Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes How to fit Relationships into social media policies Posted August 18th, 2010 by admin and filed in Social Media , business , social media behavior Tags: business relationships , employee satisfaction , social media policies , Taylor Ellwood View Comments As social media policies are developed, one factor that needs to be considered is relationships. Imagine Your Reality. MORE >>

Not exactly an unfamiliar image for Republicans, but in this case, the teen ended up getting lots more followers on Twitter and the governor and his social media team look stupid. Instead what he’s done is call into question censorship issues, and has even had people call him out on using social media management services. Social media only backfires when people make a big deal out of what’s being said on it. Blog social influence Social Media customer service Reputation management social media marketing Taylor Ellwood MORE >>

This makes perfect sense to me, and yet its something most social media “experts” don’t touch on much. Instead we see a lot of focus on how social media will help you grow your business and help you find new clients. Social media definitely plays a role in client retention; it allows you to stay in touch with current clients on a regular basis, provided they are following you (and more importantly) you are following them). Social media allows a business to offer that. Blog Social Media social media behavior MORE >>

I see a lot of people get on Twitter and other social networking sites and just post tweet after tweet of information. And worse they cross post it to every social media account, without really considering the relevance of the writing or the fact that they are posting to other people. In fact, I think that a lot of people never consider the social aspect of social media, treating it more as an information posting platform and less as a medium where actual conversations occur. What creates a relationship on social media is interaction and conversation. MORE >>

There’s a lot of buzz going on about transparency and authenticity and whether or not these concepts apply to social media. The two words have become buzz words in the social media marketing word, but nonetheless they are important words to consider, provided you also consider the actions that accompany them. In the age of social media, it is much easier for businesses to face the wrath of angry clients, especially if something comes to light about a service or product or activity the business is doing that customers view in a bad light. MORE >>