Email Marketing JEFF KORHAN | TUESDAY, MAY 22, 2012
- Social Media is Still Uncharted Waters JEFF KORHAN | FRIDAY, MAY 10, 2013
- Social Media Tips for Local Retailers JEFF KORHAN | FRIDAY, AUGUST 19, 2011
- How to Increase Awareness for Your Highest Value Activity JEFF KORHAN | THURSDAY, MARCH 24, 2011
- If I Were Starting Social Media from Zero JEFF KORHAN | MONDAY, MAY 13, 2013
- The Difference Between Easy and Simple JEFF KORHAN | THURSDAY, APRIL 12, 2012
- What Is Your Social Media Vision? JEFF KORHAN | SUNDAY, JUNE 5, 2011
- Why You Should Design Your Business Around Social JEFF KORHAN | THURSDAY, OCTOBER 27, 2011
- Social Media for Small Business – It’s Still Early Days JEFF KORHAN | MONDAY, APRIL 15, 2013
- Facebook Page Comments Go Public JEFF KORHAN | THURSDAY, SEPTEMBER 22, 2011
- Follow Me on Facebook JEFF KORHAN | SUNDAY, SEPTEMBER 18, 2011
- 3 Lessons from The Social Media Olympics JEFF KORHAN | SUNDAY, AUGUST 5, 2012
- Want to Be Luckier, Smarter, and Happier? Connect the Dots JEFF KORHAN | SUNDAY, MAY 13, 2012
- Specific Solutions are Better JEFF KORHAN | THURSDAY, APRIL 26, 2012
- Two Essential Social Media Marketing Practices JEFF KORHAN | TUESDAY, FEBRUARY 1, 2011
- Facebook vs LinkedIn – Is a Public Company Better? JEFF KORHAN | SUNDAY, MAY 20, 2012
- Is Your Business Ready to Pivot? JEFF KORHAN | TUESDAY, APRIL 24, 2012
- Free Digital Photos JEFF KORHAN | MONDAY, SEPTEMBER 26, 2011
- Say Hi in 15 Languages JEFF KORHAN | MONDAY, MAY 7, 2012
- The Business of Professional Speaking JEFF KORHAN | THURSDAY, JULY 12, 2012
- The Best Social Media Strategy JEFF KORHAN | WEDNESDAY, MARCH 14, 2012
- Your Social Media Structure JEFF KORHAN | WEDNESDAY, DECEMBER 15, 2010
- 5 Reasons for Using a Blog Post Template JEFF KORHAN | SUNDAY, SEPTEMBER 11, 2011
- What You Should Already Know About Social Media JEFF KORHAN | SUNDAY, FEBRUARY 13, 2011
- The Social Media Stakes Are Going Up JEFF KORHAN | THURSDAY, MAY 19, 2011
- My Social Media Strategy JEFF KORHAN | WEDNESDAY, JANUARY 12, 2011
- Social Media Channel Management JEFF KORHAN | MONDAY, FEBRUARY 27, 2012
- Social Marketing is Relationship Selling JEFF KORHAN | FRIDAY, MAY 17, 2013
- Why Baby Boomers Understand Social Media JEFF KORHAN | MONDAY, OCTOBER 3, 2011
- Social Media is a Game JEFF KORHAN | THURSDAY, MARCH 10, 2011
- 10 LinkedIn Tips for Growing Your Business JEFF KORHAN | MONDAY, JUNE 18, 2012
- Why Now is The Time to Work In Your Business JEFF KORHAN | SATURDAY, FEBRUARY 5, 2011
- 2012 Social Media Predictions for Mainstream Small Business JEFF KORHAN | THURSDAY, JANUARY 5, 2012
- Being the Best Connected Business JEFF KORHAN | SUNDAY, MARCH 24, 2013
- Is Social Media a Left or Right Brain Activity? - Jeff Korhan JEFF KORHAN | FRIDAY, MARCH 26, 2010
- The Biggest Social Media Risk JEFF KORHAN | SUNDAY, OCTOBER 30, 2011
- How to Back-Up Your Facebook Information - Jeff Korhan JEFF KORHAN | WEDNESDAY, OCTOBER 6, 2010
- How to Get Customers Talking About Your Business JEFF KORHAN | SUNDAY, FEBRUARY 10, 2013
- Use Social Media to Give Price Shoppers What They Want JEFF KORHAN | WEDNESDAY, JANUARY 26, 2011
- Fun with Facebook Comment Emoticons JEFF KORHAN | FRIDAY, OCTOBER 12, 2012
- Your Social Media Structure - Part 3 of 3 JEFF KORHAN | SUNDAY, DECEMBER 19, 2010
- Social Media Personalization JEFF KORHAN | WEDNESDAY, DECEMBER 8, 2010
- The Best Blog Post Length Test JEFF KORHAN | THURSDAY, SEPTEMBER 6, 2012
- 3 Invaluable LinkedIn Tips JEFF KORHAN | WEDNESDAY, OCTOBER 12, 2011
- How To Protect Your Facebook Account from Hackers JEFF KORHAN | WEDNESDAY, AUGUST 10, 2011
- 3 Social Media Responsibilities for Every Business JEFF KORHAN | SATURDAY, APRIL 30, 2011
- 3 Ways to Respect Your Social Communities JEFF KORHAN | SUNDAY, APRIL 3, 2011
- 5 Best Practices for a Successful QR code Marketing Campaign JEFF KORHAN | MONDAY, SEPTEMBER 12, 2011
- Social Media Etiquette: Always Bring a Gift - Jeff Korhan JEFF KORHAN | WEDNESDAY, JUNE 9, 2010
- Is Your Online Marketing Intuitive? JEFF KORHAN | THURSDAY, AUGUST 25, 2011
- How to Prepare Your Business for Social Search JEFF KORHAN | MONDAY, JULY 4, 2011
- Social Marketing is a Process JEFF KORHAN | SUNDAY, MARCH 25, 2012
- What If You Could Start Fresh with Social Media? JEFF KORHAN | TUESDAY, JULY 12, 2011
- How Did You Get Into Social Media? JEFF KORHAN | THURSDAY, NOVEMBER 4, 2010
- Advertising That Enhances the Media Experience Works JEFF KORHAN | MONDAY, APRIL 1, 2013
- Regulating Social Media is a Bad Idea for Business JEFF KORHAN | SUNDAY, JANUARY 30, 2011
- It Hasn’t Been Done JEFF KORHAN | SUNDAY, AUGUST 19, 2012
- Google+ Goes Big and Bold JEFF KORHAN | MONDAY, MARCH 11, 2013
- A Little Blogging Secret JEFF KORHAN | WEDNESDAY, NOVEMBER 30, 2011
- 3 Hyperlocal Marketing Success Factors JEFF KORHAN | MONDAY, MARCH 19, 2012
- Google+ Local Pages – A Game Changer for Every Business JEFF KORHAN | SUNDAY, JUNE 3, 2012
- Let Your Customers Own Your Brand JEFF KORHAN | SUNDAY, NOVEMBER 6, 2011
- How to Categorize Your Facebook Page to Generate More Business JEFF KORHAN | THURSDAY, APRIL 7, 2011
- Customer Experience Defines Your Brand JEFF KORHAN | MONDAY, DECEMBER 12, 2011
- Dust Off Your Google Profile JEFF KORHAN | MONDAY, FEBRUARY 21, 2011
- Using LinkedIn to Attract Business JEFF KORHAN | THURSDAY, NOVEMBER 15, 2012
- Are Your Core Values Evident in Your Social Media Marketing? JEFF KORHAN | FRIDAY, JANUARY 28, 2011
- Klout Deserves Your Attention JEFF KORHAN | THURSDAY, AUGUST 16, 2012
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